Skytale Insights

Skytale Insights

By Skytale GroupBusiness
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Skytale Insights episodes

  • Wellness and Medical Aesthetics: Trends, Opportunities, and Integration

    In this episode of Skytale Insights, host Ben Hernandez is joined by Judy Kozlicki, Head of Aesthetics, Wellness, and Plastic Surgery for Skytale Group's Management Consulting team. Together, they explore the evolving landscape of medical aesthetics, focusing on the integration of wellness services into medical aesthetic businesses.

    Judy shares her extensive industry experience, providing listeners with valuable knowledge on the increasing demand for holistic healthcare solutions that enhance both appearance and overall well-being. In this discussion, she covers the most common wellness services being integrated into med spas, the benefits these services offer to patients, and the strategic considerations for med spa owners looking to expand into the wellness space.

    What You'll Discover:

    • Understand the growing consumer desire for an all-inclusive approach to healthcare that improves both physical appearance and overall vitality.
    • Discover the most common wellness services in med spas and how they boost patient satisfaction and well-being.
    • Learn the critical factors for successfully integrating wellness services, including the need for a dedicated leader and financial considerations.
    • Explore emerging 2025 trends, and Judy’s predictions for the next 5-10 years in medical aesthetics, along with her top advice for med spa owners.

    Connect with Judy Kozlicki

    • LinkedIn

    Connect with Skytale Group:

    • Website
    • Facebook
    • Instagram
    • LinkedIn
    36 min
  • From Rate Cuts to Regulations: Inside the Healthcare M&A Landscape

    In this episode of Skytale Insights, Ben Hernandez and Miguel Mireles are joined by Vik Venkataraman, Middle Market Healthcare Services Lead at Provident Bank, to explore the evolving healthcare market, key regulatory trends, and strategies for growth in a dynamic environment. With extensive expertise in healthcare lending and business development, Vik offers a wealth of insights on M&A activity, sector-specific opportunities, and advice for founders and owners seeking funding.

    What You'll Discover:

    • Insights from the McGuire Woods conference, including trends and takeaways shaping the healthcare industry.
    • Key regulatory challenges, including the implications of California’s AB 3129 veto and potential ripple effects across other states.
    • Predictions for M&A deal flow in 2025 and how founder-led businesses and larger platforms are preparing for the future.
    • Trends in healthcare verticals, including medical aesthetics, dental, consumer health, behavioral health, and multi-site care.
    • The impact of interest rate changes on lending markets and sector sensitivity to these fluctuations.

    Connect with Skytale Group:

    • Website
    • Facebook
    • Instagram
    • LinkedIn
    37 min
  • Entrepreneurship Unfiltered: Raw Truths, Real Challenges, and Valuable Lessons

    Skytale Group CEO, Ben Hernandez, and Fifth & Cor CEO, Robin Dimond, open up about the raw realities of entrepreneurship in this compelling episode. Together, they explore the grit required to build and sustain a business, the sacrifices they’ve made along the way, and the emotional weight of pursuing a vision. Robin shares her personal story, revealing how her journey shaped her passion for the aesthetic industry and the invaluable lessons she’s learned about herself through the challenges of leadership. This episode is a must-listen for anyone navigating the highs and lows of entrepreneurship.

    Connect with Robin:

    • Fifth & Cor Website
    • Fifth & Cor Instagram
    • Robin on LinkedIn

    Connect with Skytale Group:

    • Website
    • Facebook
    • Instagram
    • LinkedIn
    1 hr 17 min
  • Evolution in Aesthetics: Behind the White Paper

    In this episode of Skytale Insights, host Ben Hernandez sits down with Erik Haines, Managing Director, Head of Guidepoint Qsight, to discuss our recent collaboration, Evolution in Aesthetics, a white paper covering the trends and data shaping the aesthetics industry in 2023 and 2024. Together they discuss highlights from the white paper and the strategic objectives behind its release into the market.

    Download the White Paper

    Connect with Erik Haines:

    • LinkedIn

    Connect with Guidepoint Qsight:

    • Website
    • LinkedIn

    Connect with Skytale Group:

    • Website
    • Facebook
    • Instagram
    • LinkedIn
    35 min
  • From Likes to Leads: Mastering Your Business's Social Media Strategy

    Mary Robb, CEO and Founder of Social Practice, joins Ben Hernandez on the Skytale Insights podcast to explore the latest trends shaping the social media landscape. From the impact of paid versus organic efforts to the rise of AI, they unpack the essentials that will help businesses tackle their social media with confidence. 

