Startup Blueprint

Startup Blueprint

By Startup BlueprintTechnology
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Startup Blueprint episodes

  • The Why Behind the Buy, Understanding Customer Motivations - Petra Wagner (E52) (Sales #4)

    Petra joins Suraj on this episode. Petra started her journey at leading

    sales roles at enterprises such as IBM, and Microsoft where she was a
    Corporate Sales Manager and Sales Director. She is also on the board of a Managers Association for Young Managers of Slovenia. But most
    importantly she has recently started her own Sales Coaching business
    working with a range of startups. ๐ŸŽฏ


    Petra talks to us about the importance of niching down your value

    proposition to nail the exact target market you want to sell to. An
    example we discuss is people who want to lose weight - but what for?
    Losing weight FOR a holiday. This directs sales branding and prospect
    profiling to a granular level. ๐Ÿ”ฌ


    She also speaks about how regionality can also not only effect product

    demand but also how your sales approach could vary based on cultural
    differences around the world. ๐ŸŒ


    Knowing how your customers feel and what motivate them as people - not as a company - is critical. She stresses the importance of empathy in

    sales. People sell to people they like. ๐Ÿ˜Š


    All these and much, much more are laid out by Petra. Listen in for more! ๐ŸŽง

    Connect with Petra: https://www.linkedin.com/in/petra-wagner-0b45254

    Find Petraโ€™s website: https://petrasalesbooster.com/

    Connect with Suraj: https://www.linkedin.com/in/suraj-t-4a9630155

    Listen to more of our podcasts here: www.thestartupblueprint.com

    54 min
  • Lessons From Enterprise Sales - Umesh Sharma (E51) (Sales #3)

    Umesh Sharma joins Suraj this episode. Umesh has a history in sales starting in some of Indiaโ€™s startups in the early 2000s working himself up to a wealth of experience in sales and moving to enterprise sales. He has led sales teams all over India. ๐Ÿ‡ฎ๐Ÿ‡ณ


    Umesh drops his knowledge on what it takes to run a startup sales team and target customers with varying perspectives such as aiming an early stage product at prospect profiles with a willingness to experiment. ๐Ÿงช


    He later talks about the various perspectives that decision makers within an organisation will have from an enterprise sales angle. ๐Ÿ“


    The conversation moves onto how to structure a sales process with all the mayhem and chaos going on. The key being in identifying high urgency vs high importance task and properly planning ones day, quarter, and year within the businesses goals. ๐Ÿฅ…


    Connect with Umesh here: https://www.linkedin.com/in/us0

    Connect with Suraj here: https://www.linkedin.com/in/suraj-t-4...

    Listen to more of our episodes: https://www.thestartupblueprint.com

    55 min
  • Automate the World - Abe Murray (E50) (Frontier #9)

    How to automate the world? You need Robotics ๐Ÿค–


    Abe Murray, General Partner at AlleyCorp Robotics, invests in early-stage companies that are making all our lives easier and propelling humanity forward ๐ŸŒ


    We lift the lid on robotics, covering: Abe's background working on a fishing boat, his time at Google, his approach to life, his purpose & passions, his lesson from Paul Graham, his love for practical building, how we can automate warehouses, the robot hype cycle (and where we are on it), whether robots of the future will be specialised or all-purpose, the real-world uses of robots today including medical devices and agriculture, whether he's bullish on robot butlers, and his conversation with Brett Adcock.


    We then delve into: Whether robots should be given human characteristics, humanisation of robots, full stack robotics, the commoditisation of AI models, the AI hype cycle, how anyone can get started in robotics, and advice for founders. ๐Ÿ’ช


    Abe's Investments: https://alleycorp.com/verticals/robotics/

    Abe's Substack: https://abemurray.substack.com/


    Connect with Abe here: https://www.linkedin.com/in/abrahammurray/

    Connect with James here: https://www.linkedin.com/in/james-bannon/

    49 min
  • The Future of Green Energy - Marcus Clover (E49) (Frontier #8)

    What is the Future of Clean Energy? ๐ŸŒฑ


    Marcus Clover is a venture capitalist and hydrogen engineer, co-founder of Energy Revolution Ventures (ERV). He and his team invest in green technology startups powering the energy revolution, centred around electrochemistry - including hydrogen, energy storage, carbon capture, and advanced materials. These DeepTech solutions will drive breakthroughs in clean energy, wean the world off fossil fuels, and help us avoid a climate disaster.


