Spotlight Analyst Relations matches up-and-coming tech firms with the right industry analysts ensuring the relevant stories are being told and helps distinguish them from their competition. On this episode of Smart Companies KC, Mary McKenna talks with Spotlight's co-founder and managing partner Andrew Hsu. Discover how the right branding creates value for startup tech firms with the right analysts who play a vital role in market opinion and buying decisions.  Hsu who co founded Spotlight with partner Rick Nash also talks about the entrepreneurial spirit in Kansas City and the bright future that lies ahead.

Learn more about your ad choices. Visit megaphone.fm/adchoices