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socialmediapodcast
By Simon ScholesBusiness
socialmediapodcast episodes
- Print Is Dead, Long Live Print - The Social Media PodcastIn today’s social media podcast I discussed print and how it’s dead, or is it with Adam Redshaw?I believe that there’s such a huge opportunity in print right now if you get it right.Adams Links:Cards: http://ltl.is/SgCMxHe's also a keen geocacher and writes one of the only geocaching magazines available and you can find out more about that here.Facebook: https://www.facebook.com/thegeocachingguy/Website: www.thegeocachingguy.comMy FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaHi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.Email: [email protected]SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk► Podcast - https://goo.gl/rDu7ZE★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► - My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gLSoftware I use:► Final Cut Pro X:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/★ Audio Micro:32 min
- How To Get Better Engagment - The Social Media PodcastLet's be honest, it's what we all want. As much as we shouldn't chase vanity metrics, actually getting some engagement and interaction in our content is why we put it out there. The hope of increasing our brand awareness through that one post is the dream. So is there a way I can show you how to get better engagement on your content?My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaHi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.Email: [email protected]SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk► Podcast - https://goo.gl/rDu7ZE★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► - My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gLSoftware I use:► Final Cut Pro X:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/★ Audio Micro:26 min
- How Often Should You Be Posting - The Social Media PodcastOne of the more common questions I get asked about social media is how often should I be posting......look as often as possible is a fine answer, but, sometimes that's simply not OK, so let's take a look at some sensible numbers for your brand and business instead.FacebookTwitterPinterestInstagramLinkedInMy FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaHi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.Email: [email protected]SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk► Podcast - https://goo.gl/rDu7ZE★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► - My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gLSoftware I use:► Final Cut Pro X:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/★ Audio Micro:32 min
- What Are Memes - The Social Media PodcastWhen I sit down with my clients I am often asked at some point in our initial planning meeting....what are memes. Then when they find out about them they struggle to understand the point of them and how they can improve their business and brand online.The thing is we've all consumed memes, we've all enjoyed them but why can't you and and your brand be the voice of authority in your area of expertise rather than someone else. If you're a mindset coach why the hell are you sharing Tony Robbins quotes, if your audience wanted that they'd follow him.....they want your content instead.32 min
- social Media Doesn't Work A 5 Day Week - The Social Media PodcastAs brands and businesses we often forget social media is on all the time. So many big brands let alone smaller companies have a team who only work 5 days a week on their content. The problem is, if someone asks a question they expect a swift response, it's why platforms like Facebook reward you for responding to comments and questions within the first hour of them hitting your business page.So, what happens if you don't work on a weekend on your social media? Well you're firstly missing out on a whole new audience.03:00 Social media doesn't work a 5 day week07:50 How do you manage multi language content?12:35 How do you do Instagram quiz questions?15:30 How do you flip the camera on a facebook live?19:00 Are timestamps important on YouTube?23:10 Can a video be too long?My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaHi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.Email: [email protected]SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk► Podcast - https://goo.gl/rDu7ZE★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► - My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gLSoftware I use:► Final Cut Pro X:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/★ Audio Micro:28 min
- The Magic Hashtag - The Social Media PodcastTHERE’S NO MAGIC HASHTAGWe all see a lot of content from people who’re influencers, and this is not going to sit well with some of them, but I think it has to be said.I was just looking at another convention where yet again a group of so called influencers are being asked to speak to a bunch of kids about what it takes to be an influencer and how they did it. If an influencer was being honest with the audience, most of them have no clue what happened to make them fly other than making regular content.Brands, businesses, agencies, influencers…..nobody has a magic pill as to how to make a viral piece of content. Anyone who tells you or your business they know…..is talking utter bullshit. There’s no formula, there’s no secret way, or awesome hashtag that draws in an audience.It takes hard work, knowledge, and an open mind to learn from people who understand the platforms, a little.I am sick to death of seeing talks and conventions and influencers offer a MAGIC PILL for your $1000 if you do their course, especially when their video starts with them showing off a bunch of cars in a garage.Go away, make content of value, publish it, do it all again….rinse and repeat for the next 12, 24, 36 months. Put in the hard work and don’t believe the hype from these so called “INFLUENCERS” who have the magic answer for you.It’s HARD WORK, I’ll say it one more time……IT IS HARD WORK, but, if you’ve got the guts to follow through, you’ll succeed with patience.Drop me a line if you’d like to chat further about it, link in my profile I’d be happy to helpMy FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaHi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.Email: [email protected]SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk► Podcast - https://goo.gl/rDu7ZE★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► - My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gLSoftware I use:► Final Cut Pro X:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/★ Audio Micro:30 min
- How Much Planning Do You Do? - The Social Media PodcastI get told so often, I don't know what to talk about in my content. So, what is it that's holding you back, nobhead syndrome? It's an excuse? What could it be?Well, how about you get over all your fears by actually planning your content ahead of time so you're prepped and ready to hit the ground running with your content.My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaHi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk► Podcast - https://goo.gl/rDu7ZE★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► - My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gLSoftware I use:► Final Cut Pro X:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/★ Audio Micro:32 min
- Should You Be Using Clickbait? - The Social Media PodcastClick bait is the bain of everyones life on social media. Be it dodgy adverts where you click to see what happens next, or thumbnails that draw you into content that isn't in the video on youtube and everything in between.So, the question is, should you be using clickbait to draw in an audience on your channel quickly?Of course not, but why?24 min
- Increasing Engagement With Competitions - The Social Media PodcastI'm often asked how to increase engagement on your social media channels.One of the great ways is increasing engagement with competitions, especially if you're a B2C business. For the price of one of your products you could build a huge tribe of engaged audience members.You just have to be truly careful as to how you word your competitions so people get involved and stay engaged with your value.My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaHi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Google + - http://gplus.to/dailyperceptions★ Website - http://www.perceptionstudios.co.uk► Podcast - https://goo.gl/rDu7ZE★ LinkedIn - https://www.linkedin.com/in/simonpscholes/The Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gLSoftware I use:► Final Cut Pro X:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/★ Audio Micro:45 min
- Does Influencer Marketing Work - The Social Media PodcastInfluencer marketing is banded around with such ease these days, but, does influencer marketing work for businesses? Well this isn't a simple answer and previously it was a lot less likely to work for a brand. However, now they are becoming more and more educated about how social media content works and how influencer content should perform as well.In todays live video, we discuss all this and talk about some of the agencies such as GOAT and Social Chain who can help you make sure you get the right influencer for the right campaign.My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmediaHi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Google + - http://gplus.to/dailyperceptions★ Website - http://www.perceptionstudios.co.uk► Podcast - https://goo.gl/rDu7ZE★ LinkedIn - https://www.linkedin.com/in/simonpscholes/The Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gLSoftware I use:► Final Cut Pro X:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/★ Audio Micro:35 min
About socialmediapodcast
From the publisher's feed
I'm Simon Scholes, the founder and creative director of Perception Studios.
I'm a former radio and tv presenter, and now run this award-winning visual marketing agency, based in Hampshire. We help brands and businesses like you to create high-quality content that will help create an emotional connection between you and your customers, giving them a better digital experience.
I'm hugely passionate about you making your content really work for you, and for people to stop aiming for perfect. So let's talk and make that happen for you.