But if you just do what every other business does, you’re not going to stand out.

Creating a noteworthy and memorable experience for customers requires going the extra mile in some areas.

Learn how to do that with these tips from members of the online small business community.

Make Your Product Uniquely MemorableIf you want your offering to really stand out in the minds of your customers, you need something that is actually memorable.

If you’d like to suggest your favorite small business content to be considered for an upcoming community roundup, please send your news tips to: [email protected]. | To read full story, visit https://startuparound.com/read/1579368655.3700268/Go-the-Extra-Mile-to-Help-Your-Business-Stand-Out-with-These-Expert-Tips?ref=audio_experience

During this 8 years Mack and I have also learned a great deal about what users are looking for in a website.

The survey provided some great information which anyone who is building a website should bear in mind.

This I am sure is the contributory factor in the annoyance which many users have when a website has a slow page load time.

This is tough as a website owner because it does beg the question ‘how much is too much’?

Users want to easily jump around your website to find information or products that they like the look of. | To read full story, visit https://startuparound.com/read/1579366814.8832097/4-Common-Website-User-Complaints?ref=audio_experience

However, although startups have the right ideas and service providers the right experience, there are constant challenges in making this association work to achieve a common outcome.

Here are five such challenges that need to be overcome for both corporates and startups to achieve a successful association when it comes to employee engagement metrics.

Both enterprises and startups need to work together in this journey for adoption and co-development for the right digital adoption.

One also needs to have a strategic investor who has experience in the target industry is always helpful.

In such a case, the startup needs to be mindful of the evolving regulatory environment and to educate key stakeholders involved including the customers. | To read full story, visit https://startuparound.com/read/1579361500.5918686/How-Corporate-Startup-Partnerships-Enhance-Employee-Engagement?ref=audio_experience

Through this programme, the Indian government has allocated INR 3.2 Cr grant which will be distributed to innovative startups in the cybersecurity space.

The startups participating in this challenge should develop solutions across ideation, minimum viable product (MVP) and final testing stages.

The Cyber Security Grand Challenge will be moderated by the DSCI with various mentorship programmes and workshops where the selected startups will be guided throughout the process, from ideation to product development and pilot testing.

Accordingly, in the idea stage, 12 startups will be shortlisted and will be awarded INR 5 Lakh each.

In the MVP stage, six startups will be selected and will get INR 10 Lakh each. | To read full story, visit https://startuparound.com/read/1579359710.5879605/Govt’s-‘Cyber-Security-Grand-Challenge’-For-Startups-Brings-INR-3.2-Cr-Grant?ref=audio_experience

Switch to the dark mode that's kinder on your eyes at night time.

Switch to the light mode that's kinder on your eyes at day time. | To read full story, visit https://startuparound.com/read/1579356060.4362123/The-farmer-gets-Rs.-1-on-your-250-Rs-coffee-(value-chain)?ref=audio_experience

The healthcare industry is changing, thanks to modern technology that can revolutionise the way health professionals are able help and treat their patients.

In almost every industry, technology has had some impact; whether it’s the way you order a taxi to how you shop.

Whether you’re a patient or a healthcare professional, recognising the available technology can be life-changing.

In particular, optical technology is undergoing huge changes.

So, what are some of the ways that technology is changing eye care and how does it affect both patients and professionals? | To read full story, visit https://startuparound.com/read/1579352415.0717707/3-Ways-Technology-Is-Changing-Eye-Care?ref=audio_experience

Early-stage dealsEarly-stage deals took precedence this week, raising 60 percent of the total funding value by Indian startups.

New Delhi-based childcare discovery and booking platform ProEves raised Rs 3.6 crore in its seed round, led by early-stage investment firm 1Crowd.

Mumbai-based venture capital firm Lightbox led a $3.4 million funding round in social writing game HaikuJAM.

Celebrity engagement and wishing platform WYSH raised $2 million as part of its Series A funding round led by Kalaari Capital.

Phenom People, a US-based startup, raised $30 million in Series C funding, led by WestBridge Capital. | To read full story, visit https://startuparound.com/read/1579350607.969021/[Weekly-Funding-Roundup]-Funding-value-drops-by-over-90pc-as-startups-raise-$48.3M-in-third-week-of-January?ref=audio_experience

After news broke earlier this week about the layoffs, OYO confirmed that 1,200 employees were laid off from its total workforce of 12,000 employees in India.

Sources told us that OYO offices in Chandigarh, Dehradun, Gurugram, Jaipur, Himachal Pradesh and Delhi saw major layoffs.

We hope to complete the exercise (confirmed on Jan 13, 2020) in the next few days.” a spokesperson told Inc42.

This will help in increasing efficiency while focusing on core businesses and rationalising growth avenues,” the company told Inc42 about its sustainability efforts.

Internally, OYO employees use WhatsApp for all work communication and the updates over the past week have largely been about people leaving these groups en masse. | To read full story, visit https://startuparound.com/read/1579348806.6660788/Exclusive:-The-Culling-At-OYO-Has-Just-Begun;-Over-3000-Employees-Laid-Off-So-Far?ref=audio_experience

A good lawyer can help protect your young business and ensure that there’s nothing you’re overlooking.

You might be needing more convincing to understand the need to find the best legal representation available for a start-up business, so we’ll go into more detail below.

Even if you don’t know you’re breaking the law, you can still be held liable for it.

Insurance can be critical to saving your start-up business should something go wrong, so it isn’t something to neglect.

Even though funds are limited for a start-up business, the fee for hiring an attorney is an excellent use of your money. | To read full story, visit https://startuparound.com/read/1579347008.6418061/Why-A-Start-Up-Business-Would-Need-A-Lawyer---Young-Upstarts?ref=audio_experience

We need the right transition from ICE to alternative fuel vehicles, says Maruti’s executive directorIndia’s largest automaker Maruti Suzuki has raised concerns about electric vehicle (EV) transition in India in the past.

“It is important to look at the right transition from conventional ICE to fuel-efficient alternate powertrain technologies before we switch to EVs completely,” Shashank Srivastava, executive director, Maruti Suzuki India said at a recent ET event.

Talking about the cost-effectiveness of EVs, Srivastava said, “It is a misconception that electric vehicles will come at a lower cost.

Earlier in September 2019, senior executive director (engineering) of Maruti Suzuki India, CV Raman, said that the cost of EV in India and the lack of charging system is going to be a hindrance when it comes to adoption of EVs in the country.

Mercedes Benz’s CEO and managing director, Martin Schwenk, said that the Indian EV ecosystem is still at a nascent stage, even though it’s getting new entries in the market. | To read full story, visit https://startuparound.com/read/1579345206.7627919/Future-EVs-Might-Not-Be-Cheaper-Than-Regular-Cars:-Maruti-Suzuki?ref=audio_experience