This episode dives into the 20+ year career of Saif Hameed, an activist, government official, NGO co-founder, flower farm owner, and now CEO of Altruistiq, a sustainability data management platform.

We explore how his experience equips sustainability professionals to engage stakeholders across sectors for change. We discuss:

• Saif's Journey: Lessons from activism, government work, NGO experience, and business ventures inform a robust approach to sustainability
• Engaging Stakeholders: Collaboration techniques across activists, government officials, NGOs, and suppliers to accelerate change.
• Why Altruistiq: The inspiration behind Altruistiq and what makes it different

Saif Hameed and Patrick Shewell, Global Director of Packaging at Mondelēz, discuss balancing an iconic brand image with bold sustainability packaging goals. In this episode, we dive into:

• Balancing trade-offs between product functionality and sustainability
• EPR policy inconsistencies and how to manage these across 150+ markets.
• Prioritising packaging initiatives: no brainer vs higher cost initiatives
• Strategies for collaboration with packaging suppliers
• Investing in innovative packaging solutions

Show notes:

• Consumer Goods Forum Packaging Design Guidance

• Extended Producer Guidance: All you need to know about EPR Policy Pulse

In this episode, Saif Hameed and Isobel Wild discuss:

• How different companies are approaching CSRD
• Which team(s) should own the CSRD reporting process
• Double materiality assessment best practices
• What to do with all the data that you're not ready for
• How to move beyond compliance and make CSRD impactful

In this episode, Saif Hameed and Isobel Wild discuss:

Market Highlight: Sustainability Linked Bonuses: Company-wide vs leadership (learnings from LEGO Group)

Topic Deep Dive: Internal Sustainability Training Program

• Success Characteristics: The characteristics that distinguish a good training program from a transformative one.
• Prioritising Teams: Which teams will benefit most from sustainability training and how to prioritise
• Creating Compelling Content: How to tailor content to resonate with specific team needs whilst making it scalable.
• Engagement Levers: The most effective tools. initiatives and experiences to engage leadership teams and company-wide.

Show notes

• Tim Brooks, VP and Head of Sustainability at The LEGO Group. Lessons from setting up Sustainability Linked Bonuses.
• Internal Sustainability Education: How Kerry Achieved 91% Engagement

In this episode, we cover:

• QUIZ: guess the lowest emitting ingredient
• Strategic Product Carbon Footprint (PCF) generation
• The trends catalysing supplier asks for PCFs
• Using PCFs to re-engineer your product
• How to pitch your PCF internally to R&D, Marketing, and commercial teams
• How to pitch your PCF externally to customers and consumers

In this episode, we discuss:

• Key regulatory reporting trends: the evolving landscape, AI and what it means for your business.
• How to optimise your reporting team: best practices for setting up a high-performing, reporting team.
• Collaboration tips: strategies for working effectively with finance and legal on reporting.
• How to streamline your approach: tools, data infrastructure and ways of working to improve your reporting process.

Saif Hameed and Audrey Leduc, North American Director for Planet Friendly Practices at McCain Foods unpack how to scale regenerative agriculture. They discuss:

• Measuring impact: the key indicators and data points needed to track and demonstrate progress against regenerative agriculture
• Building strategic partnerships: principles for identifying and developing partnerships (that will last)
• Farmer engagement toolbox: how to successfully engage farmers and make regenerative agriculture attractive
• Financial solutions: innovative financing solutions to tackle upfront costs
• Communication strategy: compelling B2B and B2C communication techniques to drive engagement and commercial value.

*Please note that the activation initiatives mentioned (time stamp: 34:12) in the franchises in Canada are with A&W, not Burger King.

Off the back of our flagship sustainability event in Chicago, where we hosted 70+ F&B sustainability professionals working on sustainability data challenges in the agri value chain, a few key trends emerged. In this episode, we dig into:

- “Action first - reporting second”.

- Qualities of the “best” kind of decarbonisation initiatives

- Data transparency is very different between B2B vs B2C

• How to make sure your circularity initiative is revenue-generating

• How to set a carbon cost
• How do you utilise carbon pricing when data in the supply chain at the product level is sparse?
• When is a carbon price most defensible
• Carbon pricing success stories

We have an upcoming webinar on Carbon Pricing (June 26th at 3pm BST), register here: https://www.altruistiq.com/events/setting-up-a-successful-carbon-price

Saif Hameed and Pedro Lafargue, Global Climate Action Manager at OFI discuss:

• The principles for a successful insetting project
• The level of data accuracy needed for compliance vs action
• How to track and account for carbon removals (when standardisation is lacking)
• Best practices for monetising carbon insetting projects