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Sounds Profitable
Sounds Profitable episodes
- Podcasting's Next 20m Listeners, Spotify Syncs Feeds, & MoreHere's what you need to know for this week in the business of podcasting: the potential of the Persuadables, Spotify's new synced feeds feature, and fintech taps influencers and more for ad campaigns.
Find links to every article mentioned and the full write-up here on Sounds Profitable.4 min - Meta Ad Bugs, Paramount Announces Layoffs, & MoreHere's what you need to know for this week in the business of podcasting: layoffs at Paramount audio, new features on YouTube, and optimizing the news with AdExchanger.
Find links to every article mentioned and the full write-up here on Sounds Profitable.5 min - Australia's 2m Daily Listeners, NYT Launches Podcast Tier, & MoreHere's what you need to know for this week in the business of podcasting: the top movers and shakers in podcast advertising, paywalled back catalogues at NYT podcasts, and more outlets shift their strategies.
Find links to every article mentioned and the full write-up here on Sounds Profitable.4 min - FTC on Privacy, Spotify Reaffirms Extremist Content Policy, & MoreHere's what you need to know for this week in the business of podcasting: FTC takes on privacy practices, working to stop violent content online, and the second wave of podcasting's deals.
Find links to every article mentioned and the full write-up here on Sounds Profitable.6 min - Women’s Sports 🔊 Revolution, Voters Trust Podcasts, & MoreHere's what you need to know for this week in the business of podcasting: amplifying women in podcasting, what registered voters are listening to, and how the olympics shook out for broadcasters.
Find links to every article mentioned and the full write-up here on Sounds Profitable.9 min - Refocusing Podcasting for Women, YouTube's Launching Hype, & MoreHere's what you need to know for this week in the business of podcasting: women in podcasting, the sports revolution coming to audio, and YouTube's new Hype feature.
Find links to every article mentioned and the full write-up here on Sounds Profitable.5 min - FAST Fill Rates, Podcast Habits of Registered Voters & MoreHere's what you need to know for this week in the business of podcasting: the listening habits of registered voters, an ad-tech antitrust lawsuit may hurt YouTube, and the future of TV briefing.
Find links to every article mentioned and the full write-up here on Sounds Profitable.5 min - Reversing the Algorithm for Women in PodcastingMost top podcast charts skew heavily male, and the average podcast audience is backsliding in comparison to the population. How do we fix this?
- Written and narrated by Tom Webster
- Audio edited by Newton Schottelkotte
- Hosted by Spreaker
Sounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.11 min - Coca-Cola on Open Web, International Brands on Podcasts, & MoreHere's what you need to know for this week in the business of podcasting: Coca-Cola takes a stance on the open web, international advertising in Australia, and CEOs' favorite podcasts.
Find links to every article mentioned and the full write-up here on Sounds Profitable.4 min - BBC Renews Podcast Strategy, Spotify Focusing Video, & MoreHere's what you need to know for this week in the business of podcasting: ad load during elections, BBC Sounds serves up the best, and Spotify continues to move to video.
Find links to every article mentioned and the full write-up here on Sounds Profitable.4 min
About Sounds Profitable
From the publisher's feed
The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous.…
And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.