Master -servant Relationship Master -servant Relationship. You need to work as a team. You're not beneath taking the rubbish out and neither are they. Right. They're not your servant. You're working as a team. That could be part of their responsibility, but that doesn't mean they do it every time. Right. The one thing my staff loved about me was that we're busy with clients all the time. If the bins are full, I take them out because I'm the one that's free right now. Yeah. Right. Yeah.&n...

You're hiring personality first. So always you're looking at personality, which means that your interview questions need to be behavioural. Interview questions. Can you give an example of some questions you yeah. So what sort of role are you trying to fill? So I actually definitely feel like I don't want a photographer at all, because it's actually the one part of a business where I feel like I don't need any help. I'm all set there. That's bullshit. It no wind machine for you. Beca...

I heard somebody. Yay! No, she's gone. She's gone. What happened? Good. She booked like everybody she talked to and the sales have been great, but I haven't even gotten the payer commission because she heard therapist and heard disgusted and she didn't have enough structure because she was working. Yeah. Right. She was working from home because we're in a pandemic, right? And she wasn't actually living here at the time. She was going to move here and then she would have been working with...

Okay. So that leads me to my next question. Can I kind of ask two questions in one? Yeah, go. So, along those lines, one of the things I've kind of been obsessing over and I kind of landed on one side of it, but I'm still questioning it, is bringing in someone who I would call revenue generating. In other words, someone who could do lead calls or do discovery calls, versus bringing in someone who would take a host of the admin off of my plate, which would free up more of my time to get b...

All right, so you're about to employ your first employee. That's very exciting. But look at your face, girl. Like, what is all this rubbish anxiety about? Like, really terrified. I am fucking terrified. Do you want oh, it is recording. I wanted to remind you to record. If it wasn't yeah, we're recording and we're capturing every swear word that comes out of your mouth. And the deal is you're not allowed to swear more than me because I'm the king of swearing. Well, I was going to say...

Episode 5:- Time Management So one of the things that seemed to be important to you when we were speaking earlier was that you felt that you were so tied to your business that you weren't giving enough time to your family. Your family is growing and you want to spend more weekends at home, more weekends being present for your family without those thoughts of shit. There's so much work to do. Yeah. And you're gone. Physically gone. So I think that the trap that we fall into when we become...

Episode 4:-ReferralsOkay, so in this section, what I'd like, you asked me about the fact that you've built this huge asset over the years, which has been all of your weddings for the past how many years? Seven. Seven years. There are three ways to build a business, okay? The first one is to get more clients, which is what you're doing. You're always looking for more clients. It happens to be the most expensive way to grow a business, because you have to market for them. You have to ...

Episode 3:- Forever Sessions Okay, so the next part is you mentioned that you're giving away the engagement shoot, and you are wanting to work out how we can go about making some money out of that. Yeah. So, to me, our industry has put such a heavy label on the word engagement shoot that if you call it an engagement shoot, people's perception is exactly what the industry is giving them. It's complimentary, it's free, and it's for a save the date card. Okay. So what we need to do fir...

Episode 2 :- Wedding Album After-sales Okay, so for this next section, we're going to be talking about how to get sales after the wedding for the wedding album. So it's the on sale afterward an album and the after sales of an album does not happen by accident. Okay. So you've got to understand that when a client first comes and sees you, how long is it before a client? But from the time that the client first comes in and sees you and books their wedding, how much lead time is there betwe...

Episode 1 the Right Focus for Wedding AlbumsI'm here with Jeff and Jen, and we're going to talk a little bit about their business and what they would love to bring to their business. So, Jeff, tell me a little bit about your business and when you're at, where you're at. So we're cook photography and we're associate model studio, I guess, if you will, of there's five, four photographers, and we're wedding. Including yourself? Including myself. And we're our wedding studio. We shoot w...