Wavemaker, the media, content and technology agency from GroupM, announced the launch of its debut content production venture – A five part series titled “Spirit of Scotland”.

The show, hosted by actor Kunal Kapoor, aims to explore the lesser-known facets of Scotland by showcasing the interesting features of Scottish culture.

“We are extremely happy that our first-ever production is about an experience called Scotland.

Talking about his experience as the host of the show, Kunal Kapoor said, “Scotland has a certain charm which is too tough to escape.

In this series, I have tried to bring to you the authentic Scotland experience and the charm of this beautiful country.”The five-part series currently airs on Times Now and ET Now and is also available on Youtube – Spirit of Scotland_Series. | To read full story, visit https://startuparound.com/read/1584709206.1498044/Wavemaker-enters-content-production-space-with-five-part-series-on-Scotland’s-legendary-distilleries?ref=audio_experience

CoSara Diagnostics Pvt Ltd, an Ahmedabad-based molecular diagnostics company, becomes the first and the only Indian startup to receive licence from the Central Drugs Standards Control Organisation (CDSCO) to manufacture RT-PCR COVID-19 test kits.

The CoSara team with the Co-Diagnostics team, after the joint venture was concluded.

The COVID-19 test kits, approved by CDSCO, were originally designed by Co-Diagnostics, the first US-based company to receive a CE marking for a COVID-19 diagnostic.

"Even World War I and II did not affect as many countries as coronavirus has done," Modi said in a national broadcast.

Mohal Sarabhai, Director of CoSara, remarked, "Presently, there are 52 government-approved testing facilities and delivering the kits to those is the first target, in addition to pursuing 60 accredited private labs to conduct COVID-19 tests. | To read full story, visit https://startuparound.com/read/1584707407.4731822/Ahmedabad-based-startup-becomes-first-Indian-licencee-to-develop-Covid-19-testing-kits?ref=audio_experience

Forbes8 Live Digital Summit - Business ResiliencyOn Friday, March 20, 2020 from 11 am ET to 3 pm ET, Business Resiliency from Forbes8 will bring together business experts for this online event, to focus on what we need to know now.

Register Now | To read full story, visit https://startuparound.com/read/1584705606.1303983/Find-a-Need-and-Fill-It?ref=audio_experience

Again, push notifications have 5-10 times more CTR than e-mails, which has made it an important part of any digital marketing strategy.

Considering the huge potential and growing popularity of push notifications, True Push a Hyderabad based startup has come up with free push notification services for everyone.

This made them think about introducing a push notification service free of cost, which would help users save money and time.

Since TruePush is a free product, its tagline goes as - free push notifications forever.

TruePush LogoWhat is TruePushTruePush is a push notifications service that helps its clients to engage with their customers efficiently and effectively. | To read full story, visit https://startuparound.com/read/1584703810.1204426/Free-Push-Notification-Service-for-Startups?ref=audio_experience

Mobile gaming is fast becoming India’s favourite pass-time.

With this, the population of gamers has touched 200 million, making India a major market for mobile gaming.

Casual social gaming has made gaming mainstreamThe dawn of mobile gaming in India can also be attributed to the mass appeal of games like Fruit Ninja, Candy Crush, and Temple Run.

Further, for casual gaming platforms, revenue streams are currently limited—either by running advertisements or through in-app purchases—and these companies are still figuring out steady sources of revenue.

Furthermore, by aligning with the Indian sports calendar, fantasy gaming platforms have also hit the user retention jackpot. | To read full story, visit https://startuparound.com/read/1584702041.5089467/Candy-Crushing-to-money-crunching:-the-boom-of-mobile-gaming-in-India?ref=audio_experience

Writer and researcherAimee recently joined Startups as resident expert in business tech, products, and services.

Having ran her own egg delivery business from the age of 12, she is an advocate of self starters and small businesses. | To read full story, visit https://startuparound.com/read/1584700205.3078697/Market-stall-equipment?ref=audio_experience

Mumbai-based online marketplace Craftsvilla has raised INR 29.4 Cr in multiple tranches, from June 2019 to March 2020, from its Singapore-based parent company Supera Investments.

As part of this transaction, Craftsvilla has issued 15K equity shares to Supera at a premium of INR 1,590 and a nominal amount of INR 10 per share.

Prior to this, Supera had invested INR 4 Cr in Craftsvilla in January 2020 and got 25K equity shares.

In November 2019, Craftsvilla got INR 8 Cr from the parent entity and issues 50K equity shares.

In September, July, and June, Supera invested INR 4 Cr, INR 7 Cr, and INR 4 Cr respectively. | To read full story, visit https://startuparound.com/read/1584698405.6006734/Craftsvilla-Raises-INR-29.4-Cr-From-Supera-Investments?ref=audio_experience

After all, most of the investment decisions are taken based on the capabilities of the startup founder, rather than the startup itself.

Let us, then, look at the top traits VCs look for in an entrepreneur.

More often than not, VCs prefer a driven individual over someone who fails to show any enthusiasm about his startup.

When you are pitching your idea to VCs, they not only look at your verbal communication, but also your body language.

While the scenario can be different, VCs only seek individuals with this winning combination of the above mentioned traits. | To read full story, visit https://startuparound.com/read/1584696604.8143356/Top-traits-VCs-look-for-in-a-startup-founder?ref=audio_experience

Global data and advanced analytics leader LexisNexis Risk Solutions, part of RELX, closed the acquisition of Emailage, an Arizona-based fraud prevention and risk management solutions provider.

The acquisition enhances the company’s email data quality and fraud prevention solutions.

Founded in 2012, Emailage provides fraud risk scoring solutions based on email intelligence.

Now part of the Business Services group of LexisNexis Risk Solutions, Emailage will enhance the LexisNexis Digital Identity Network with its email intelligence and contributory network.

LexisNexis Risk Solutions leverages data and advanced analytics to provide insights for businesses and governmental entities to reduce risk and improve decisions to benefit people around the globe. | To read full story, visit https://startuparound.com/read/1584694808.1327987/LexisNexis-Risk-Solutions-Closes-Acquisition-of-Emailage?ref=audio_experience

Mobility Tech, the app-based ride-hailing cab operator in India, in which Mahindra & Mahindra now holds a majority stake, has introduced several measures to enhance customer protection during the ongoing Coronavirus pandemic.

This process helps by releasing Ozone (O3) air inside every cab and in the process reducing the extent of viruses and bacteria.

O3 easily permeates through vents, far seats, under saturate upholstery fibers and reach all the nooks and crannies in the vehicle which are usually hard to reach.

This Pan India initiative of Meru has so far been carried out for over 1000 cabs and counting.“Meru has always focused on serving mobility needs of its customer base in a hassle-free manner.

Meru will offer riders an affordable solution to at a starting price of Rs.39 in select cities which will include Mumbai, Delhi, Bangalore and Hyderabad. | To read full story, visit https://startuparound.com/read/1584693006.2842839/Meru-launches-measures-to-enhance-customer-protection-as-during-Coronavirus-pandemic?ref=audio_experience