    We discuss: Marcus' diverse experience, his passion for DeepTech, how he's going back to the roots of venture capital, his venture fund Energy Revolution Ventures (ERV), his venture builder Prosemino, why now is the time for green hydrogen, what electrochemistry is and how it will change the energy sector, green hydrogen infrastructure, green hydrogen use cases, green hydrogen storage & distribution, electrolysis & electrolysers, the role of nuclear power, providing energy solutions to impoverished nations, the most promising new electrochemistry technology, green energy startups, and advice for first-time DeepTech founders.


    Learn about Energy Revolution Ventures' mission: https://er-v.io/


    Connect with Marcus here: https://www.linkedin.com/in/marcus-clover-47b463a7/

    Connect with James here: https://www.linkedin.com/in/james-bannon/ย 




    45 min
  • Mastering Lead Generation - Ryan Lundberg (E48) (Sales #2)

    Ever wondered how to become better at finding and qualifying leads? What the key metrics you should be measuring and analysing when assessing your sales performance? And generally how to boost your revenue by building a more robust sales pipeline? Look no further!


    This Sales Series episode is a run-through of the life and work of a

    senior SDR (Sales Development Representative) with Ryan Lundberg from LULA.


    Ryan has deep experience at the 'top of the funnel' where he is

    responsible for finding quality leads that have a higher likelihood to
    convert and become paying customers. He breaks down the stages of the sales pipeline from an SDR's perspective, the math and psychology of cold calls, and how salespeople can use their own calls and technology to improve not only themselves but also their team's ability.


    The latter half of the interview centered around a fascinating

    discussion on how to approach sales calls - Ryan's view is that the
    biggest mistake people make with Sales is overthinking! ๐Ÿค” Listen for
    more insights!


    Connect with Ryan: https://www.linkedin.com/in/ryanlundberg/

    Connect with Suraj: https://www.linkedin.com/in/suraj-t-4a9630155/

    Startup Blueprint: https://thestartupblueprint.com/podcast


    1 hr
  • Making Green Hydrogen - Koji Muto (E47) (Frontier #7)

    Green Hydrogen = hydrogen made from renewable resources โ™ป๏ธ


    Why isn't green hydrogen everywhere? Because making green hydrogen is still expensive ๐Ÿ’ฐย 


    Koji Muto is CEO of Ki Hydrogen, who are slashing the cost of making green hydrogen dramatically by reducing the energy needed by up to 75%. Listen in to hear how exactly they achieve this remarkable and innovative feat ๐Ÿ‘‰


    Koji & James discuss: how Ki Hydrogen is making green hydrogen, how to reduce the energy required when making green hydrogen, why licensing out your technology can be a good idea as a deep tech founder, the future of hydrogen including infrastructure and storage, and why making green hydrogen is such a pressing issue.


    We also cover: Koji's background in oil & gas, working with nuclear power and small modular reactors (SMRs), the carbon capture and direct air capture (DAC) opportunity, Koji's experience at startup accelerators, and why it's useful for technical founders to do an MBA.


    More on Ki Hydrogen: https://ki-hydrogen.com/


    Connect with Koji here: https://www.linkedin.com/in/kojimuto/

    Connect with James here: https://www.linkedin.com/in/james-bannon/

    44 min
  • Conversational Sales Tactics - Sandeep Shekhar (E46) (Sales #1)

    Sandeep Shekhar is a sales coach at Sprinto with over 18 years of experience in sales. His passion and understanding of structuring conversations help his students all throughout the pipeline.


    Sandeep talks to Suraj about various nuanced conversational techniques to structure questions and handle objections. A discussion around positioning during various parts of the sales pipeline from setting the tone when cold calling all the way to handling objections and closing.


