In this episode, we talk with Jeff Clarkson from Prestonwood Sports Organization (PSO) in North Dallas. PSO has grown from a church ministry into a major youth and adult sports program, serving 8,000 participants annually with a strong focus on sportsmanship, character building, and community impact.

Since 2020, XP League has grown into a premier youth esports franchise, operating in over 60 locations across North America. Serving more than 1,500 players on hundreds of teams, XP League provides a structured, team-based gaming experience with professional coaching and seasonal competition. Gregory shares how XP League’s franchise model, structured coaching, and emphasis on sportsmanship drive its rapid expansion and success.

Since June 2023, AmeriSports has become a top indoor sports complex in Rockwall, Texas, hosting 500+ basketball players and four volleyball seasons annually. The 70,000-square-foot facility features six NBA-sized courts and a cheer room, earning a reputation for top coaching and competitive programming. Bradley and Elishua share how community engagement and diverse programs drive its growth.

Since 2015, Aaron Gordon has grown Performance Indoor Training and Texas Club Soccer League into a powerhouse serving over 1,500 teams annually. He shares how strategic expansion, ECNL and NPL partnerships, and operational excellence have shaped North Texas’ youth soccer landscape.

Founded in 2019, She Got Game League has grown into a nationwide semi-pro women’s basketball league with over 500 players across six cities. By leveraging sponsorships, gym partnerships, and an internship program to reduce costs, Celia has built a financially sustainable model that attracts fans with season tickets, DJs, food trucks, and halftime contests—while also expanding into youth leagues to develop the next generation of players.

Learn how Eric and the Frisco Baseball and Softball Association (FBSA) have built a successful youth league, serving over 2,400 players annually since its founding in 1984. FBSA focuses on coaching development, strategic marketing, and financial stability to ensure the continued growth and accessibility of youth baseball and softball in a changing community.

Explore how Tim built Average Joe Sports Club in Ontario into a powerhouse with up to 800 teams across multiple sports since its start 18 years ago, using strategic growth and a commitment to community engagement.

Nathan from LA Sportsnet shares how his Los Angeles-based sport and social has expanded from three leagues to over 50, creating a vibrant community for recreational players since 2013! He discusses the challenges of grassroots marketing, managing league operations, and building strong relationships to foster a fun and engaging atmosphere for all participants.

Blake from Recovery Community Softball (RCS) shares how this St. Paul-based league has grown to 50 teams, creating a supportive environment for players in recovery for nearly 50 years! He discusses the challenges of managing league operations, fostering sportsmanship, and building a community where sobriety and connection thrive.

Dave from the Golden Horseshoe Touch Football Association (GHTFA) shares how this 50-year-old league has grown to support 22 teams and over 300 players each season. He discusses the challenges of maintaining a volunteer-run organization, managing costs, and fostering sportsmanship to keep the league running strong.