Startups Tech Brief By HackerNoon

Startups Tech Brief By HackerNoon

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Startups Tech Brief By HackerNoon episodes

  • Sam Blond: Here's How Brex Ran the Most Successful Billboard Campaign in History

    This story was originally published on HackerNoon at: https://hackernoon.com/sam-blond-heres-how-brex-ran-the-most-successful-billboard-campaign-in-history.


    Here's How Brex Ran the Most Successful Billboard Campaign in History...
    Check more stories related to startups at: https://hackernoon.com/c/startups.
    You can also check exclusive content about #startups, #marketing, #marketing-strategies, #marketing-strategy, #tech-startups, #startup, #tech-twitter-thread, #startup-marketing, and more.


    This story was written by: @techtweeter. Learn more about this writer by checking @techtweeter's about page,
    and for more stories, please visit hackernoon.com.


    2/ I joined Brex in May of 2018. We hadn't launched yet - no PR, no website, LinkedIn's said: Stealth. No one knew who we were. We were planning for a launch in June and wanted to make as big of a splash as possible.
    3/ I had done billboards, both successfully and unsuccessfully, at previous startups, and thought Brex was a perfect candidate for a big campaign for a few reasons: 1) our target market, tech startups, was geographically concentrated in the Bay Area.

    1 min
  • Products and solutions: do you know the difference ?

    This story was originally published on HackerNoon at: https://hackernoon.com/products-and-solutions-do-you-know-the-difference-4ff9169cefe3.


    Though there is a tendency to use the terms interchangeably — unless of course, you are a product marketer who should know better — there is an important distinction to be made between a product and a solution that should be understood and respected. This distinction affects the ways that employees of all stripes think about the organisation, the work that it does and the outputs that it generates, as well as the ways that the organisation is perceived by its customers.
    Check more stories related to startups at: https://hackernoon.com/c/startups.
    You can also check exclusive content about #startup, #technology, #content-marketing, #marketing, #hackernoon-es, and more.


    This story was written by: @ktrueman. Learn more about this writer by checking @ktrueman's about page,
    and for more stories, please visit hackernoon.com.

    16 min
  • Validate Your Startup Idea Using the Right MVP Techniques

    This story was originally published on HackerNoon at: https://hackernoon.com/validate-your-startup-idea-using-the-right-mvp-techniques.


    In this post, I'll explain the various types of MVPs, when to use them, and how to choose the right MVP type for your new idea...
    Check more stories related to startups at: https://hackernoon.com/c/startups.
    You can also check exclusive content about #startups, #startup, #product-management, #entrepreneurship, #software-development, #technology, #entrepreneur, #tips-for-entrepreneurs, and more.


    This story was written by: @whizzoe. Learn more about this writer by checking @whizzoe's about page,
    and for more stories, please visit hackernoon.com.


    As a product builder, I build things full-time, whether it’s aventure newsletter(https://www.venturescale.to/?ref=hackernoon.com) ormicro-products. Many builders make the mistake of using the wrong MVP types for the wrong purposes. In this post, I'll explain the various types of MVPs, when to use them, and how to choose the right MVP type for your idea.

    6 min
  • TAM Mastery: Learn How to Maximize Your Market Reach Using Top Down or Bottom Up Approaches

    This story was originally published on HackerNoon at: https://hackernoon.com/tam-mastery-learn-how-to-maximize-your-market-reach-using-top-down-or-bottom-up-approaches.


    The Total Addressable Market (TAM) is a crucial concept for businesses of all sizes, especially for startups.
    Check more stories related to startups at: https://hackernoon.com/c/startups.
    You can also check exclusive content about #startup, #market-research, #marketing, #digital-marketing, #business, #business-strategy, #business-growth, #startups, and more.


    This story was written by: @vvmrk. Learn more about this writer by checking @vvmrk's about page,
    and for more stories, please visit hackernoon.com.


    The Total Addressable Market (TAM) is a crucial concept for businesses of all sizes, especially for startups. It refers to the entire revenue opportunity for a product or service in a given market. By understanding and analyzing your TAM, you can make informed decisions to help your business grow.

    8 min
  • Verify Your Company on Startups of the Year ✅

    This story was originally published on HackerNoon at: https://hackernoon.com/verify-your-company-on-startups-of-the-year.


    Claim your startup’s profile and boost your winning chance.
    Check more stories related to startups at: https://hackernoon.com/c/startups.
    You can also check exclusive content about #startups-of-the-year, #startups-of-the-year-2023, #hackernoon-top-story, #startups, #claim-your-startup, #tech-awards, #verify-your-company, #verify-your-startup, and more.


    This story was written by: @startups. Learn more about this writer by checking @startups's about page,
    and for more stories, please visit hackernoon.com.


    Startups of the Year is HackerNoon’s Flagship community-driven event celebrating startups that survived and thrived in 2023. 35,000 startups across 4200+ cities and six continents are participating this year to be crowned the best startup in their city. Here's how nominated startups can claim and verify their startups on their city pages.

