Teresa Celmer is the SVP of Marketing at BrightStar Care and joins podcast host Jack Monson to discuss trends in the homecare space and with her industry leading brand.

Teresa shares the ingredients in her recipe for success in driving local marketing that she recently shared at the #FCXC event in Atlanta.

Shout outs today to Shelly Sun, Kayla Ryan, The IFA, and Franchise Update Media.

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Thanks to Consumer Fusion, Thryv, and TruPresence

Here is Jack Monson’s monthly column in Franchise Dictionary Magazine for July, 2022  

Read full text here:

https://franchisedictionarymagazine.com/telling-your-clients-story/

John Keene is the founder of Serviceminder and joins the show today to discuss applying technology to your workflows and why it’s more important for franchise systems than for any other kind of business.

John also shares his thoughts how technology is beyond being “just for operations” but must be used for improving the customer experience and managing the brand experience. We’ll also discuss trends in the home service industry and applying technology to solve current challenges like staffing, inflation, and travel costs.

Social Geek Radio is a proud supporter of the International Franchise Association's VetFran!

Fitness Premier Clubs CEO Jason Markowicz shares trends he’s seeing in the fitness industry including

shifting demographics for customers, what new franchisees are looking for in a brand, and the outlook for the continuing comeback in fitness.

Thanks Consumer Fusion, Thryv, and TruPresence.

The Franchise News Podcast with Jack Monson for June 22, 2022. We're LIVE at The Franchise Customer Experience Conference for Social Geek episode 900! Thanks to Eulerity.com, Franchise Update Media, and The International Franchise Association.

Recruiting. It’s the biggest challenge for franchise systems this year, especially in the beauty and personal services space.  

Christina Russell is the CEO of Radiance Holdings and joins the podcast to share how her brands including Woodhouse Day Spas and Sola Salon Studios are creating unique customer experiences to retain and recruit successful professionals and entrepreneurs.

Christina also shares ideas on the evolution of what she calls joyful brands or happy brands as well as the latest trends for platform companies and acquisitions.

Thanks to Serviceminder and AnswerConnect!

And we’ll see you Monday at FCXC in Atlanta with The IFA, Franchise Update Media, and Eulerity!

Welcome to Just Jania, the podcast hosted by Jania Bailey and powered by FranNet

AARP’s Felicia Brown is the guest today on Just Jania!

Felicia and Jania discuss AARP’s involvement with small business owners. With more and more people over the age of 50 starting businesses, AARP is providing resources and tools to help these entrepreneurs reimagine their lives and careers

“The best marketing is the experience you deliver to the customer.”

John DiJulius is delivering the keynote at The Franchise Customer Experience Conference next week in Atlanta.

He shares a preview of his talk and trends that are changing how brands can serve a great experience.

Thanks to TruPresence, Thryv, and Consumer Fusion.

We will see you at #FCXC with Franchise Update Media and The International Franchise Association.

Zach Hoffman is the CEO of DigitalHR.com powered by Exults. Zach and his team of digital marketing pros are focusing their proven marketing tactics on the biggest challenge the franchisors, franchisees, and all businesses face in 2022: hiring!

How can changes to your website and digital ads improve both the volume of applicants as well as finding more candidates that are a better fit? What types of messages are most effective in engaging these prospective team members? We also take a look at brands who are telling online to attract great candidates.

And if you're attending the SHRM Annual Conference and Expo this weekend, be sure to connect with the Exults team in New Orleans!

The Franchise News Podcast with Jack Monson for June 8, 2022