Simon Dixon tells the audience that if you don't pursue your passion then you are always going to be outsmarted, outmaneuvered and outworked by people that do. Over 20 years ago he founded Rock-it! Media in Washington, DC as a company specializing in advertising, media brokering and promotions. In 2006 he merged Rock-it! Media with Idea Engineering in Santa Barbara, CA and now floats between there and his DC office, pursuing his passion. Series: "Innovator Stories: Creating Something from Nothing" [Business] [Show ID: 29837]