October is Breast Cancer Awareness Month. It may be the most successful of all the awareness months or days. Most people that see a pink ribbon or almost anything pink this month will recognize it signifies breast cancer awareness.

While the number of breast cancer diagnoses have decreased in the past 15 years, some 250,000 women and men will be diagnosed with invasive breast cancer in 2017. More than 40,000 will die this year of breast cancer.

A woman's risk of breast cancer nearly doubles if she has a first-degree relative who has been diagnosed with breast cancer. However, the most significant risk factors are being a woman and age.

On Tuesday's Smart Talk we discuss breast cancer risks, the value of early detection and screening, and treatment options.

Appearing on the program are Pat Halpin Murphy, President and Founder, Pennsylvania Breast Cancer Coalition; Leigh Hurst, Founder and President, Feel Your Boobies Foundation; and Danielle Lavetan, Senior Community Development Manager, MSABC Mega Events, Northeast Region / American Cancer Society, Inc.