Startup Sutra

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In this episode, Samaksh and Anirudh discuss about India's obsession with that bling! They take a deep dive into the jewelry market in India to find out some unique and shiny business opportunities. Check out the different ideas in the episode:

SaaS tools for independent jewelry stores: With more than 90% of the jewelry market in India being unorganized, there's an opportunity to create analytics and ERP tools for independent small jewelry stores to help them optimize their business

Wedding rings for men: Manly Bands (https://manlybands.com/)

Sustainable or lab grown diamonds/moissanite: Moissanite is an ethical and sustainable alternative to diamonds which can be lab grown and is way cheaper than a diamond, which is mired in ethical, human rights and sustainability issues. Moissanite has become a viral TikTok trend in 2020 and search for Moissanite jewelry has grown by 300% in India according to Google Trends

Diamonds made of ashes of loved ones/pets: Eterneva (https://eterneva.com/)

Custom online jewelry app: Gemvara (https://www.gemvara.com/)

App to virtually try on jewelry: With a slew of brands in the market, by creating a virtual try on app for different jewelry brands can turn into a healthy asset light lead generation business for such online jewelry brands

We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

https://startupsutra.substack.com/

In this episode, Samaksh and Anirudh discuss about one of the biggest segments in the country - seniors. With over 173 million seniors expected by 2026, there are a lot of opportunities in this market segment that is usually ignored by tech entrepreneurs. Check out the different ideas in the episode:

TV for senior care: Independa TV (https://independa.com/)

Social learning app for seniors: Leap (https://leap.so/)

Community, networking and social media for seniors: Stitch (https://www.stitch.net/)

Senior home communities: One of the hottest real estate sectors in the country right now, there is a huge market for senior homes in India with over 173 million seniors by 2026

Grandchildren on-demand: Papa (https://www.joinpapa.com/)

Marketplace for senior care products: Alzstore (https://www.alzstore.com/)

We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe: 

https://startupsutra.substack.com/ 

In this episode, Samaksh and Anirudh discuss about getting hitched for life - to profits! They break down the numbers behind this eternal and everlasting business opportunity of people getting into relationships. Check out the different ideas in the episode: 

Apps for relationship counseling: Relationship Hero (https://relationshiphero.com/) 

Financial management app for couples: Zeta (https://www.askzeta.com/) 

Intimacy games and activities for couples: Gottman Card Decks App (https://www.gottman.com/couples/apps/) 

Divorce settlement apps: Hello Divorce (https://hellodivorce.com/) 

We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

https://startupsutra.substack.com/

In this episode, Samaksh and Anirudh discuss about the ultimate party tool - booze! They take a look at this tipsy industry which is ripe for disruption as more and more people start experimenting with their alcohol. Check out the different ideas in the episode:

On-demand alcohol delivery service: Drizly (https://drizly.com/)

Cocktail mixers and appetizer brands: Jimmy's Cocktails (https://jimmyscocktails.com/)

Booming business of craft liquor: Nao Spirits (https://www.naospirits.com/)

Zero/low alcohol drinks: Coolberg (https://coolberg.in/)

An app for wine connoisseurs: Vivino (https://www.vivino.com/US/en)

We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe:

https://startupsutra.substack.com/

In this episode, Samaksh and Anirudh discuss how the Travel and Tourism industry is coming back in a big way post pandemic. With easing lockdowns across the globe, the industry is heating up with a lot of interesting opportunities. Check out the different ideas in the episode:

On-demand daycation marketplace: ResortPass (https://www.resortpass.com/)

The business of glamping: GlampingHub (https://glampinghub.com/)

Experiential advertising for travelers in hotels and Airbnb: Glimpse (https://www.tryglimpse.com/)

Mafia/mob tours: A mafia tour of New York city listed on Airbnb is making over $1 million every year! There's an opportunity for similar unique tours in cities like Mumbai or Wasseypur in India as well to create a unique tour experience around mafia/mob history.

