SMMS #042 - On today's episode of Social Media Marketing School, I am going to be teaching you how to increase the amount of engagement on your Instagram stories through a few simple tips.

You may be on the road to having the best Instagram stories in somebody's feed, but if people don't know you are making these stories in the first pace then what are their use?

In the episode, I talk through the following points:

I hope this episode provides you with some actionable tips so that you can now go and increase the engagement on your Instagram stories.

------

Follow me on Instagram: https://www.instagram.com/themarketingethan/

Get two months free on Skillshare and check out my classes: Ethan Bridge - Skillshare

Send me an email: [email protected]

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #041 - On today's episode of Social Media Marketing School, I discuss the questions you should be asking yourself before creating Facebook Ads.

You can't expect to sign up to Facebook Ads Manager, create your ad and have it instantly make you money.

You need to make sure you have a complete understanding of what you want to achieve from your ad and how you're going to be able to get to that point.

This means that you need to ask yourself questions before you even start creating. It's those questions that I talk about in today's episode.

I hope this episode provides you with some actionable tips so that when you go to create your Facebook ads you are completely prepared.

------

Follow me on Instagram: https://www.instagram.com/themarketingethan/

Get two months free on Skillshare and check out my classes: Ethan Bridge - Skillshare

Send me an email: [email protected]

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #040 - On today's episode of Social Media Marketing School, I talk about why you should be repurposing your social media content.

Whenever I create content, I always create with repurposing in mind. Repurposing allows you to get the most out of your content and make the effort you put in worthwhile.

Not only do you have more content to post, but it also allows you to be more consistent across all social media platforms.

I also mention how you can repurpose some of your content, that you may have previously considered useless, into paid products.

I hope this episode provides you with some actionable tips so that you can make your content creation efforts more worthwhile.

------

Follow me on Instagram: https://www.instagram.com/themarketingethan/

Get two months free on Skillshare and check out my classes: Ethan Bridge - Skillshare

Send me an email: [email protected]

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #039 - On today's episode of Social Media Marketing School, I'm going to be teaching you a few techniques on how to sell your products and services on Instagram, regardless of your follower count.

It's a common misconception that you need 10,000 followers before you can sell anything on Instagram because people think they need the swipe up feature.

WRONG. All you need is one person who loves what you do and requires the product or service you have to offer. And, that can be done with any number of followers.

In today's episode, I will be teaching you how to find your target audience (structure a mini sales funnel) and then how to close the sale in the DMs.

I hope this episode provides you with some actionable tips to you can start monetizing your Instagram.

------

Follow me on Instagram: https://www.instagram.com/themarketingethan/

Get two months free on Skillshare and check out my classes: Ethan Bridge - Skillshare

Send me an email: [email protected]

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #038 - On today's episode of Social Media Marketing School I'm going back to basics and telling you everything you need to know about Facebook Ads' Campaign Budget Optimization budgeting option.

If you're new to Facebook ads you may be a little confused as to why Facebook gives you the opportunity to budget your ads at either the campaign level or the ad set level.

In this episode I discuss the difference between the two (because there definitely is one) and when it is best to use each.

I trust this episode provides you with actionable advice so that you can now go and make more money with your Facebook ads.

------

Follow me on Instagram: https://www.instagram.com/themarketingethan/

Send me an email: [email protected]

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #037 - On today's episode of Social Media Marketing School, I discuss the importance of consistency on social media and how to actually have a consistent posting schedule.

Social media is just like dating. To build a relationship you have to have consistent communication. This is just like social media.

Posting consistently builds familiarity with your audience and builds trust with the algorithm (more on this in the episode).

Now how do you actually post consistently?

I discuss my content creation strategy including:

I hope this episode helps you understand why posting consistently is so important and provides you with some actionable tips so that you can go and post content consistently yourself.

------

Follow me on Instagram: https://www.instagram.com/themarketingethan/

Send me an email: [email protected]

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #036 - On today's episode of Social Media Marketing School, I am going to be teaching you the steps on how to reach the explore page on Instagram.

The explore page is where you want your content to be. It's where you will get the highest reach and get those new followers.

It's all down to the quality score of your content and page, both of which I break down in the episode.

The main thing you need to aim for is engagement on your content (particularly saves), this is what tells the algorithm your content is worthy and that it needs to be pushed to the explore page. But, make sure you listen to the whole episode because there is so much more to it.

I hope this episode provides you with some actionable tips so that you can make your content hit the Instagram explore page.

------

Follow me on Instagram: https://www.instagram.com/themarketingethan/

Send me an email: [email protected]

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #035 - On today's episode of Social Media Marketing School, I am going to be talking about my favourite Facebook Ad Retargeting Strategies.

If you're already running Facebook Ads then retargeting ads are incredibly important as they produce incredible conversion rates.

The 3 strategies I mention are:

I hope this episode provides actionable tips and now you can dominate with your Facebook retargeting ads.

------

Follow me on Instagram: https://www.instagram.com/themarketingethan/

Send me an email: [email protected]

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #034 - On today's episode of Social Media Marketing School, I am going to be talking about the importance of a unique selling proposition and how one can benefit your social media marketing.

If you don’t have a unique selling proposition, why should your customer buy from you opposed to your competitor?⁣⁣

If you’re unable to provide an outstanding reason then you’re making it hard for yourself!⁣⁣

Being know for something specific is essential and will result in a much higher conversion rate.

------

Follow me on Instagram: https://www.instagram.com/themarketingethan/

Send me an email: [email protected]

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #033 - On today's episode of Social Media Marketing School, I am going to be talking about Instagram's newest feature, Reels.

Following the recent success of Tik Tok, Instagram has released this feature whereby users can create short-form (15 second) video content.

Today's episode covers the following:

I hope this episode provides you with a greater understanding of Reels and that now you can go and dominate this amazing new opportunity.

------

Follow me on Instagram: https://www.instagram.com/themarketingethan/

Send me an email: [email protected]

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!