Social Media Blues

Social Media Blues

By Social Media BluesBusinessMarketing
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Social Media Blues episodes

  • Is Authenticity Still Possible?

    Authenticity marketing is a must nowadays for most businesses promoting themselves on social media. However, in the wake of scandals surrounding famous influencers and social media gurus, is it still possible to trust individuals whose ultimate goal is to make a profit? Have authenticity and vulnerability been deployed as marketing tools too much, to the point that they are no longer effective?

    In this episode, I talk about authenticity marketing, what it is, how it has been used and how we, as conscientious small business owners and artists can approach this matter differently.

    Join me for an in-depth discussion about values, marketing and branding, and hop on the social media struggle bus.

    21 min
  • Facebook Is Not My Community

    The recent protests in the Black Lives Matter movement have led many people to start talking about racial inequality for the first time on social media and other public forums. It seems the conversation has never been quite as open as now. While this is an incredibly positive shift, it is also important to question whether Facebook and other social media platforms are the absolute best forum to hold nuanced conversations between allies and black communities. In this episode, I talk about my struggles with holding vulnerable conversations around inclusivity and racial justice on a very public platform like Facebook, with its problematic algorithm and values.

    22 min
  • The Content Treadmill

    What is the compounded effect of constantly generating social media content for the creative mind? In this week's episode, I explore the insidiousness of social media mindset and how it affects the creative process.

    20 min
  • Episode 34. Hustle Bustle
    The pandemic is forcing us to rethink our relationship with money, work and industry. What happens when so many are out of work and without spending ability in only a few weeks? How do we redefine society —and the way we relate to work— after this pandemic?
    19 min
  • When the Wall Breaks
    The quarantine and self-isolation measures imposed to curb the spread of the novel coronavirus have shocked the entire world and disrupted our way of doing things and experiencing reality. This week, I explore my journey through the first month of quarantine and what I have learned so far.
    23 min
  • Building Breaks Into Your Schedule
    When you are out there trying to achieve, it is important to understand that breaks are absolutely essential. We live in a culture that prizes productivity and time-management, but these conversations need to be accompanied by the other side of the coin: how to incorporate mental breaks into your routine so that you don’t burn out after a while.
    33 min
  • Episode 31: Developing a More Positive Approach to Social Media
    Part of the process of being a social media marketer is to develop a more positive relationship with social media. If it’s hard for you —because you’re an introvert, because you’re a private person, or for any other reason— these tips and reframed can help you men your relationship with social so you can do what works best for your business.
    56 min
  • Episode 6: How to Read Books in the 21st Century
    When I was younger, I used to be an avid reader. As my “someday” reading list grows longer, I wonder how much technology is to blame for my much reduced reading speed. What are the advantages of reading books nowadays and how to make time and space for it in our crazy lives?
    33 min

About Social Media Blues

From the publisher's feed

The social struggle is real.