Welcome back to the Sprint to Profit Podcast for Amazon Sellers. In this episode, we are going to be speaking with a close friend and member of ours who is an Amazon seller himself, Jean-Francois (“JF”) Truchon.When we say close, we mean very close, as JF is actually Kirsty’s husband, and the three of us have known each other since 2016 (when we met at one of our Live Workshops in Toronto). JF is a multiple 7-figure seller on Amazon. We wanted to bring him on today to discuss his journey from when he first started, to when we first met him, and to where he is today. We go over everything from his personal hurdles, how his background in science has helped him (or not) and advice he has for new sellers.

To get some FREE training on what it takes to have a successful business to fuel your lifestyle, head to www.goteamreal.com to download our FREE training today. Also head to www.goteamreal.com/income to download your free INCOME calculator.

Talking Points:

Resources/Links:

Money/Time Investment Tool: https://www.goteamreal.com/smartgoal

Our Website: https://www.goteamreal.com/

Real Amazon Seller Facebook Group: https://www.facebook.com/groups/AmazonSellerRoundTable/

Quotes: 

05:48 - “When I started selling, I had this great idea that a lot of people have (unfortunately) which is that I’m going to take a market that is huge and I’m going to take just a small piece of it, and it’s going to be enough for the rest of my life, right?” - Jean-Francois 

14:17 - “A lot of people have a lot of pride in what they’re doing and they get attached to their product. Don’t get me wrong, I love my products but if one dies tomorrow (for whatever reason), I won’t cry over it.” - Jean-Francois 

23:26 - “But if you build solid pillars, and you know the direction you are heading, it’s like the story of the turtle and the hare: you just build it slowly but surely and you learn while you’re doing it. That’s very important.” - Jean-Francois 

23:45 - “I geek out about my product to understand what the niche wants and how they think..” - Jean-Francois

Welcome back to the Sprint to Profit Podcast for Amazon Sellers. In this episode, we are going to be discussing some of the most important concepts that you need to be prepared for when running a successful Amazon business in 2021. We’ll be covering threats and trends you should be keeping on your radar so you can stay ahead of the curve.

If you liked what you heard today on the show, please make sure to hit the subscribe button so you can get updated when we post new episodes. Please share this episode with others who might get value out of it as well. We wish you the best for you and your business.

To get some FREE training on what it takes to have a successful business to fuel your lifestyle, head to www.goteamreal.com to download our FREE training today. Also head to www.goteamreal.com/income to download your free INCOME calculator.

Talking Points:

Resources/Links:

Money/Time Investment Tool: https://www.goteamreal.com/smartgoal

Our Website: https://www.goteamreal.com/

Real Amazon Seller Facebook Group: https://www.facebook.com/groups/AmazonSellerRoundTable/

Quotes: 

08:58 - “Nobody wants to keep closing their business because they can’t keep coming up with sustainable business ideas to run their business in an innovative way. If you don’t change with the times, the times will leave you behind.” - Isaac

15:55 - “Yeah, we’re going to get more sophistication on Amazon but there’s no way this industry is going away. People (bigger than you and I) realize that this is a key opportunity” - Kirsty

18:22 - “The best time to always start an Amazon business was yesterday or last year. But you can’t turn back time, you can only think about what can you accomplish in the next few years.” - Isaac

20:17 - “By and large a lot of people are going to fail on Amazon, so that is why you need to find the right strategies to stay ahead.” - Isaac

Welcome back to the Sprint to Profit Podcast for Amazon Sellers. In this episode, we are going to be speaking with a friend and member of ours who is an Amazon seller herself, Heather York. Today Heather shares her story of how she became a successful Amazon seller and how she went from living paycheck to paycheck, living in a small apartment to where she is now: earning $2.25 million every year off of her Amazon Business. She shares her lows, highs, lessons learned, and her advice for new sellers.

If you liked what you heard today on the show, please make sure to hit the subscribe button so you can get updated when we post new episodes. Please share this episode with others who might get value out of it as well. We wish you the best for you and your business.

To get some FREE training on what it takes to have a successful business to fuel your lifestyle, head to www.goteamreal.com to download our FREE training today. Also head to www.goteamreal.com/income to download your free INCOME calculator.

Talking Points:

Resources/Links: 

Money/Time Investment Tool: https://www.goteamreal.com/smartgoal

Our Website: https://www.goteamreal.com/

Real Amazon Seller Facebook Group: https://www.facebook.com/groups/AmazonSellerRoundTable/

Quotes:

13:05 - “We didn’t know what we were doing. Like we didn’t know what Amazon PPC was. I’m assuming that we were running PPC [in the beginning] but I can’t honestly tell you if we were. We didn’t know about listing optimization. There was just a lot we didn’t know.” - Heather York

14:14 - “Emily specifically was like, ‘Okay, what about this new product? This is something that we is really fun and it is something that we actually like.’” - Heather York

17:00 - “There was still so much we didn’t understand but there was also so much that we learned from failing with the first product.” - Heather York

20:45 - “Like Kirsty said, ‘You don’t know that you don’t know things.’ Not until you find out about them or you make a mistake and you have to learn from it.” - Heather York

23:53 - “The biggest thing for me was [knowing] what a brand is and how to create a brand. [...] When you first start on Amazon, if you can nail down your branding, everything else kind of falls into place and it’s so much easier” - Heather York

Welcome back to the Sprint to Profit Podcast for Amazon Sellers. In this episode, we are going to be speaking with Curtis Johnson and Mark Jepsen from Manage By Stats,  which is a software company that helps Amazon sellers understand how to grow their business through using real-time data to make informed business decisions and to optimize their products and ads based on their data. Curtis and Mark are coming on the show today to deliver some awesome insights for Amazon sellers from his deep knowledge of the mistakes and successes of Amazon business owners.

