Small BizCast

Small BizCast

By Mr. Thrive MediaBusiness
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Small BizCast episodes

  • 67 - From Backyard Fun to Business Success! | Richard "Lord Bond" Buchalter, Cornhole Good!

    In this episode of Small BizCast, host Joel Volk interviews Richard "Lord Bond" Buchalter, co-founder of Cornhole Good! They discuss how Richard transformed casual cornhole games into a thriving business focused on community and fundraising. Tune in for insights into building a small business that emphasizes fun, inclusivity, and social good.


    00:00 Richard Bookholter: Entrepreneur expanding the Cornhole universe.

    05:58 Determined entrepreneur buys video stores, achieves success.

    07:42 Successful manager known for effective people management.

    11:32 Versatile leadership: public, entrepreneurial, military experience.

    15:33 I’m creating my own opportunities, sharing knowledge.

    17:21 Competitive regardless of age, discovered cornhole game.

    21:45 Cornhole Good: Customization, fundraising, community involvement.

    25:02 Indoor events are possible and frequently utilized nationwide.

    28:28 Customize event to fit time and resources.

    30:34 Volunteer advocate for Southern California Labrador Rescue.

    33:03 Consider a fun icebreaker game for retreats.

    38:29 Planning local military charity event for 2025.

    40:36 Collectors can support charities through gamer merchandise.

    44:35 Ensure boomboxes don't compromise board functionality.

    47:03 Entrepreneurs solve problems; innovative solutions appeal.

    52:00 Exploring potential cornhole concept and business model.

    54:56 Sponsors and resources for business growth.

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    Guest: Richard "Lord Bond" Buchalter | Cornhole Good! | https://www.linkedin.com/in/richard-buchalter-12b87526/

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    We'd like to thank our sponsors: Hot Dog Business Growth, JorgensenHR and Southern California Labrador Retriever Rescue

    56 min
  • 66 - Shortening Sales Cycles | Caryn Kopp, Kopp Consulting

    Shedding more light on the sales world is Caryn Kopp from Kopp Consulting. Caryn shares her unique strategies and theories that have helped her and her clients cut down on sales cycles, creating impactful messaging tailored to specific prospects and purposes. She explains to Joel Volk, host of Small BizCast, how Ai and other groundbreaking tools give her the edge in a competitive market. Whether you're struggling to get in front of the right clients or looking to refine your sales outreach, today's episode is packed with actionable insights and inspiring stories that will help you on your business journey. 

    00:00 Small Bizcast tackles sales challenges with expertise.

    04:40 Discovering sales skills through phone book telemarketing.

    09:27 Hired senior staff to avoid micromanaging.

    12:00 Guide your sources to refer ideal clients.

    14:31 Podcast seeks to share valuable business insights.

    19:51 Outsource lead generation for small business growth.

    21:18 Hire senior level business developers for success.

    24:12 Employee lacks focus on customer-centric solutions.

    30:02 Assessing client profitability and acquisition cost evaluation.

    33:59 Understanding producer responsibilities leads to increased earnings.

    36:42 Referral led to successful sales improvement strategy.

    39:52 Reduce 14 hours, now only 4. AI for analysis, but human for calling.

    44:06 Podcast aims to help connect and grow business.

    44:51 Karen offers help for small businesses growth.

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    Guest: Caryn Kopp | Kopp Consulting | www.koppconsultingusa.com

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    We'd like to thank our sponsors: Hot Dog Business Growth, JorgensenHR and Southern California Labrador Retriever Rescue

    45 min
  • 65 - Mentorship and Growth | Laura Withrow, Withrow Employment Law, P.C.

    The international disruptor that was the pandemic didn't stop Laura Withrow from starting her own firm. Through resilience, innovation, and cunning, she founded Withrow Employment Law, P.C. to take control of her career and provide unparalleled services. Withrow opens up to host Joel Volk, Hot Dog Business Growth, revealing the struggles she faced and how her mentors helped her break through the noise. Her firm is remembered for being proactive in compliance and has a reputation for avoiding legal pitfalls. Tune in to hear the relatable story of Withrow Employment Law, P.C. and the people who make it possible.


    00:00 Introduction

    04:13 Laura's background

    11:17 Ignorance in management styles

    15:00 Using vague language in legal documents

    17:55 Cost effectiveness strategies

    20:19 Consulting HR

    24:34 Break

    30:12 Emphasizing employee empowerment

    33:08 Legal training

    37:22 Background checks

    40:06 Improved processes

    42:37 Increasing productivity

    46:51 Hiring challenges

    48:37 Conclusion

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    Guest: Laura Withrow | Withrow Employment Law, P.C. | WithrowEmploymentLaw.com

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    We'd like to thank our sponsors: Hot Dog Business Growth, JorgensenHR and Southern California Labrador Retriever Rescue

    50 min
  • 64 - NEVER GIVE UP! | Brenda Allison, Coast General Insurance Brokers

    Brenda Allison is the epitome of what the modern day entrepreneur needs to be. With nothing but a laptop and a dream, she practiced perseverance and innovation to get to where she is today. Fellow small business leader and host of Small BizCast, Joel Volk, interviews Allison to understand the wins and losses required to become a leader in the insurance world and inspiration to all.

    00:00 Introduction

    05:11 Mitigating risk

    07:40 20 year journey

    12:36 New ideas

    14:58 How entrepreneurs perservere

    16:48 Commercial Break - sponsors

    21:48 Personal challenges

    24:43 Effective communication for the workplace

    28:42 Reflection on performance

    31:59 Shift to discussing insurance products

    33:42 Convenience and efficiency

    37:56 Conclusion

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    Guest: Brenda Allison | www.CoastGeneralInsurance.com

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    We'd like to thank our sponsors: Hot Dog Business Growth, JorgensenHR and Southern California Labrador Retriever Rescue


    39 min
  • 63 - Client Relationships in Marketing | Jenny Manocchio, CaliNetworks

    How do you make a client feel valued while providing the best possible solutions to their online presence?


