Start. Scale. Exit. Repeat.: Serial Entrepreneur: Secrets Revealed!

A performing brand is much more than just a logo.

(Recorded Live on Clubhouse September 24, 2021)

In this session, we discuss the difference between building a business and building a brand. We'll discuss the tools you need to make your brand stand out while building a loyal customer base. Marketing methods that work– finding your brand's message and identifying goals, and how to present that to the right prospects to convert them to loyal customers.

Moderators: Colin C. Campbell, Michele Van Tilborg, Olivia Valdes

Mentioned Reading Material from the Session: Building a StoryBrand by Donald Miller, The Brand Gap by Marty Neumeier

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What are the paradigm shifts for startups to capitalize on? (Recorded Live on Clubhouse September 17, 2021)

A continuation of last week's session on trends to look out for, we're diving deeper into what's working and what's a thing of the past in the startup world driven by the pnademic and technology. We discuss moneymakers like vacation rentals, innovations in AI and virtual reality, the future of work from home, and tech predictions for 2022.

Moderators: Colin C. Campbell, Michele Van Tilborg, Jeff Sass, Rachael Lashbrook

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How to Beat Large Corporations to the Next Big Thing.

(Recorded Live on Clubhouse September 10, 2021)

In this episode, our audience and moderators discuss what's hot in sales, identifying market patterns, and the next big thing to help your startup. How business has changed during the pandemic, NFTs, and other trends to look out for in 2022.

Moderators: Colin C. Campbell, Jeff Sass, Michele Van Tilborg

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Creating a Sales Culture that Conquers (Recorded Live on Clubhouse August 27, 2021)

Hear sales expert Jim Bennett's sales team management methods that takes high performing sport teams' techniques and turns them into successful sales playbooks using point based competitions that cover every activity needed to generate sales. He shares how to recognize winning employees and lead a team of dedicated, competitive sellers.

Moderators: Colin C. Campbell, Michele Van Tilborg, Rachael Lashbrook

Speaker: Jim Bennett

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Winning sales management methods to build a high-performing team

(Recorded Live on Clubhouse August 20, 2021)

We had guest Jack Daly on this session to share how to make more sales efficiently and consistently. Hear the best ways to set your brand apart while operating in a competitive sales market using his 'non-sales' based approach to sales.

Moderators: Colin C. Campbell, Michele Van Tilborg, Jeff Sass

Speaker: Jack Daly

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Getting the holy grail of sales — the customer referral (Recorded Live on Clubhouse August 13, 2021)

In this session of our sales series, we discussed keeping the team motivated post-sale and committed to improvement. How to implement new practices, ensure customer satisfaction, and stop making assumptions about your consumer base for even more success next time.

Moderators: Colin C. Campbell, Michele Van Tilborg, Jeff Sass, Rachael Lashbrook

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In the end, it's all about the sale - or is it?

(Recorded live on Clubhouse August 6, 2021)

Digging deeper into last session's discussion on sales tips, we discuss the relationship between sales, marketing, and product development and maintaining that synergy in a way that converts. Plus– handling rejection, knowing your audience, and when to say 'no.'

Moderators: Colin C. Campbell, Michele Van Tilborg, Jeff Sass, Rachael Lashbrook

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Perfecting your sales pitch and building brand loyalty on a budget.

(Recorded live on Clubhouse July 30, 2021)

In this session, audience members shared with us their favorite hacks to make more sales and expand their market and remain consistent and persistent throughout. How to earn customer trust and brand loyalty, and the importance of listening to consumer needs and adjusting your pitch accordingly.

Moderators: Michele Van Tilborg, Jeff Sass, Rachael Lashbrook

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Marketing and building awareness can be very expensive, hear hacks for your startup

(Recorded Live on Clubhouse July 23, 2021)

In this OpenMic session, we discussed with the audience our favorite ways to market and promote our businesses that don't break the bank. We touched on guerilla marketing tactics to drive awareness and sales via trade shows, SEO, press releases, PR, and more hacks to raise brand awareness!

Moderators: Colin C. Campbell, Michele Van Tilborg, Jeff Sass

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Getting your startup off the ground is tough, hear low cost hacks that work $

(Recorded Live on Clubhouse July 16, 2021)

In this session, we're sharing our marketing, distribution and PR tips and more for getting the word out and sales up using lean startup methods.

Moderators: Colin C. Campbell, Michele Van Tilborg, Jeff Sass, Rachael Lashbrook

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