In this episode of Social Proof by Verbatim, I chat with Karine Hsu, Founder of Assembly, a next-gen social media management platform trusted by top tech companies. Karine shares how Assembly was born out of frustrations with existing tools and dives deep into their scrappy early go-to-market strategy. From leveraging her network to mastering content marketing, Karine breaks down what it takes to scale a startup in the marketing tech world.

For the first-ever episode of Social Proof by Verbatim, I sat down with my friend Simran Sandhu, Co-Founder of Our Future, to talk all things short-form video for B2B. We covered how to get started with LinkedIn, why mixing education with entertainment works, and simple steps for making your content stand out. Simran also shared how he helped grow a media agency to 100M+ views a month—and what B2B teams can learn from it. This one’s packed with actionable tips. Don’t miss it.