Startup Sutra

Startup Sutra

By Startup SutraBusinessEntrepreneurship
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Startup Sutra episodes

  • Unlocking new profits: Casual games like Chess.com making millions, gameplay coaching, e-sports tournaments, marketplace for gaming products & services, rewards for playing games & game streaming

    Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

    https://startupsutra.substack.com/

    In this episode, Samaksh and Anirudh talk about the burgeoning gaming industry, which has crossed the movie business to become the most lucrative entertainment category with lots of interesting opportunities. Check out the different ideas in the episode:

    Casual games making millions: Chess (https://www.chess.com/), Sudoku (https://sudoku.com/)

    Gameplay coaching and tutorials: Gwoop (https://gwoop.com/), Run It Once (https://www.runitonce.com/)

    E-sports tournaments: ESL (https://www.eslgaming.com/)

    Marketplace for gaming products & services: With more and more gamers opting for streaming and creating their own studios, there's an opportunity to create a one stop shop for all things gaming where you can not just buy products but also get custom studio design & installation as well

    Rewards for playing games: TIV (https://www.tiv.co/)

    Game streaming and game clip sharing app: Powder (https://powder.gg/)

    We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

    17 min
  • First step towards success: Artist-designed footwear, D2C custom soles & other foot care products, high performance socks with a social mission, sneaker economy & shoe odor repellants

    Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

    https://startupsutra.substack.com/

    In this episode, Samaksh and Anirudh talk about a part of the body that is often overlooked the most, but even a small problem with it can ruin your entire day - your feet. Check out the different ideas in the episode:

    Artist-designed footwear: Bucketfeet (https://www.bucketfeet.store/)

    D2C custom soles & other foot care products: SOLS (http://www.sols.com/)

    High performance socks with a social mission: Bombas (https://bombas.com/)

    Sneaker economy: StockX (https://stockx.com/), GOAT (https://www.goat.com/)

    Foot odor repellants: Zorpads (https://zorpads.com/)

    We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

    14 min
  • The audio boom: Alexa apps making millions, audio fitness & cookbook apps, podcast discovery tools, in-game audio advertising, enterprise/corporate podcasts & audio commuter advertisements

    Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

    https://startupsutra.substack.com/

    In this episode, Samaksh and Anirudh take a look at the recent boom in audio first products and apps. Audio market has been gaining a lot of momentum with the rise of Alexa, Spotify & others, making room for a lot of interesting niche opportunities. Check out the different ideas in the episode:

    Alexa apps making millions: Alexa has been gaining a lot of momentum over the years, with more than 40 million households in the US owning one. In India, Alexa has witnessed a whopping 67% jump in usage in 2020 alone! By building apps on the Alexa Skills platform, many developers are making millions in this audio boom.

    Audio fitness app: Aaptiv (https://aaptiv.com/)

    Podcast discovery tools: Moonbeam (https://www.moonbeam.fm/)

    In-game audio advertising: AudioMob (https://audiomob.com/)

    Enterprise/corporate podcasts: Spokn (https://www.getspokn.com/)

    Audio commuter advertisements: CommuterAds (https://www.commuterads.com/)

    We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

    14 min
  • Stars aligned for success: Online horoscope/tarot card reader website or app, astrologist consultation on-demand, birthday candles and other astrology gifts marketplace & astrology based dating app

    Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

    https://startupsutra.substack.com/

    In this episode, Samaksh and Anirudh take a look at the lucrative business behind astrology/tarot cards/horoscopes etc. Astrology alone is a $10 billion market in India, with a lot of interesting niche opportunities. Check out the different ideas in the episode:

    Online horoscope/tarot card reader website or app: Co-Star (https://www.costarastrology.com/)

    Astrologist consultation on-demand: AstroTalk (https://astrotalk.com/)

    Birthday candles and other astrology gifts marketplace: Birthdate (https://birthdate.co/)

    Astrology based dating app: With a dedicated following for astrology, there is an opportunity to create a niche app for astrology based dating for people who believe it plays a crucial role in a successful relationship.

    We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

    13 min
  • Million dollar wedding bells: Digital prenup tool, wedding registries, micro & shared wedding platform, virtual wedding service, virtual weddings, Kirigami wedding cards & virtual wedding invites

    Subscribe to our free newsletter today! Get access to a weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

    (https://startupsutra.substack.com/)

    In this episode, Samaksh and Anirudh take a look at the wedding market, which is worth $72 billion currently. Check out the different ideas in the episode:

    As more and more weddings are taking place every day, people have become more open about their requirements for marriage. Prenups, though not legally binding in India today, have become popular in the west. A prenup tool that lets you simplify the process is a good opportunity.

    (https://helloprenup.com/)

    Wedding registries with different business models: Honey Fund- (https://www.honeyfund.com/)  Zola- (https://www.zola.com/)

    Micro & shared weddings: (https://www.brides.com/story/how-to-throw-a-microwedding)

    Weddings in the Metaverse are becoming a thing. An Indian couple is hosting their Harry Potter-themed wedding reception virtually. With players like Roblox, Epic Games, and Meta hosting events in the metaverse, themed celebrations will become more common too. Article: https://www.thenewsminute.com/article/tn-couples-wwwedding-metaverse-what-it-will-look-160026

    Kirigami 3-D popup wedding invites: Lovepop- (https://www.lovepop.com/)

    Virtual Wedding invites platform: Bulaava- (https://bulaava.in/)

    We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

    18 min
  • Good looks & good profit: B2B beauty marketplace, Twitch for beauty influencers, consulting & distribution for K-beauty brands, beauty care gadgets, non-evasive anti-wrinkle products & custom eyeliner

    Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

    https://startupsutra.substack.com/

    In this episode, Samaksh and Anirudh take a look at the beauty & cosmetics market in India, which is expected to cross $20 billion by 2025. Check out the different ideas in the episode:

    B2B marketplace for cosmetics & beauty products: With the beauty & cosmetics industry expected to cross $20 billion by 2025, there's a big opportunity to create a B2B marketplace focused on the beauty & cosmetics niche since the majority of retail sales are still offline through small shops across the country.

