Spinoff Success

Todd Brison shares how he successfully leveraged Medium.com, the publishing platform to connect with creatives and find his tribe.

Jocelyn Paonita Pearson paid for her entire college education by finding and applying for scholarships that were overlooked or ignored by others. The oldest of five children, her parents made it clear that they were not in a position to pay for or take on debt for her higher education. She turned her relatively unique experience of graduating completely debt-free into a business when she found herself answering the same questions from family and friends about how she did it. Her system turned into a self-published ebook then an interactive course and now into a thriving business and a community with a mission to help families secure $100 million dollars in college scholarships.

Jennifer Gallagher was a successful trainer for an aerospace engineering company when she decided to design a work life that would support her rather than own her. Without any prior technical experience, she was hired by a VA company to complete projects. By the time she left to start her own business, she was running the company. Now she and her co-founder help female entrepreneurs get intentional about their business and their life.

Meredith Marsh is the upbeat creator behind VidProMom.com. A brand dedicated to helping people create and capture relivable moments through video. She's spinning off from that success and launching the Video Pursuit podcast to fill a gap between bloggers and YouTubers to help both amplify their message.

Hannah Phillips is the co-founder and Chief Creative Officer of Piper Creative Partners, a company that offers three productized services to help companies tell their story in a more effective way. Hannah explains how Instagram has been pivotal in her own success as an artist and business owner and how she's continuing to leverage it to help her clients establish their brand and get noticed. She shares strategies and current best practices that anyone can implement.

Part two of my conversation with Elizabeth Goddard gets us up to speed and into the weeds of everything she's doing to optimize her interests and skills in this modern golden age of opportunity.

Learn how Elizabeth repeatedly leverages a single question into multiple and infinite spinoff successes.

Elizabeth Goddard is the definition of Spinoff Success. It's hard to believe that this incredibly energetic and productive woman suffers from chronic fatigue syndrome. When a friend introduced Elizabeth to the lifestyle design movement a few years ago, Elizabeth loved the message but discovered a lack of resources for people who suffer from chronic illnesses. (It's hard to believe that you can do anything when you don't have the energy or physical ability to get through the day). Elizabeth filled that void with a blog to make "chronic illness suck less." The basic tech skills she acquired by creating and managing the site put her in a position to help others with the same projects. Learn about the mindset and skills that Elizabeth deployed to start a business that allowed her to design a life that she loves and how she positioned herself to be the go-to expert in one specific SaaS to launch another spinoff.

Elizabeth Buckley Goddard shares how chronic illness and her desire to serve a specific community gave her skills to launch a successful VA business.

Dan Franks is the co-founder and co-organizer of Podcast Movement, the world's largest conference and trade show for the podcast industry. He is a CPA, was formerly the Business Manager and Director of Live Events for Midroll Media, and spent his twenties traveling the world as a professional wrestler. When not running live events or jet-setting in spandex, Dan spends his time with his family in beautiful Dallas, Texas.