LBM Talks

SOCIAL: Going Where The People Are, with Wilson Lumber


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This week, LBM Talks Social Media welcomes Ryan McAnally, Marketing and Communications Manager, and Sallie Keene Denton, Marketing Specialist, from Wilson Lumber Company, LBM Journal's 2025 Dealer of the Year (category: $100MM+).

The insights shared in this episode include how social media fits into their digital marketing strategy, how marketers can measure social ROI, the content creation process for Wilson Lumber, and more.

Connect with Sallie: https://www.linkedin.com/in/salliekeenedenton/

Connect with Ryan: https://www.linkedin.com/in/mcanallyryan/

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LBM TalksBy LBM Journal

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