Social Geek

Our guest this week is Michele Price, aka @ProsperityGal. Since 1982 Michele has looked for creative and innovative answers giving her businesses the edge over competitors. Having gone toe to toe in multiple male oriented industries in 2008, she started an online-internet radio show Breakthrough Business Strategies radio which grew into the media company Breakthrough Business Strategies bringing straight forward advice for business today.  She was recognized as one of the top ten influencers at Blogworld LA and advises her clients how to get that kind of media coverage.

Join us as we discuss how to prepare for what is to come in social media!

We are thrilled to have special guest, Kate Groom, Partner at Smart Franchise and Owner of Starfish Consulting, joining us this week all the way from Australia! Kate is an experienced and insightful business consultant, faciliator, and speaker with over 20 years of leadership, business and coaching experience. Her experience includes benchmarking, franchise operations, marketing and business strategy and she knows what it takes to get things done in the real world! Kate has established benchmarking and performance improvement programs in franchises, helping lead through periods of growth and change. During this week's show, we will tackle topics such as how to manage time, money, distractions and all of the obstacles that may stand in the way of effective social media use.

Nicole Plescher, Digital Catalyst for 919 Marketing will join AK and Deb this week to discuss building a socal strategy that's right for your franchise. How to manage and encourage franchisee adoption, control/influence, franchisee engagement and how to measure success/return on the social engagement.

The IFA (International Franchise Association) convention was a huge success  in Orlando FL. Deb was joined by 3k other franchise industry attendees and returned home with a renewed passion for the use of social media in franchising.