In October of 1883, a boy was born in a one-room cabin in southwest Virginia. His mother died when he was just nine years old. By thirteen, he was writing for his father's newspaper. At twenty-five, his business went bankrupt and his wife divorced him. He remarried in 1910, launched various ventures, and kept grinding through failure after failure. Then, in 1925, he wrote a book that coined a phrase and introduced a concept that would quietly change everything.

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