    In this episode, you’ll learn:

    • The "three C’s" of social media marketing—content, consistency, and community—and how they can transform your brand’s online presence
    • The difference between paid and organic social media, and when to leverage each for maximum ROI
    • How AI is changing the social media landscape and what business owners should know to stay competitive
    • Tips on creating content that resonates with your target market and boosts engagement
    • The future of social media marketing and how to stay ahead of emerging trends

    Connect with Skytale Group:

    • Website
    • Facebook
    • Instagram
    • LinkedIn
    43 min
  • Buy or Lease? Real Estate Considerations for Your Growing Healthcare Business

    In this episode of Skytale Insights, host Ben Hernandez sits down with Colin Carr, CEO & Founder of CARR, to tackle one of the biggest decisions healthcare business owners face: should you buy or lease your practice space? Colin shares expert insights on how to navigate real estate decisions, avoid costly mistakes, and leverage smart negotiations for long-term growth. From understanding the psychology of landlords to financial strategies that fuel future expansion, this episode offers practical advice for scaling your healthcare business with confidence.

    Connect with Skytale Group:

    • Website
    • Facebook
    • Instagram
    • LinkedIn
    38 min
  • Mastering Patient Retention in Aesthetics: From the Front Desk to Membership Programs

    In this episode of Skytale Insights, host Ben Hernandez, CEO & Managing Director at Skytale Group, sits down with Tiphany Hall, Chief Growth Officer at Aesthetic Record and the voice behind For the Record. Together, they discuss the vital aspects of mastering patient retention in aesthetics. Tiphany shares her expert insights on innovative membership programs, the integration of new service offerings, and the essential role e-commerce plays in expanding your practice's reach. This conversation provides actionable strategies and best practices to ensure sustained success in an ever-evolving landscape. Join us to discover how to elevate your aesthetic practice and create lasting connections with your patients.

    Connect with Tiphany:
    Website
    LinkedIn
    Instagram

    Secure Your Ticket for Aesthetic Next

    Connect with Skytale Group:

    • Website
    • Facebook
    • Instagram
    • LinkedIn
    51 min
  • The Future of Dental M&A: What's Next?

    In this exclusive episode of Skytale Insights, Ben Hernandez, CEO & Managing Director at Skytale, sits down with our new dental investment banking expert, Miguel Mireles, to explore the intricacies of mergers and acquisitions in the dental sector. With over a decade of experience, Miguel brings a wealth of knowledge to the table, offering invaluable insights into the historical, current, and future landscape of dental M&A.

    Tune in to gain firsthand knowledge from Miguel on the latest industry trends, key challenges, and strategic advice for navigating M&A opportunities in the dental space. Whether you're a dental professional considering a sale, or simply interested in understanding the market dynamics, this episode is packed with expert-level insights you won't want to miss.

    Why You Should Listen:

    • Expert Perspective: Learn from Miguel Mireles' extensive experience in dental M&A.
    • Industry Analysis: Stay informed on the latest trends and their implications for your business.
    • Strategic Advice: Get practical tips on how to approach M&A opportunities in the dental sector.

    Don't miss this chance to elevate your understanding of the dental industry. Subscribe and listen now!

    Connect with Skytale Group:

    • Website
    • Facebook
    • Instagram
    • LinkedIn
    25 min
  • Omni-channel Marketing for Your Medical Aesthetics Business with Robin Dimond

    In this episode of Skytale Insights, we are joined by Robin Dimond, CEO & Founder of Fifth & Cor, to explore the power of omni-channel marketing in the medical aesthetics industry. Robin shares her perspective on building a robust online digital presence, a critical element for any modern medical aesthetics practice. She also discusses the strategic use of social media, emphasizing its importance in connecting with potential patients and building brand loyalty.

    Furthermore, Robin introduces the application of augmented reality, demonstrating how it can be used to educate injectors and enhance the patient experience. Hosted by Ben Hernandez, this episode is a must-listen for anyone looking to elevate their practice through omni-channel marketing strategies.

    Connect with Robin:
    Fifth & Cor Website
    Fifth & Cor Instagram
    Robin Dimond LinkedIn

    Connect with Skytale Group:

    • Website
    • Facebook
    • Instagram
    • LinkedIn
    42 min
  • A Conversation with Colorescience: The Evolving Medical Aesthetics Industry

    While at the 2024 Medical Spa Show, host James Turcott, Partner at Skytale, had the opportunity to catch up with Alisha Merlo and Heather Goodchild, Executive Director of Professional Relations and Vice President of Professional Business at Colorescience.

    In this episode, the three discuss the evolution of the aesthetics industry. Both Alisha and Heather touch on the role Colorescience plays in the industry and how they help their clients through their growth journey.

    Shop Colorescience or Get in Touch:
    Colorescience Website
    Colorescience LinkedIn
    Colorescience Instagram

    Connect with Skytale Group:

    • Website
    • Facebook
    • Instagram
    • LinkedIn
    11 min

About Skytale Insights

From the publisher's feed

Skytale Insights explores the evolving landscape of healthcare through the lens of business strategy, finance, and operations. Each episode brings together market updates, the latest…

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