It's Friday, which means it's the fan favourite Sobeys & Safeway Liquor Beer of The Week! This weeks beer of the week was provided by Michael Bustillo, Sales Manager from Park Distillery. He joined in studio to showcase this weeks beer of the week, which is the Three Bears Brewery Pinery Pilsner. You can purchase a 6-pack for $13.99, saving $3.50 when you buy one!

It's Friday, which means it's the fan favourite Sobeys & Safeway Liquor Beer of The Week! This weeks drink of the week was provided by Dalen Landis, founder of Grain Bin Brewing and local artist, Kate Connors. They joined virtually to showcase this weeks drink of the week, which is the Black Berry Lemonade Sage and Salt. You can purchase a 4-pack for $14.99, saving $3.99 when you buy one!

It's Friday, which means it's the fan favourite Sobeys & Safeway Liquor Beer of The Week! This weeks beer of the week was provided by Jesse Heeks from The Dandy Brewing in Edmonton. He joined the to showcase this weeks beer of the week, which is the Dang Citrus. You can purchase a 4-pack for $14.99, saving $3.99 when you buy one!

It's Friday, which means it's the fan favourite Sobeys & Safeway Liquor Beer of The Week! This weeks beer of the week was provided by Dave from Canmore Brewery Company. He joined the fellas virtually to showcase this weeks beer of the week, which is the Canmore Brewing Peak Pack. You can purchase a 6-pack for $21.99, saving $5.00 when you buy one!

It's Friday, which means it's the fan favourite Sobeys & Safeway Liquor Beer of The Week! No beer this week, instead a cocktail! This weeks cocktail of the week was provided by Jacques from Tide Cocktails! He joined the fellas virtually to showcase this weeks cocktail of the week, which is the Vodka Cocktails Variety Pack. You can purchase a 12-pack for $29.99, saving $8.00 when you buy one!

It's Friday, which means it's the fan favourite Sobeys & Safeway Liquor Beer of The Week! This week’s drink of the week was provided by Peter Bishop, from ZGM Brewing! He joined the fellas to showcase this week’s drink of the week, which is the Stickler Mixer Variety Pack. You can purchase an 8-pack for $23.99, saving $6.00 when you buy one!

It's Friday, which means it's the fan favourite Sobeys & Safeway Liquor Beer of The Week! This week’s drink of the week was provided by Karli Remeika, Co-founder of Clink Beverage Co! She joined the fellas to showcase this week’s drink of the week, which is the Raspberry Limoncello or Mimosa Vodka Cocktail. You can purchase a 4-pack for $12.99, saving $2.00 when you buy one!

It's Friday, which means it's the fan favourite Sobeys & Safeway Liquor Beer of The Week! This weeks beer of the week were cocktails and were provided by the owner of ESA Cocktails, Alex! He joined the fellas to showcase this weeks cocktail of the week, which is the ESA Prickly Pear Paloma. You can purchase a 4-pack for $10.99, saving $3.00 when you buy one!

It's Friday, which means it's the fan favourite Sobeys & Safeway Liquor Beer of The Week! This weeks beer of the week was provided by Adam Nachbaur from Snake Lake Brewing Co. He joined the fellas virtuallty to showcase this weeks beer of the week, which is the Easy Vodka Rasberry Lemonade. You can purchase a 4-pack for $13.49, saving $2.50 when you buy one!

It's Friday, which means it's the fan favourite Sobeys & Safeway Liquor Beer of The Week! This weeks beer of the week was provided by Jason and Chloe Traviss from Cowboy Trail Brewery. They joined the fellas virtuallty to showcase this weeks beer of the week, which is their Wheat Ale. You can purchase a 4-pack for $13.99, saving $4.50 when you buy one!

Wheat Ale: Dive into the smooth and refreshing embrace of our wheat ale, perfectly crafted to stand proud on its own or paired with a zesty twist of orange or grapefruit. Each sip offers a harmonious blend of light, airy flavors that refresh and revive, making it ideal.