What the sorry state of social media marketing says about the out-of-touch leadership at the big-four surf brands

Socially Awkward

Get expert insight, analysis, and provocative opinions from professional surfer/ entrepreneur Damien Fahrenfort and brand veteran Chad White as they give their thoughts on the surf industry and its future.Damien is a former professional surfer, digital content director, Stab Magazine US Publisher, Co-Founder of mens brand/retail store General Admission, and athlete manager to two elite-level surfers; Jordy Smith and Michael February.Chad is a former agency CEO, former VP Creative of the World Surf League, Executive Creative Director and VP, Brand Strategy with a focus on delivering tangible business impact for clients; Red Bull, Nike, New Balance, ESPN, Disney, Coke, Nintendo, Hurley etc.

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Socially Awkward

Socially Awkward

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