I was so so thrilled to interview the amazing Virginia Johnson because not only is she a fabulous creative entrepreneur, she is also a fabulous watercolorist. OH! And she designs scarves!!!! Hello, if you know me, you know I am in heaven about now.
If you don’t know Virginia, she is a Canadian born designer who owns a lifestyle company. Her colorful prints decorate clothing, shawls, stationery, and home furnishings and are carried in more than 100 stores worldwide, including Barneys, Liberty’s, and Holt Renfrew.
She has also collaborated with Anthropologie, J.Crew and Chronicle books. Total yum, right?
If that isn’t enough Virginia has illustrated several books, including Deborah Needleman’s The Perfectly Imperfect Home, Teddy Jam’s This New Baby, and Kate Spade’s Occasions, Manners and Style.
She has the art career I dream of, so I LOVED doing this interview!
Quick take away for you: Listen to how she receives collaboration information from brands like Free People and J.Crew. Each brand has their specific approach and they are hiring Virginia for her unique aesthetic. I love that these brands trust Virginia’s creative style.