    Twitch for beauty influencers: Newness (https://newness.com/)

    Brand consulting and distribution for K-beauty brands: 39% Indian women use one or more K-beauty product in their beauty regimen daily, making the Indian market highly lucrative for K-beauty brands. The idea is to help such brands launch and distribute in the Indian market via a consulting & distribution company.

    Beauty care gadgets: Foreo (https://www.foreo.com/)

    Non-evasive anti-wrinkle products: Wrinkles Schminkles (https://wrinklesschminkles.com.au/)

    Custom eyeliner & other innovative beauty products: Quick Flick (https://www.quickbeauty.com/)

    We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

    16 min
  • Paw-some O-purr-tunity: SaaS tool for pet ecosystem, dog walking service, pet training & education app, tele-veterinary service, innovative pet products (dog ramps making $35 mn!) & D2C pet brands

    Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

    https://startupsutra.substack.com/

    In this episode, Samaksh and Anirudh take a look at the growing market of pet care products & services. There are an estimated 3 crore pet parents in India and growing fast, creating a massive opportunity for entrepreneurs. Check out the different ideas in the episode:

    SaaS tool for pet ecosystem: The idea here is to create a backbone software for the entire pet ecosystem, including pet stores, veterinarians, groomers etc. to create a holistic analytical tool to help all aspects of the business communicate with each other to grow their businesses mutually

    Dog walking service: Rover (https://www.rover.com/)

    Pet training and education app: The idea is to create a one stop shop for first time pet parents for basic information and training guidelines, along with other services such as vaccination & feeding guidelines to help them in the initial months training and learning about their pet

    Tele-veterinary service: Wiggles (https://wiggles.in/home)

    Innovative pet toys and products: Wickedbone (https://wickedbone.co.uk/) 

    D2C pet grooming and nutrition brands: Heads Up For Tails (https://headsupfortails.com/)

    We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

    19 min
  • Sparkling White Opportunity: Electric toothbrush brand, gamifying brushing for kids via AR app, D2C dental aligners brand, online dental insurance & cosmetic dentistry platform

    Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

    https://startupsutra.substack.com/

    In this episode, Samaksh and Anirudh take a look at the lucrative business of dental care products & services. Check out the different ideas in the episode:

    Electric toothbrush brand: Quip (https://www.getquip.com/)

    Gamifying brushing for kids via AR app: Grush (https://www.grushgamer.com/)

    D2C dental aligners brand: Smile Direct Club (https://smiledirectclub.com/)

    Online dental insurance: Beam (https://beam.dental/)

    Cosmetic dentistry platform: Zenyum (https://www.zenyum.com/sg-en)

    We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

    15 min
  • Millions in paid communities: Network for HNW people, community for fatFIRE fanatics, network for corporate women, Gartner for startups, tool to build goal based communities & network for D2C sellers

    Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

    https://startupsutra.substack.com/

    In this episode, Samaksh and Anirudh take a look at the lucrative business of paid communities. Check out the different ideas in the episode:

    Network for high net worth individuals: Tiger21 (https://tiger21.com/)

    Community for fatFIRE enthusiasts: With more than 2.5 lakh people on the subreddit r/fatFIRE, this is a fast growing community of people with ambitions!

    Network for women in corporate: Leap Club (https://leap.club/)

    Gartner for startups: Trends by Hustle (https://trends.co/)

    SaaS tool to build your own goal based communities: Framework (https://www.framework.so/)

    Network for D2C sellers to grow their business: With thousands of D2C brands popping up in India along with roll-ups creating liquidity option available to them, there's an opportunity to help these sellers grow their business by connecting them with industry experts.

    We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

    17 min
  • Treasure map: Location intelligence & geospatial mapping company, collaborative maps for teams, city transport planning tool, satellite imagery for businesses and trading & maps for autonomous cars

    Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

    https://startupsutra.substack.com/

    In this episode, Samaksh and Anirudh discuss about India's latest IPO of Map My India which has been the talk of the town lately. They go a step further to bring out some interesting ideas and opportunities in the mapping business. Check out the different ideas in the episode:

    Location intelligence and geospatial mapping company: Esri (https://www.esri.com/en-us/home)

    Collaborative maps for teams: Felt (https://www.felt.com/)

    City transport planning software: Remix (https://www.remix.com/)

    Satellite imagery for businesses and trading: Descartes Labs (https://descarteslabs.com/)

    Maps for autonomous vehicles: Scale (https://scale.com/)

    We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

    15 min

About Startup Sutra

From the publisher's feed

A podcast where two startup fanatics, one recent graduate of IIM Kozhikode & a management consultant with over 8 years of experience track different markets and trends and discuss various ideas -…