Speakeasy Authority Marketing

If you are an attorney who doesn't have time to breath, doesn't have time to eat and doesn't have time to live a normal life then you need to read my recommended book, "The Checklists Manifesto". Listen to the short audio below to find out why & how this book can help you be more efficient and grow your law practice.

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In today's episode you'll learn

Do exact-match domains have any value?

Should you buy 40-50 EMDs or just one regular domain?

New Website vs. Old Website, which is more effective?

Click below to listen.

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In today's exclusive episode you'll learn;

1. 1. – How to develop Competitive Advantages for your law firm

and

1. – How building these Competitive Advantages aka Moats would keep the competitors out & transform your law practice.

Click below to listen.

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Technology is getting progressively advanced and it's getting harder & harder to retain clients from online marketing especially with Google consistently updating their algorithm.

What's the solution then?

I've shared my Marketing Predictions in 2016, listen to the short audio below to find out how you can diversify your marketing channels to keep up with the changing marketing environment in 2016.

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When people get into trouble they don't immediately decide on hiring a lawyer – obvious!

So, they don't search for the "Vanity Keywords" like Divorce Lawyer Atlanta or DUI Attorney LA etc. instead they will have questions about their situation and they would Google all kind of these "Question Keywords" like "Will my wife get custody of my kids in divorce" or "Divorce laws in New York" etc.

Most attorneys overlook these Question Keywords which makes it less competitive and more effective.

Listen to this short audio below to find out how you can use these question keywords to your advantage.

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In a world that's becoming increasingly more jaded by the day, legitimate reviews from past clients are the new coin of the realm.

Right now, the most powerful places attorneys and law firms can showcase their testimonials (and collect them from) are: Yelp, Google+, and AVVO.

Click the play button below to listen to the audio where I have shared my three most effective strategies for soliciting testimonials and other forms of "street cred" from happy clients.

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Today I will share one simple tweak (that we use for our attorney clients) you can make to credetialize yourself as a "Go To Attorney" and draw potential clients in like a magnet.

I will show you how you can present your qualifications, accomplishments, and track record in a way that does justice and dignifies the sacrifice you made to be who you are today.

It's around eight-minutes long, and full of great ideas.

Click the play button below and listen to it. You might want to have a pad and pen handy, so you can write some of these ideas down. Then brainstorm how you can implement them and use them to enhance your perceived cred.

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Let's face the truth! As a lawyer, you will never be remembered by your clients even if you got them out of a fix. Why? Because you are associated to a negative patch in their lives, why would they want to remember any of that?

But you can change that, you can re-engage your past clients, make them feel important! And Thanksgiving is the perfect time to do that. Listen to this short audio where I have explained how you can re-engage your past clients.

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Positive thinking will let you do everything better than negative thinking will. So, once you replace negative thoughts with positive ones, you'll start having positive results – you'll start retaining more.

You as a lawyer can change your future by merely changing your attitude.

Listen to this short audio where I have talked about how positive attitude can win you more clients.

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Retaining new clients isn't easy these days but it becomes even more difficult when you go about it without a proper plan. If you're having trouble retaining enough clients, listen to this short audio where I have explained how planning can convert potential clients into paying clients more often.

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