👉 In this episode, you will discover …
· Why is positioning important in building a personal brand
· The difference between positioning and branding
· How to create a category of one
· How to set yourself apart in a super crowded market
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📢 Patty Dominguez, founder of Positioning to Profit, is a best-selling author, advisor, and contributing marketing expert.
Her work has been featured on Smart Business, Investor’s Business Daily, NY Daily News, and American Express Open Forum to name a few.
Prior to 2013, she worked in Fortune 50 and management consulting as head of Global Agency Strategy.
She now helps service-based entrepreneurs claim their “Category of One” status based on their unique abilities.
To get access to Patty's gift, The Positioning Quiz, visit
http://positioningquiz.com/
This is an easy quiz for you to understand if your current positioning is on point and setting them up for longevity and profitability.