The Digital Apprenticeship Podcast

Social Media Contest Best Practice with Suki van Koeverden


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With so many changes to social media over the last decade, it's no surprise that contests have changed too.

In this episode, I'm joined by Suki van Koeverden from Origami Globe- Australias home for competition strategies. Suki shares best practice for social media competitions in 2020 & beyond.

Here's what we cover:

  • Best practice for running social media contests in 2020
  • The two major types of competitions
  • How to promote your contest
  • How to encourage more competition entries
  • What you need to know about social media contest rules & regulations
  • The difference between earned, owned and paid media


WANT TO CONNECT WITH SUKI? Website: https://www.origamiglobe.com.au Facebook: https://www.facebook.com/origamiglobe

WANT TO CONNECT WITH ME? Website: www.thedigitalapprenticeship.com.au Instagram: www.instagram.com/thedigitalapprenticeship

WANT MORE? Download my free ebook, The Digital Marketing Cheat Sheet for tradies here http://www.thedigitalapprenticeship.com.au/ebook

SHOW NOTES (including a blog post of this episode and all links and resources) can be found here https://www.thedigitalapprenticeship.com.au/11

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The Digital Apprenticeship PodcastBy Stephanie Trinder Digital Marketer and Business Consultant


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