Today, Curtis and Mark are going to go over a few Manage by Stats’ tools which will help sellers find high key search terms for their products, email systems, as well as some of their tracking tools. They’re also talking about their newest and most ambitious tool: a human-guided AI, built to help Amazon sellers sell their products. They’ll also dish out some great advice for new and veteran Amazon sellers.

If you liked what you heard today on the show, please make sure to hit the subscribe button so you can get updated when we post new episodes. Please share this episode with others who might get value out of it as well. We wish you the best for you and your business.

To get some FREE training on what it takes to have a successful business to fuel your lifestyle, head to www.goteamreal.com to download our FREE training today. Also head to www.goteamreal.com/income to download your free INCOME calculator.

Talking Points:

Resources/Links:

Manage by Stats Twitter: https://twitter.com/ManageByStats

Manage by Stats Facebook: https://www.facebook.com/managebystats

Manage by Stats YouTube: https://www.youtube.com/c/ManagebystatsTools

Manage by Stats LinkedIn: https://www.linkedin.com/company/managebystats/

Manage by Stats: https://managebystats.com/?partner=QOMHPJMNUMXF

Money/Time Investment Tool: https://www.goteamreal.com/smartgoal

Our Website: https://www.goteamreal.com/

Real Amazon Seller Facebook Group: https://www.facebook.com/groups/AmazonSellerRoundTable/

Quotes:

21:02 - “I think that some people forget what is considered part of marketing. The way your products look, the packaging, the way you approach things like [price point]. All of these things are a part of marketing.” - Curtis Johnson

21:33 - “If you don’t show value to justify that high of a price people are going to see the price and they’re going to go somewhere else. If they don’t see the reason why you’re way cheaper than someone else, again, they’ll go somewhere else. These are both marketing points. All of this is marketing.” - Curtis Johnson

05:33 - “The most prevalent thing is keyword research and optimizing their listing as best as possible.” - Mark Jepsen, on common mistakes from new Amazon sellers 

08:41 - “Tracking your keywords, doing your advertising for the keywords that you’re ranking for. Like, all those things tie together and if you can think with all those aspects together and build it in that sequence where it’s all going to tie together, your ad-spend that you’re doing is going to be a lot more profitable.” - Mark Jepsen

11:21 - “Basically for new sellers who don’t have a product yet, their key focus is going to be finding the right kind of product that they want to go into, and then making sure they’re building that product out in a sensible manner that’s going to get them the most bang for their buck.” - Mark Jepsen

Welcome back to the Sprint to Profit Podcast for Amazon Sellers. Hopefully you saw some wonderful sales uplifts in this holiday period. Aside from that, we do know there have been a few challenges this year and this quarter. In this episode, we are going to be reviewing the major learnings we have discovered over the last few weeks to help you see from our perspective (and the perspective of the clients we work with) what are some of the biggest learnings from the top strategies and the challenges we had to overcome from the 2020 holiday season.

Today we’ll be talking about the top 8 key things we learned from the last quarter of 2020. It has been a crazy year and an even crazier Q4 for Amazon sellers. Whether you saw a rise in your sales or not, we’ve got a number of lessons to share with you: from Amazon FBA inventory restrictions, to getting accurate forecasts, to page 1 organic keyword rankings. We have sure fire ways to get profitable sales through periods like these: periods of high sales demands.

If you liked what you heard today on the show, please make sure to hit the subscribe button so you can get updated when we post new episodes. Please share this episode with others who might get value out of it as well. We wish you the best for you and your business.

To get some FREE training on what it takes to have a successful business to fuel your lifestyle, head to www.goteamreal.com to download our FREE training today. Also head to www.goteamreal.com/income to download your free INCOME calculator.

Talking Points:

Resources/Links:

Money/Time Investment Tool: https://www.goteamreal.com/smartgoal

Our Website: https://www.goteamreal.com/

Real Amazon Seller Facebook Group: https://www.facebook.com/groups/AmazonSellerRoundTable/

Quotes:

09:24 - “The key thing that people were looking for this Christmas was, ‘Am I going to get it before Christmas?’ Just being able to have that reassurance that we’re going to get it by Christmas but also, ‘I’m already a PRIME member, why am I paying for shipping?’” - Kirsty

14:00 - “Essentially [Amazon] wants you to have reviews. That’s the point, right? They just want you to do it the right way: from genuine sales.” - Kirsty

03:59 - “You didn’t hear as many people complaining about [long term storage fees] this year because they weren’t able to put any stock in so they weren’t getting long term storage fees and they won’t be in the next six months because there’s going to be a lot of restrictions on Amazon.” - Isaac

29:44 - “I think one of the biggest things that people are failing at are the product ads that can be placed on other products.” - Isaac