How do you position yourself as an expert? Just learn to talk the language of customers and clients. You have to change your focus on how you talk. Stephen and Roger will give you a framework for becoming an instant expert.

Ever wondered how you can attract more customers? Roger and Stephen outline ways to organize your stories to the normal buying patters that customers use to make a purchase.

In this episode Roger and Stephen discuss how to get started using stories in your marketing. This is part 2 of a 3 part strategy that is designed to get you more customers and to keep you from sounding salesy

Ever wondered how to connect with people? Using stories can be a great way to get attention, get their interest and build trust. Stephen and Roger will be discussing how to use stories in this multipart podcast.

Don't miss this episode if you're looking for a job. Stephen discusses resume strategies and how to get results with the right resume. Be sure to see our show notes for a free resume template.

Here is the single biggest mistake people make when being interviewed for a job. It's not what you think. You'll learn 4 things to include when answering an interviewers question.

Learn the most valuable thing you can have on your website. Why it's important and how you can quickly add this to your site. Most importantly how making this simple change can increase your sales conversations almost overnight.

Roger and Stephen discuss the single most important thing necessary to attract new business through your website... having a clear message.

How do you communicate your message to your audience effectively and with impact. We want people to listen, so you better get to the point and express it with clarity and simplicity. Stephen and Roger give you some ideas what you need to think about to be more effective in telling people "what your point really is".

In this episode we answer the question...Tell me about yourself? If you and in a job interview you know you'll be asked this question. Perhaps in a networking situation you know this will come up. You better be prepared and this discussion will help you be ready.