On this episode, Mark Zablow, the owner of Bleecker Trading, joins the show to discuss how he started his Sports Card Shop located in the West Village in New York City. Bleecker Trading is one of the most unique shops that I've had the chance to visit and is focused on bringing cultural relevance to the hobby in aims of making Sports Cards more mainstream through the use of influencer marketing. We discuss influencer marketing, the challenges to opening up a card shop, real estate in NYC, and Fanatics taking over licensing.