Love it or hate it, Black Friday is here to stay. As small businesses we have to decide if creating a Black Friday offer aligns with our services, values and marketing strategy. In this episode I walk you through I help clients make the decision to do an offer and the strategy I use to create Facebook Ads that generate BIG sales.

In this episode we cover:

• The 3 questions I ask when I kick off conversations about Black Friday with my clients
• What to do if you're NOT doing a Black Friday offer
• Should you run Facebook ads for a Black Friday offer if you've never run them before?
• Steal my Facebook Ads strategy for Black Friday including the type of campaigns to run, audiences to target, images to use and numbers you need to be tracking
• The key to prepping my client Facebook ad accounts, including a behind the scenes look at one of my clients results
• My own Black Fri offer and an one-off way to work with me in 2024!

If you enjoyed the podcast, here are some ways you can be a part of my world:

Social:

Love Instagram? Click here to watch a video I made on the Warm audience trap (hint, it's something almost every client struggles with!)

More of a LinkedIn fan? I'm there too! Come and follow me here: Sophie Griffiths

Free Resource:

Ready to grow an audience of people who WANT you to sell to them? Radical idea I know, but it shouldn’t be! Click here to get access to my step by step guide to using simple, effective ads to build & nurture a community of superfans,

Work together:

Ready to build an audience of superfans who are excited and ready to buy from you?

Whether you are just starting with Meta (Facebook & Instagram) Ads, you have dabbled but want to build your confidence with your first funnel, or you're already killing it and you're ready for fast growth - I can help! Click here to choose the best option for you

Got questions?

DM me on Insta or LinkedIn

Email me here: [email protected]