My guest on the show today is Nicole Jobes from Reach Local (www.reachlocal.com), a company that helps local businesses with online marketing.  In our interview, we discuss how pay-per-click advertising can help a local business, and talk about the difference between serch engine marketing and search engine optimization.  Nicole also shares a case study about how Reach Local's services literally saved a business that was near the point of closing.  To learn more about Nicole's services, give her a call at 704-989-3710 or email her at [email protected].

You've probably heard of Frequently Asked Questions, but what about Should Ask Questions?  In today's episode, I define exactly what those are, and give you three ideas about how to use them in your marketing.  Also, don't forget that you can now schedule a 10-minute phone call with me to discuss your marketing--go to RedpointMarketingConsultants.com/schedule to book your call.

I'm back from the annual gathering of Duct Tape Marketing consultants in Kansas City, and based on suggestions from other consultants as well as feedback from my viewers and listeners, I'm making some changes to the marketing minute show.  In today's episode, I review what changes I'm making to the show.  One change is that I have decided to open up my schedule and allow any viewer or listener who wants to schedule a 10-minute phone call with me to do so.  You can use the call to discuss your marketing challenges or provide feedback or suggesetions about the show.  You can schedule your call at RedpointMarketingConsultants.com/schedule.

It's another special edition of the Small Business Marketing Minute show!  Today I'm broadcasting to you from my hotel room in Kansas City, where I'm attending the annual gathering of Duct Tape Marketing Consultants from around the world.  We're here for three days of training with John Jantsh, the creator of Duct Tape Marketing...but this year we were also joined by a special guest--Michael Port, the actor and author of Book Yourself Solid.  Michael spent a day teaching some of the consultants, including myself, how to become better public speakers.  You can learn more about Michael's training program for speakers--which is available to the public--at HeroicpPublicSpeaking.com. 

http://www.RedpointMarketingConsultants.com/schedule: Ok, viewers and listeners of the Small Business Marketing Minute podcast--it's time to get real.  In this episode, I share my motivation for creating this show, and ask you to share with me why you listen to the show, and what type of content you'd like to see covered on future episodes.  I'm opening up my schedule for a limited time to any viewers or listeners who want to schedule a 10-minute phone call to discuss their marketing or give me feedback about the podcast.  Visit RedpointMarketingConsultants.com/schedule to book your call!

Learn all about Business Networking International, one of the best platforms available for small local businesses to form strategic partnerships and increase referrals.  I describe how the organization works and what a typical meeting is like in this episode.