Simply Briefed

Simply Briefed

By PimmBusiness
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Simply Briefed episodes

  • 8. How to use AI as your personal assistant

    AI isn’t just for techies anymore. In this episode, Kristine Lium chats with Stig H Myklebust from Lenovo about how AI is moving off the cloud and into your pocket—making it faster, safer, and way more personal. From productivity to passion projects, here’s how to actually use AI in daily life.

    Key Topics:

    • AI as your personal assistant Local AI vs. Cloud AI
    • Privacy-first AI integration
    • Learning by experimenting with AI
    • Practical use cases at home and work


    Guest: ⁠Stig H Myklebust⁠, Director Consumer Nordic & Baltic, Lenovo

    Host: ⁠⁠⁠⁠⁠Kristine Lium⁠⁠⁠⁠⁠

    Socials: ⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠ &⁠⁠ ⁠⁠⁠Instagram⁠⁠⁠⁠⁠

    Production: ⁠⁠⁠⁠⁠⁠PIMM⁠⁠⁠⁠⁠


    🤖 Curious how AI can actually help you today? Follow the show on Spotify and share with someone still waiting to try ChatGPT.

    22 min
  • Season wrap-up

    Wrapping up the first season of Simply Briefed! Our Content producer Josefine Max lets our host Kristine Lium summarize the highlights and learnings from this season.


    Find all the info about our guests, show notes and extras on https://www.pimmsthlm.com/simply-briefed

    17 min
  • 7. Can AI help us live longer? The future of tech-driven longevity

    What if your health data could predict disease before symptoms even show up? In this episode, Kristine Lium talks with Per Söderström about how AI is reshaping healthcare—from wearables to personalized prevention. It’s not sci-fi. It’s the future of living longer, better, and smarter.


    Key Topics:

    • AI and longevity
    • Preventive healthcare
    • Personalized health insights
    • Citizen-driven health
    • Data, biotech & future wellness


    Guest: Per Söderström, healthtech evangelist & cluster captain, Swedish Long-Evity Cluster

    Host:⁠ ⁠⁠⁠Kristine Lium⁠⁠⁠⁠

    Socials:⁠ ⁠⁠⁠LinkedIn⁠⁠⁠⁠ &⁠ ⁠⁠⁠Instagram⁠⁠⁠⁠

    Production:⁠ ⁠⁠⁠⁠PIMM⁠⁠⁠⁠


    🧬 Want to hack your healthspan? Follow the show on Spotify and share this with your wellness-obsessed friends.

    26 min
  • 6. Co-creating with AI: How artists are using tech to tell untold stories

    What if AI didn’t replace artists—but helped them reach deeper truths? In this episode, Kristine Lium sits down with Erik Rosales to explore the fusion of performance art and AI. From adaptive storytelling to AI-generated music, it’s a powerful look at how technology can heal, connect, and transform the creative process.


    Key Topics:

    • AI and performance art
    • Adaptive storytelling with tech
    • Artist-led innovation
    • AI-generated music
    • Creativity, curiosity, and co-creation


    Guest: Erik Rosales, artist and digital innovator (⁠Listen to Eriks Tedx)

    Host:⁠ ⁠⁠⁠Kristine Lium⁠⁠⁠⁠

    Socials:⁠ ⁠⁠⁠LinkedIn⁠⁠⁠⁠ &⁠ ⁠⁠⁠Instagram⁠⁠⁠⁠

    Production:⁠ ⁠⁠⁠⁠PIMM⁠⁠⁠⁠
    🎭 Ready to co-create with AI? Follow the show on Spotify and share with someone pushing creative boundaries.

    23 min
  • 5. Will AI revolutionize retail? Smarter insights, better experiences, real results

    Retail is changing—and AI is behind the shift. In this episode, Kristine Lium talks with Fredrik Amréus Hammargården about how AI is transforming everything from customer insights to business operations. It’s not just hype—this is how smart commerce gets done.


