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By AdExchanger
The podcast currently has 30 episodes available.
When Centro CEO Shawn Riegsecker isn't working until the wee hours or messing around with his new VR headset, he’s pondering why the ad industry doesn’t seem to understand that the future of digital media isn’t about coming up with workarounds – it’s about understanding where the groundswell of support for consumer privacy is actually coming from.
When Jerome Turnbull, AppLovin's director of media buying, isn’t hanging out with his chinchilla or tending an aquarium populated by blue velvet shrimp – a new hobby he acquired during the pandemic to bring a little more zen into his life – he’s contemplating the major changes coming down the pike with iOS 14 in September.
When Emily Giannusa watches television or streams something, it’s research. As VP of digital marketing at HBO, Emily has worked on campaigns for Game of Thrones, Westworld, True Detective, Veep and, most recently, Euphoria, an Emmy-nominated series for a Gen Z audience.
Joshua Lowcock, chief digital officer at UM and global brand safety officer at IPG Mediabrands, talks with AdExchanger about the Facebook ad boycott, misinformation in the run-up to the 2020 election and brand safety in the age of coronavirus.
Xaxis Global CEO Nicolas Bidon dials in from his home in South London to share insights on the growing importance of measuring outcomes, the flexibility of programmatic, the adaptability creative – and the hobbies he picked up in quarantine to keep sane.
Nicole Cosby, chief data and compliance officer at cannabis ad compliance platform Fyllo, chats about the many challenges facing endemic cannabis brands, and the rise in cannabis ad demand during COVID-19. She'll also break down why publishers are starting to get more comfortable with cannabis advertising. Also: Nicole shares her favorite stoner movie. (Hint: She’s a huge Dave Chappelle fan.)
Being an ad tech lawyer these days means there’s plenty to do, between CCPA and the advancing drumbeat of privacy. TripleLift Chief Privacy Officer Julia Shullman weighs in on the Google antitrust case and how ad tech companies be working with their legal teams in a privacy-focused future.
The 230-year-old King Arthur Baking Company is embracing unprecedented demand as baking spikes during the pandemic. Marketing VP Bill Tine talks about creating stronger customer relationships, expanding its online sales during this surge and his hobby of baking chocolate cookies, pizzas and breads.
Nicole Lesko, Meredith's SVP of data, ad platforms and monetization has been encouraged by a rise in RFPs and soaring demand in June, a sign that advertiser are returning to digital advertising even as the pandemic is on the rise. In this episode, she'll get into the advertiser trends that are currently affecting the publisher community.
Digital agency Jellyfish is marching on toward global expansion, despite the global pandemic. In this episode, CEO Rob Pierre talks to AdExchanger about the agency’s acquisition plans and how it manages client spend across a the evermore powerful walled gardens.
The podcast currently has 30 episodes available.