In this episode of Since Sliced Bread, Jim Simon, founder and CEO of Jimmy!, shares how his bars meet consumers’ needs for snacks that do more than just satiate.

In this episode of Since Sliced Bread, Ashley Nickelsen, founder and CEO of B.T.R. Nation, shares her mission to provide bars that support health and quality of life.

In this episode of Since Sliced Bread, EmilyStrobel, vice president, brand marketing for KIND Snacks, explains how consumer insights provide the path for how the company can deliver healthy energy sources that is grounded in real food.

Season 22 of Since Sliced Bread dives into the pioneering world of bars, examining product innovation from both industry leaders and savvy startups while uncovering the trends propelling this category forward.

In this episode of Since Sliced Bread, Ben Reusser, innovation center manager, Cain Food Industries, shares the challenges in navigating shelf life extension while achieving a clean label.

In this episode of Since Sliced Bread, recorded live at the American Society of Baking’s BakingTech conference earlier this year, Chris Prociv, chief commercial officer of La Brea Bakery at Aspire Bakeries, looks to market the benefits of sourdough better.

In this episode of Since Sliced Bread, Jessica Wood, vice president, consumer insights at Flowers Foods, speaks to thecompany’s broad portfolio and how it serves consumers in today’s market and the shifting bread category. 

In this episode of Since Sliced Bread, Ama Auwarter, vice president, bakery and cookies at Campbell Snacks, shares how the company is reaching consumers, especially Generation Z, and inspiring them to think outside of the box with bakery. Listen to this week’s episode to hear more about how Pepperidge Farm is expanding the bread category.

In this episode of Since Sliced Bread, Erin Ball, executive director of Grain Foods Foundation, shares a recent study that looked at the attitudes of consumers and how bread manufacturers can learn how the category is being perceived.

Season 21 reevaluates the bread category, examining how the pandemic brought bread top-of-mind for consumers and how manufacturers are taking advantage by tapping into new occasions, better-for-you trends, artisan varieties and more.