Time-share ownership vacation homes: Pacaso (https://www.pacaso.com/)

Airbnb management service: Luckey (https://luckey.com/)

We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe: 

https://startupsutra.substack.com/ 

For this Children's Day Special episode, Samaksh and Anirudh brainstorm businesses and products built for kids. Check out the different ideas in the episode: 

Millions in toy review channels: Ryan's World Toy Reviews (https://ryansworldshop.com/) 

Online game engine/kids metaverse where you can build your own games: Roblox (https://www.roblox.com/) 

Surprise toy balls: L.O.L. Surprise! by OMG Dolls (https://www.lolsurprise.com/) 

STEM Toys: Roominate (https://www.roominatetoy.com/) 

Sustainable/Plastic free toys: Shumee (https://www.shumee.in/) 

Voice enabled connected plush toy for kids: Toymail (https://www.toymail.co/) 

We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe: 

https://startupsutra.substack.com/ 

For this episode, Samaksh and Anirudh brainstorm ideas built on providing Trust-as-a-Service, either in the form of credible information, or by creating an authentication service for various products and industries. Check out the different ideas in the episode: 

Platform for credible supplement and nutrition information: Examine (https://examine.com/) 

Clinical evidence and information website for doctors: UpToDate (https://www.uptodate.com/contents/search) 

Product reviews and ratings organization: Consumer Reports (https://www.consumerreports.org/cro/index.htm) 

Marketplace for ethical and sustainable products: Creoate (https://www.creoate.com/) 

Wool authenticity certification: The Woolmark Company (https://www.woolmark.com/) 

Green building certification: LEED (https://www.usgbc.org/leed) 

We would love to hear your feedback and suggestions for improving our show. Feel free to contact us anytime at [email protected]

Subscribe to our free newsletter today! Get access to weekly dose of startup news from across the globe as well as in-depth research on the latest business trends. Click the link below to subscribe: 

https://startupsutra.substack.com/ 

Who says money doesn't grow on trees? In this episode, Samaksh and Anirudh focus on the burgeoning gardening and plant care market in India. They start off by breaking down the numbers behind the industry, followed by the business of online nurseries, such as Ugaoo (https://www.ugaoo.com/), myBageecha (https://mybageecha.com/) and Neverland (https://www.enterneverland.com/). Next they brainstorm an idea for SaaS tools for nurseries to manage their business and customers effectively. Following this they discuss about two innovative plant nutrition products: Sunday (https://www.getsunday.com/) and Lazy Gardener (https://lazygardener.in/). They then move on to the business of exotic plants and how you can create a successful business trading these high value exotic plants. Finally, they discuss about the various apps for plant care, such as Planta (https://getplanta.com/en) and Plantix (https://plantix.net/en/).

Drones have been a buzzword for quite some time now, with exploding demand across industries. The market is expected to reach $1.81 billion in India by 2025 with a lot of niche opportunities abound. In this episode, Samaksh and Anirudh explore some of these opportunities, starting with drone lightshows, such as SKYMAGIC (https://skymagic.show/), as a sustainable alternative to traditional firecrackers. Next they break down the business behind emergency drone shipping pioneer Zipline (https://flyzipline.com/). They follow this with some military applications such as ideaForge (https://www.ideaforge.co.in/) and industrial applications like Anduril (https://www.anduril.com/). They move on to the brand new sport for adrenaline junkies called Drone Racing League (https://thedroneracingleague.com/) and how you can become a professional drone racer with $75,000 annual contract! Finally they discuss about UAVLancer (http://www.uavlancer.com/) which is an on-demand marketplace to hire trained drone operators.

700% - that's the growth in demand for Yoga mats in 2020! In this episode, Samaksh and Anirudh break down the at-home-fitness trend, which was the only sliver of hope for the overall fitness industry that was reeling with losses due to closed gyms. First, they take a look at the businesses behind the athleisure craze, such as Lululemon (https://shop.lululemon.com/) and Gymshark (https://eu.gymshark.com/). Next, they discuss some innovative tech gadgets like Peloton (https://www.onepeloton.com/), Mirror (https://www.mirror.co/) and Tonal (https://www.tonal.com/) that witnessed a significant uptick in userbase in 2020. Easing on the tech mania for the next segment, they shift their focus to some interesting non-tech fitness products such as Bala Bangles (https://shopbala.com/), the company behind D2C weighed bracelets for women for intensifying their workouts, and Firefighter (https://www.fitfighter.com/). They then break down the numbers behind My Yoga Teacher (https://www.myyogateacher.com/) which is an on-demand yoga classes platform connecting Yogis in the US with experts based out of India via video. Finally, they end the episode by discussing the need for tools for fitness coaches in the lockdown to conduct their business online and manage their clients and how companies like Talent Hack (https://www.thetalenthack.com/home) are tackling this business opportunity.