Building one successful brand is an incredible achievement. Having the courage to close that chapter and start again takes a whole new level of resilience.

This week on Behind The Fold, founder Bridgette Gale opens up about walking away from her first business, trusting her instincts, and launching Elacia while balancing entrepreneurship, motherhood, and marriage.

Here’s what we cover:

• 03:12 - Why starting young gave Bridgette the confidence to build a global swimwear brand without having all the answers
• 09:10 - The reality of launching a new business, from trademark setbacks to discovering a major manufacturing mistake just days before launch
• 14:20 - How shifting from “this is happening to me” to “this is happening for me” has shaped her resilience through every challenge
• 19:15 - Motherhood, confidence, and leading by example
• 31:45 - Why founder-led content and customer trust matter now

Every successful business comes with unexpected challenges, but resilience, adaptability, and trusting yourself will carry you forward. Share this episode with a founder, entrepreneur, or mom who needs the reminder that starting over doesn’t mean starting from scratch.

Connect with Bridgette:
Bridgette IG: instagram.com/bridgettegale_
Elacia IG: instagram.com/elacia.ritual
Website: elacia.com

Let's Connect!
Instagram @RachelleSaevil
Saevil Row Branding Agency - Website
LinkedIn
Saevil Row - Youtube

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