Imagine going to market with zero fear about how customers perceive your brand or product—a zero care attitude.

In today's episode, I share two ways to help you overcome prospecting inertia. 

For more resources to help you simplify your business growth, go to www.selfstarters.co

Stop making your product or company the hero of your marketing communication.

One of the biggest mistakes that we make in our marketing efforts is that we talk too much about our product.

In this episode, I share with you the three pillars that will elevate your market communication game. Stop making your marketing about your product and instead focus on your customers. 

For more resources to simplify your growth go to www.selfstarters.co

Attractive Leaders Attract Better Talent And More Customers

with Flavio Hangarter

One of the hard parts of being in business is getting market penetration. Selling business to business is challenging as it is, but standing out from all the other companies in your space can feel like something impossible to achieve. 

There is an easier way to gain traction, attract and convert customers. It's about being an attractive leader.

If you enjoyed this episode, come visit selfstarters.co for more business development content

Scaling Your Business?

Most entrepreneurs and founders focus on sales and marketing to scale their business. This sometimes works and other times you will spend a lot of money trying out different tactics and making them work.

Over the past few years, I worked with a few founders and here is what I learnt that works:

It will give you more scalability and keep your time free to work on strategic stuff.