Social media is a necessary part of having your own business in today's world. But knowing that and making the most of it consistently can be tricky for many solopreneurs. We often find we have good stretches and then fall of the consistency wagon, or we pull our punches when is comes to promotion so we never get the results we want. If you want some inspiration for your social media, no matter where in the year you are listening to this episode, you'll find it here.