“Everything is done from one pane of glass, everything is done under one roof,” says Sean Breeden, Director, Channel Sales at SkySwitch, about the online store that his company has established for partners to easily find, order, provision, customize and drop ship products to customers. In this podcast, Sean describes how SkySwitch is committed to making it easy for partners to brand while selling their customers products and services. In our first podcast on SkySwitch, we learned how the company’s unique and thorough onboarding process, fosters channel confidence, depth of product and solution knowledge and partner independence. SkySwitch seeks to be the channel’s steady source for every need, while staying in the background, vis-à-vis the customer. The channel partner is customer facing. In this podcast, we learn how SkySwitch backs that up by encouraging the partners to own their customer relationships by offering many channel facing resources.

“You can actually put the name of your company on the phone, with a physical name plate on the phone, as well as (on some models) the phone can be configured to have the partner’s name right on the phone’s screen,” Sean adds. “You can really customize things to get brand recognition.” We also learn that the billing comes from the client, the client pays the partner directly cementing a monthly point of contact for the partners and consolidating the billing process, allowing the partner to be the technology source for multiple client needs.

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