    Key Topics:

    • AI in commerce and retail
    • Customer insights and personalization
    • Data-driven business decisions
    • Optimizing retail experiences with AI
    • Democratizing AI for real-world use


    Guest: Fredrik Amréus Hammargården, Chief Product Owner at Indivd

    Host: ⁠⁠⁠Kristine Lium⁠⁠⁠

    Socials: ⁠⁠⁠LinkedIn⁠⁠⁠ & ⁠⁠⁠Instagram⁠⁠⁠

    Production: ⁠⁠⁠⁠PIMM⁠⁠⁠

    🛍️ Want to see how AI is redefining retail? Follow the show on Spotify and share this with your team.

    25 min
  • 4. Can we trust AI? Ethics, governance & the future of responsibility

    AI is evolving fast—but are we ready for the consequences? In this episode, Kristine Lium sits down with Anna Felländer to unpack the ethics, risks, and regulations shaping the future of AI. From compliance to creativity, it’s a call for transparency, trust, and better guardrails.

    Key Topics:

    • Ethical and responsible AI
    • AI regulations and governance
    • Generative AI risks
    • EU AI Act and compliance
    • AI’s role in creativity vs. control


    Guest: Anna Felländer, founder and CEO of anch.AI

    Host: ⁠⁠Kristine Lium⁠⁠

    Socials: ⁠⁠LinkedIn⁠⁠ & ⁠⁠Instagram⁠⁠

    Production: ⁠⁠⁠PIMM⁠⁠
    ⚖️ Curious where AI ethics is headed? Follow the show on Spotify and share with someone in tech or policy.

    24 min
  • 3. How AI is reshaping the creative industry – and what artists need to know now

    AI is disrupting the creative world—but it’s also a massive opportunity. In this episode, Kristine Lium and Sofie Marin break down how artists can stay relevant, build real value, and use AI as a tool (not a threat). It’s about evolution, not extinction—and why your human spark still matters more than ever.


    Key Topics:

    • AI and creativity
    • Monetizing art in a digital economy
    • Emotional value vs. AI output
    • How artists can adapt to tech
    • Future of creative industries


    Guest: Sofie Marin, founder and CEO of Arts Dynamics

    Host: ⁠⁠Kristine Lium⁠⁠

    Socials: ⁠LinkedIn⁠⁠ & ⁠Instagram⁠⁠

    Production: ⁠⁠PIMM⁠⁠
    💡 Ready to future-proof your creativity? Follow the show on Spotify, on socials, and share this with a fellow creator.

    27 min
  • 2. How Machine Learning is Reshaping Health

    AI isn’t just for tech giants—it’s quietly transforming your health. Peter Vesterberg⁠ founder and CEO of ⁠SALUTO⁠. A seasoned AI scientist shares how 20+ years in AI and machine learning led him to preventive health, where algorithms decode the body before symptoms show up.

    Key Topics:

    • Machine learning in healthcare
    • Predictive + preventive health tech
    • Data ethics and interpretation


    Guest: Peter Vesterberg — CEO of SALUTO & AI pioneer
    Host: Kristine Lium
    Connect: LinkedIn | Instagram
    Produced by: PIMM
    🩺 Follow Simply Briefed on Spotify + share this episode with someone curious about AI’s role in the future of health.


    Host: ⁠Kristine Lium⁠

    Socials: ⁠LinkedIn⁠ & ⁠Instagram

    25 min
  • 1. Why AI feels so mysterious — and how we make it accessible

    Welcome to the first episode of Simply Briefed - Why AI Feels So Mysterious — And How We Make It Accessible with⁠ ⁠⁠Ingrid af Sandeberg⁠.
    AI doesn’t have to feel like a black box. In this episode, we unpack why it seems so complex—and how education, community, and clarity can make it accessible to everyone.


    Key Topics:

    • Demystifying AI
    • AI accessibility & education
    • Europe’s role in AI adoption
    • Grassroots & community efforts


    🎧 Follow Simply Briefed on Spotify + share this with someone who still thinks AI is “just robots." 🤖✨

    Host: Kristine Lium

    25 min
  • Why Simply Briefed?

    Why Simply Briefed?

    Our content producer Josefine Max takes the pulse on host Kristine Lium before the upcoming premiere.

    The first episode will air on Spotify September 18th. The episodes will then be released Wednesdays every other week on Spotify.


    Read more at pimmsthlm.com/simply-briefed

    7 min

About Simply Briefed

From the publisher's feed

Welcome to Simply Briefed, where we bring clarity to complex topics — especially AI — through focused, expert-led conversations.