    Connect with Sandeep: https://www.linkedin.com/in/sandeep-shekhar-3737b24/

    Connect with Suraj: https://www.linkedin.com/in/suraj-t-4a9630155/

    Startup Blueprint: https://thestartupblueprint.com/podcast


    1 hr
  • Ambition For Space - Denis Kalyshkin (E45) (Frontier #6)

    Denis is Founder of Space Ambition and a DeepTech investor at I2BF Global Ventures, focussing on startups digitally transforming boring and unsexy industries. ๐Ÿค–ย 


    Denis also does a huge amount of work around the wider startup consultancy arena, looking to inspire the next generation of DeepTech founders and VCs ๐Ÿš€ย 


    His space origin story: while working in banking, he was approached to invest in an asteroid mining company, rekindling his childhood wonder for spaceflight, sci-fi and the cosmos - and he hasn't looked back since! ๐Ÿ›ฐย 


    Denis and James discuss: Denis' love for space, how to invest in the space sector, exciting moonshot SpaceTech on the horizon, SpaceTech low-hanging fruit, hardware investing, how most software is becoming commoditised, how to ride the AI wave, and a call-to-action for aspiring DeepTech entrepreneurs ๐Ÿ’ชย 


    His inspirational piece of advice: don't forget your dreams, follow your childhood passions! ๐Ÿ™Œย 

    ------------------------------ย 

    Explore Denis' Projects here: SpaceTech Advisory: spaceambition.org

    SpaceTech Blog: https://spaceambition.substack.com/

    Ask VC: askvc.org

    ย 

    Connect with Denis here: https://www.linkedin.com/in/denis-kalyshkin-b634592a/


    Connect with James here: https://www.linkedin.com/in/james-bannon/

    ย 

    1 hr
  • The Startup Framework - LaSean Smith (E44)

    LaSean Smith has worked at Amazon, Microsoft, is currently a private investor & operator, and loves to produce movies - in his own words, he likes to taste the "buffet of life".


    LaSean breaks down: the lesson we can learn from comedians, how to get constant startup ideas, how to validate these ideas, the 3 ways to approach being a founder, the indicators of entrepreneurial success, the future of AI, how AI will change education, how to incorporate automation into your startup, the value of the creator economy, why you need to grow an audience online, and the skills you'll need for the future of work.ย 


    LaSean's investments: https://cagr.com/


    Connect with LaSean: https://www.linkedin.com/in/laseansmith/

    Connect with James: https://www.linkedin.com/in/james-bannon/

    Connect with Suraj: https://www.linkedin.com/in/suraj-t-4a9630155/


    1 hr 1 min
  • Climate Startup Accelerator - Planet Positive Lab (E43) (Frontier #5)

    How can we change the world for the better? ๐ŸŒ Dr. Micol Chiesa Churchill and Dr. Chris de Koning recently launched Planet Positive Lab - a climate accelerator building world-leading climate startups in the Oxford ecosystem!


    James sits down with the two heads of Planet Positive Lab, discussing: what skills the two guests each bring to the accelerator, what a good climate accelerator looks like, the state of the accelerator landscape, how accelerators can add value, where most accelerators lack, the Oxford University ecosystem, and the need for a specialised climate startup accelerator.


    In the second half we cover the profile of a successful founder, what makes a good climate tech investment, the top climate trends, the hardware vs software debate, geographical considerations in climate, how to boost the Global South, the dangers of greenwashing, how to stop corporates from greenwashing, and why being a founder is harder than you think - plus a call to action for any current or wannabe climate entrepreneurs!


    Change the Planet Here ๐ŸŒ: https://www.planetpositivelab.com/


    Connect with Micol: https://www.linkedin.com/in/dr-micol-chiesa-churchill-b7390035/

    Connect with Chris: https://www.linkedin.com/in/christiaan-de-koning-phd-8171835b/

    Connect with James: https://www.linkedin.com/in/james-bannon/

    56 min

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Long-form conversations with leading entrepreneurs around the world ๐Ÿš€