Small Town Big Wins Online Marketing

SHOWNOTES:

In today’s episode, I have an amazing guest Dina Mande. She is an amazing marketer, and photographer in the boudoir & portrait photography industry. She helps portrait photographers to scale their business to six figures! Amazing right? 

If you are a photographer and struggling in terms of marketing this episode is perfect for you! She will share some tips and tricks on how you can bring your photography business to the next level that will reach your ideal clients. You are going to learn so much in this episode with Dina.

Now, Let’s get to it!

On Today’s Show You’ll learn:

What is a Sales Funnel?

Why is it important to embrace your niche?

What is the advantage of creating a landing page?

How to create proper sales funnel that will convert into sales?

Tips on nurturing your audience through email list

How to creatively market your photography

How to build your email list and why it is important?

4 ways to build your audience

Importance of Facebook Group in Photographers

Tips on how to make your Ads creative and engaging

Ideal budget for your Ads as a photographer

If you haven’t already joined my Facebook Community for more tips and tricks in growing your business. Join us here: Local Business Facebook Ads Marketing Group . 

Links & Resources Mentioned During This Episode:Small Biz Advantage Facebook Group

https://www.facebook.com/groups/localbusinessonlinemarketing

Give To Grow Program: https://m.me/LoiselleSteve?ref=w15024945

Episode 2: 5 Facebook Ads Policies you must know: https://steveloiselle.com/5fbadspolicies/

Episode 6: Deep Dive Between the Boost post & Facebook Ads: https://steveloiselle.com/2074-2/

Connect with Dina Mande:

Dina Free Facebook Group: https://www.facebook.com/groups/1337320273116248

Instagram: https://www.instagram.com/dinamande

Coaching program : https://www.thenextlevelphotographers.com/

The Secret Sauce: https://www.thenextlevelphotographers.com/book-strategy

Dina Mande Studio: https://www.dinamande.com/

Dina Free Facebook Group: https://www.facebook.com/groups/1337320273116248

Connect with me: 

Instagram: (steveloiselle_ ) https://www.instagram.com/steveloiselle_/

Facebook: (Loiselle Steve) https://www.facebook.com/LoiselleSteve

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Hello Everyone! It’s great to be back, It’s been a while. On today’s episode, I discussed and answered some of the questions that you are probably curious about as well regarding Facebook Ads? Does Facebook Ads would really help my business? Does it really work? Or I’m just losing money? Is Facebook Ads just a Scam?

If you’re one of the business owners who are frustrated of gaining nothing on Facebook's ads and you feel like it’s not working on your end but still trying to get the results that you want. I totally feel you and I’ve done it before But Facebook Ads really a Scam? Or you just don’t have the right strategy? 

I got you! This episode is perfect for you! I shared the tips and strategies that me and my clients are doing. It will make your ads more effective that will totally convert it into sales. What kind of strategy do you need to implement to have great success in your business using Facebook Ads? Let’s dive more deeper into it! You don’t want to miss this one.

Hey friends! Today’s episode is going to be AMAZING! I am having my first guest interview on the Small Town Big Win Marketing Podcast. I could not be more excited about it! We will geek out and talk about Facebook & Instagram Ads for small and local businesses.

 

But first, I want to invite you to my Facebook Group, the Small Biz-Advantage where other business owners just like you who want to learn about Facebook & Instagram Ads and other marketing strategies in order to grow, scale and automate their business. Click on this link to join the FREE Facebook Group.

https://www.facebook.com/groups/localbusinessonlinemarketing Also, if you’d like to SPY on your competition, and see what they are doing for Facebook Ads, who they are targeting , get your my FREE PDF where I share and break down exactly how to do that!

Click this link and get your copy now. ( Opens in Facebook Messenger ) https://m.me/LoiselleSteve?ref=w13540495

 

Alright my friends, time for the magic!

I am very honored to have her on the show! I was so nervous to even ask her to be the first guest on my show but her answer was “ Steve, I would be honored!” And that my friends, made me smile!Her name is Amanda Robinson , The Digital Gal! She is widely recognized in the digital marketing industry for her knowledge, training, skills and coaching as a Facebook Ads expert with her Swift Kick In the Ads Membership, her 4 Week Facebook Ads Training Bootcamp, and for her creative chatbot skills. She is an author, international speaker, consultant, and educator who has taught thousands of business owners and entrepreneurs the foundational skills of Facebook Ads. Amanda brings personality and passion to teaching others how to make Facebook ads work for them. She is part of the 360 Marketing Squad with Stephanie Liu, Jenn Hermann,Mike Allton and just released her first book which is the number one seller on amazon, The Ultimate Guide to Social Media Marketing . 