    Jenny Manocchio, Vice President of Sales and Marketing at CaliNetworks, has worked with Joel Volk. This episode serves partially as a refresher course for Manocchio and Volk who recall their mentorship and lessons learned together. In this episode, learn with Jenny the necessities of client relations and how listening and care play a vital part in value-based strategy.


    Timeline:

    00:00 Introduction

    05:28 Marketing shortcomings

    06:32 Online presence on Google

    11:13 The Buyer-Seller dance

    15:08 Customer relationships

    22:38 Transparency

    31:48 National Compliance Standards and Law

    36:03 Common questions

    43:57 Consistent communication with clients

    49:38 Caring for people is key to success.

    51:32 Conclusion

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    Guest: Jenny Manocchio | www.CaliNetworks.com

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    We'd like to thank our sponsors: Hot Dog Business Growth, JorgensenHR and Southern California Labrador Retriever Rescue

    56 min
  • 62 - Setting Sail with Strategic PR | Kellee M. Johnson, The Ballast Group

    How can skills and strategies from unrelated fields, like competitive sailing, be transferred to public relations and business management in general?

    In this episode of Small BizCast, Joel Volk of Hot Dog Biz Growth took a deep dive with Kellee M. Johnson into the nuanced world of strategic public relations and its critical role in business. We explored the importance of timely and thoughtful communication, the delicate balance between storytelling and silence, and the sophisticated tactics of handling public crises. We shed light on the powerful PESO model for comprehensive media outreach and emphasized the need for authenticity and strategic planning in a media landscape that's constantly shifting. They discuss navigating through challenges and opportunities, and recall the lessons of adaptability and preparation, applying them to our pursuits for enduring success.


    Timeline:

    00:00 Kellee M. Johnson: PR expert, sailor, leadership philosophy.

    06:05 PR still relevant, but pitches preferred.

    08:02 PR and legal strategies must align carefully.

    10:35 Small businesses start with one client. Surprising testimonials.

    13:20 Training helps, passion and authenticity matter.

    18:41 Learning to sail in Florida, embracing challenges.

    21:32 Learning to sail low breeze, advertising vs. PR

    27:38 Defining PR metrics: positive, accuracy, relationship-building.

    30:27 Silence can incriminate, engage with the media.

    34:04 Stages of business: survival, innovation, decline.

    37:58 Aligning marketing and production for business success.

    40:13 Farewell hot dog, it's a wonderful life.

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    GUEST: Kellee M. Johnson | www.ballastgroup.com

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    We'd like to thank our sponsors: Hot Dog Business Growth, JorgensenHR and Fit4TheCause

    41 min
  • 61 - Leading with Vision | Amy M. Gardner, APOCHROMATIK

    Certain businesses tend to get overlooked when it comes to receiving any guidance, whether in the form of coaching, consulting, leadership training, etc. Amy M. Gardner created Apochromatik, her consulting brand, around eliminating distractions and focusing teams in the right direction. Joel Volk of Hot Dog Business Growth learns about her unique take on consulting and how it positively impacts a variety of teams.

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    GUEST: Amy M. Gardner | www.Apochromatik.com

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    We'd like to thank our sponsors: Hot Dog Business Growth, JorgensenHR and Fit4TheCause

    47 min
  • 60 - All Revenue Is NOT Created Equal | John K. Murphy, JK Murphy Advisors

    What does it take to invest in a business? It's a lot more than throwing money around and hoping for the best. John K. Murphy, or "Murph", reveals the deeply intricate world of investment banking and angel investing. Murph tells Joel Volk of Hot Dog Business Growth of the analytics and dynamic decision-making process that comes with consulting.

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    GUEST: John K. Murphy | www.JKMurphyAdvisors.com

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    We'd like to thank our sponsors: Hot Dog Business Growth, JorgensenHR and Fit4TheCause

    45 min
  • 59 - Going With The FLO | L. Williamson, FLO Coaching and Operations

    When choosing your mentor or coach, one might assume that you need a stern, to-the-point, A-choice personality to be disciplined and prepared. L. Williamson of FLO Coaching and Operations is living proof that the demeanor of a successful business leader comes in many forms. Learn with Joel Volk of Hot Dog Biz Growth the unique business philosophy that Williamson holds his clientele to.

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    GUEST: L. Williamson | www.LFLOW.pro

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    We'd like to thank our sponsors: Hot Dog Business Growth, JorgensenHR and Fit4TheCause


    47 min
  • 58 - Self Love For Leaders | Rochelle Seltzer, Live Big!

    Creativity goes beyond pen and paper. You don't need to be a world-class painter in order to leverage your right-brained talents. Rochelle Seltzer of Live Big! helps business leaders leverage their creative side in order to create unique solutions for their clients and staff. Her work in women's empowerment has inspired many to grow from her one-of-a-kind practice. Joel Volk of Hot Dog Business Growth gets his very own professional philosophies challenged and learns a thing or two from Seltzer's impactful approach.

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    GUEST: Rochelle Seltzer: www.RochelleSeltzer.com

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    We'd like to thank our sponsors: Hot Dog Business Growth, JorgensenHR and Fit4TheCause

    45 min

About Small BizCast

From the publisher's feed

Small Business-It’s a Wonderful Life. It’s also very hard and takes a lot of skill, talent, luck and inspiration. That where SmallBizCast comes in.