    3 min
  • Osaretin Victor Asemota: What You Need to Know About Buying or Selling an African Startup

    This story was originally published on HackerNoon at: https://hackernoon.com/osaretin-victor-asemota-what-you-need-to-know-about-buying-or-selling-an-african-startup.


    I have had a merger offer and an acquisition offer in the past.
    Check more stories related to startups at: https://hackernoon.com/c/startups.
    You can also check exclusive content about #startup, #startups, #acquiring-african-start-ups, #strategic-growth, #successful-acquisitions, #silicon-valley, #mtn, #tech-twitter-thread, and more.


    This story was written by: @techtweeter. Learn more about this writer by checking @techtweeter's about page,
    and for more stories, please visit hackernoon.com.


    I have had a merger offer and an acquisition offer in the past. I declined both as the parties making the offers were weaker than us at the time. One has gone on to become quite strong mainly from acquisitions. It is a very valid growth strategy. Growth isn't always organic.

    1 min
  • Startups of The Year 2023: 130+ Startups Nominated in San Diego

    This story was originally published on HackerNoon at: https://hackernoon.com/startups-of-the-year-2023-130-startups-nominated-in-san-diego.


    HackerNoon is pleased to announce the nominees for “Startups of the Year”, featuring the most innovative companies in San Diego.
    Check more stories related to startups at: https://hackernoon.com/c/startups.
    You can also check exclusive content about #startups-of-the-year, #san-diego-startups, #san-diego, #hackernoon, #startups, #startup, #startups-of-the-year-2023, #hackernoon-awards, and more.


    This story was written by: @startups. Learn more about this writer by checking @startups's about page,
    and for more stories, please visit hackernoon.com.


    Independent technology publishing platform HackerNoon, is pleased to announce the nominees for “Startups of the Year”, featuring the most innovative companies in the San Diego startup ecosystem.

    5 min
  • Startups of The Year 2023: 200+ Startups Nominated in Seattle

    This story was originally published on HackerNoon at: https://hackernoon.com/startups-of-the-year-2023-200-startups-nominated-in-seattle.


    HackerNoon is pleased to announce the nominees for Startups of the Year, featuring the most innovative companies in the Seatle
    Check more stories related to startups at: https://hackernoon.com/c/startups.
    You can also check exclusive content about #startups-of-the-year, #startups-of-the-year-2023, #startups, #startup, #hackernoon, #tech-startups, #seattle, #seattle-startups, and more.


    This story was written by: @startups. Learn more about this writer by checking @startups's about page,
    and for more stories, please visit hackernoon.com.


    HackerNoon, the technology publishing platform, is pleased to announce the nominees for Startups of the Year, featuring the most innovative companies in the Seattle startup ecosystem.

    5 min
  • Startups of The Year 2023: 800+ Startups Nominated in San Francisco

    This story was originally published on HackerNoon at: https://hackernoon.com/startups-of-the-year-2023-800-startups-nominated-in-san-francisco.


    HackerNoon is pleased to announce the nominees for Startups of the Year 2023, featuring the most innovative companies in San Fransisco.
    Check more stories related to startups at: https://hackernoon.com/c/startups.
    You can also check exclusive content about #startups-of-the-year, #startups, #startup, #san-francisco, #san-francisco-startups, #hackernoon, #startups-of-the-year-2023, #soty-2023, and more.


    This story was written by: @startups. Learn more about this writer by checking @startups's about page,
    and for more stories, please visit hackernoon.com.


    HackerNoon, the technology publishing company, is pleased to announce the nominees for Startups of the Year 2023, featuring the most innovative companies in the San Francisco startup ecosystem.

    5 min
  • Startups of The Year 2023: 38+ Startups Nominated in Tokyo

    This story was originally published on HackerNoon at: https://hackernoon.com/startups-of-the-year-2023-38-startups-nominated-in-tokyo.


    TOKYO, JAPAN - HackerNoon, the technology publishing company, is pleased to announce the nominees for its annual “Startups of the Year” award.
    Check more stories related to startups at: https://hackernoon.com/c/startups.
    You can also check exclusive content about #startups-of-the-year, #startups-of-the-year-2023, #tokyo-startups, #startups, #startup, #hackernoon, #hackernoon-top-story, #soty2023, #hackernoon-es, #hackernoon-hi, #hackernoon-zh, #hackernoon-vi, #hackernoon-fr, #hackernoon-pt, #hackernoon-ja, and more.


    This story was written by: @startups. Learn more about this writer by checking @startups's about page,
    and for more stories, please visit hackernoon.com.


    TOKYO, JAPAN - HackerNoon, the technology publishing company, is pleased to announce the nominees for its annual “Startups of the Year” award, featuring the most promising and innovative companies in the Tokyo startup ecosystem.

    5 min

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