 

Here’s the link to purchase the book on Amazon. 

https://www.amazon.ca/Ultimate-Guide-Social-Media-Marketing/dp/1599186748/ref=sr_1_2?dchild=1&keywords=The+Ultimate+Guide+to+social+media&qid=1605827412&sr=8-2

 

During this podcast, Amanda talks about:

 *What are Facebook Ads. *Why should local and small business owners do Facebook Ads?

 *The Facebook Pixel and why it’s important. 

 *What are the difference between Facebook Ads and Boost Post

 *What kind of Data can you get from Facebook Ads and why it’s important. 

 *How to set up for success when you start with Facebook Ads? *Biggest mistakes you see business owners do when it comes to running Facebook Ads or Boost Post.

 *The special Ad Category and why you should use it. 

 *Why use Messenger Marketing and what is it? How can you use it with Facebook Ads?

 *Giveaway and contest Facebook Policies that you should follow. Amanda's FREE PDF AND MEMBERSHIP BELOW:

The Facebook Ads Glossary :https://m.me/thedigitalgal?ref=glossary ( opens in Messenger )

The Swift Kick In the Ads Membership: www.swiftkickintheads.com

Running Facebook Ads during Election times can be tricky. In this episode, I will talk about what's going on right now with Facebook Ads vs elections. I will be talking about what can happen and what's been happening with Facebook Ads Review system . Here's the thing, I don't want you to panic, so I am talking about a Video funnel that you can use RIGHT NOW during election times in order to grow your audience without your ad-cost rising up. 

 

Want to join my Free Smal Biz Ad-Vantage Facebook Group? Check it out here https://www.facebook.com/groups/localbusinessonlinemarketing/

In today's episode, it's something different! I was super happy that you guys send me questions to answer! And that's exactly what I did! I took some of your questions and talked about them in this episode. If you guys like this, we will make it a thing every month! Are you in my Facebook group? I am inviting you to join us in there! Here's the link https://www.facebook.com/groups/localbusinessonlinemarketing Here's what we discussed today:1 - Look a like Audience and how to use them

2- Does video ads with text in it affect the quality of the ads?

3 - What are the best objective to send leads to and how and why you should try to keep your traffic on Facebook or IG platform. 

4- Is the audience size radar relevant when you do ads?

5- How to deal with Tiny audiences and can you have good results?

6- How can a Realtor leverage video ads.

7- What are the 4 special ads category

8 - Can Instagram Ads perform better than Facebook Ads and vise-versa?

Oh by the way, I am launching a 2 day workshop on how to learn the difference between the Boost Post button and the Facebook Ads and how to use it in your local business to grow,scale and automate your business. If you want it, it's 47.00$ and you can send me a DM on Instagram @steveloiselle_

Check out how Facebook budgeting works. In this episode, we will talk about how to lower the cost of your Facebook Ads and also how much budget you should be spending as a local business.

There’s knowing your customers and there's UNDERSTANDING YOUR CUSTOMERS. It’s critical that you do. We tend to THINK that we know our Ideal Customer Avatar, which you will hear me reference to ICA. Multiple business owner I spoke with don't know their ICA and that’s a BIG MISTAKE, especially when it’s time to create your Facebook Ads. It’s super important because you can communicate directly with your audience. You can create an image and a text copy which will relate with your service or products. They will feel like you understand them and you connect with them. 

 

In today’s episode you will learn:

 

The difference between demographics and psychographics. 

Why it’s important to understand your Ideal Customer Avatar

Tips & tricks to learn more about your ICA.What is Facebook Audience Insight and what it does for you.Would you like to join the waiting list of my new upcoming program specifically for Small and Local Business owners just like you? This program will teach you how to set up for success in order to get you started with Facebook Ads for your business. We touch on points like:Installing Business ManagerNavigating and understanding Business Manager and Ads Manager.

Understanding some of the most important Facebook Ads Policies.How to set up your Facebook Pixel and make sure it works. How to create a basic campaign in Facebook Ads.Send me a DM on Instagram @steveloiselle_ to know more about this program.Here are some links that we discussed about today: Manychat: https://manychat.pxf.io/91gojAmy Porterfield: https://www.amyporterfield.com

Facebook Audience Insight: https://www.facebook.com/business/news/audience-insights

Steve Loiselle Instagram: https://www.instagram.com/steveloiselle_

The famous questions, BOOSTED POST vs Facebook Ads? What’s the difference?In this episode, we will cover the differences between both. Being a local business owner or small business owner, you probably are thinking about pressing that boosted post button or maybe you already did. But did you get the results that you wanted? Most likely , no. Today we will break it down, we will talk about;Boosted PostFacebook AdsDifferent objectives within Boosted Post and Facebook AdsDo Facebook Post work?How do use the boosted postLocal & small business owners need to be more active on social media especially during these times. A Lot of you realized that online marketing was missing in your business. You should go and implement what you learned today in the podcast and give me some feedback!

Instagram: https://www.instagram.com/steveloiselle_Facebook group: https://www.facebook.com/groups/localbusinessonlinemarketing