In this episode, Amy is joined by TEDx trainer, brand positioning strategist and founder of Soul Speaks, Laura Beddoe, to talk about one of the fastest ways service providers move from being overlooked to becoming recognised as authorities in their industry.
Laura works with ambitious entrepreneurs who are ready to stop relying on slow visibility alone and start positioning themselves as the go-to voice in their space through signature talks, stronger messaging and strategic stage presence.
Together, they break down what actually happens when you step into the right rooms, speak to the right audiences and back your expertise properly.
Why speaking on the right stages can dramatically speed up trust and authority
The difference between visibility that feels busy and visibility that creates clients
Why many speakers don’t get results from events – and what they’re missing
How storytelling keeps audiences engaged and positions you as the expert people remember
Why knowing exactly who is in the room changes the outcome of your talk
The role client results and retention play in building real reputation and referrals
If your business currently relies on showing up online every day to stay visible, this conversation will change how you think about authority, positioning and getting known in your industry.
Instagram: Laura Beddoe- Collins: Speaking Mentor & Event Host (@laura_beddoe_coach.mentor) • Instagram profile
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