Today, Dave discusses how to hone in on the successes amidst marketing failures.

Today, Dave discusses how to unlock a person’s thinking to help you discover which types of clients your company would most successfully engage with, citing the book, The Dan Sullivan Question.

Today, Dave discusses how your personal brand is affected by the colors you wear from your wardrobe to your hair and nail color and explains how a color consultant can conduct a color analysis to ensure you are looking your best and staying on brand.

Today, Dave discusses the best practices of how to convey offers on your website and align them with your customers during their visits to your site.

Today, Dave discusses how a website’s “buy” button color can make a huge difference in conversions.

Today, Dave discusses how new, innovative packaging can increase the value of your existing product or service and highlights Disney’s new light-up Millennium Falcon French Fry Bucket.

Today, Dave talks about the Dr. Pepper College Football Fansville TV commercial series and how the advertisers have left fans in the dark by not getting the message across clearly.

Today, Dave talks about an incident with an affiliate marketing partner that stole a sale rather than following the proper affiliate protocol.

Today, Dave reviews 5 different planners to help you find the right one for you to keep you organized in the new year and beyond.

Today, Dave talks about successfully using a planner to ensure you stay on track with your professional and personal goals throughout the year and to allow you to right the course timely should things get off track.