In this episode of The Flywheel Effect, Matt Bernath and Brent Sonnek-Schmelz talk with Richard Charschan, President and CEO at AcousticSmart Home Theater Interiors. They explore how home theaters have evolved from a niche luxury to a sought-after escape, especially as technology and lifestyles have changed. Richard shares why he believes home theaters are far from a fad and how passion and persistence helped him overcome industry doubts and economic setbacks.

Richard describes how real value in a theater comes from the experience it creates, not just the equipment. He explains how acoustic treatment can transform even small or unconventional spaces, making high-performance audio and video accessible beyond large luxury homes. By sharing stories from his career, Richard highlights the importance of educating both clients and integrators about what makes a great room and why details matter.

Throughout the conversation, Richard returns to the power of passion, both for the craft and for helping clients escape the everyday. He makes the case that meaningful work and client excitement often come from staying curious, taking risks, and being willing to adapt. The episode offers practical lessons for integrators looking to grow in a rapidly changing market.