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Still Unsponsored - Marketing Podcast episodes
- Knowing when to talk strategy and when to talk tactics.
Bit of a meandering podcast this time. The main topic is strategy vs tactics and knowing how to address an audience on either subject.
About Still Unsponsored:
Still Unsponsored is a podcast and live steam for the professional marketer who wants actionable advice from a community of real players. Unlike other channels Still Unsponsored is not for n00bs wanting to get rich quick or filled with content that has no actual value.
Watch Us Live:
Youtube: https://www.youtube.com/channel/UC83mH41fhH4Dn17LDLhyDRQ
Facebook: https://www.facebook.com/stillunsponsored/
Twitch: https://www.twitch.tv/stillunsponsored
Periscope: https://www.pscp.tv/StillUnsponsored/
Email Us: StillUnsponsored at Gmail
Instagram: https://www.instagram.com/stillunsponsored/
Twitter: https://twitter.com/StillUnsponsord
Gear We Use:
Restream.io - https://restream.io/join/MvOq5
Logitech Webcam - https://amzn.to/2ZvGema
Sony a5100 - https://amzn.to/2WlH2I9
Elgato Key Light - https://amzn.to/2Wk5aeg
Streamdeck OBS
Elgato Wave 3 Mic - https://amzn.to/308FFxv
Zoom H5 Audio Recorder - https://amzn.to/2CzedRC
Newer Microphones - https://amzn.to/2OmxwQE
Subjects we are watching:
Top 3 cloud video surveillance providers of 2020
20 min - Monetizing Your Podcast with EMS 20/20
We help EMS 20/20 figure out how to monetize their podcast. We cover a range of topics from being an appealing advertising target, affiliate links, newsletters, and more abstract ways of generating revenue from your podcast.
About Still Unsponsored:
Still Unsponsored is a podcast and live steam for the professional marketer who wants actionable advice from a community of real players. Unlike other channels Still Unsponsored is not for n00bs wanting to get rich quick or filled with content that has no actual value.
Watch Us Live:
Youtube: https://www.youtube.com/channel/UC83mH41fhH4Dn17LDLhyDRQ
Facebook: https://www.facebook.com/stillunsponsored/
Twitch: https://www.twitch.tv/stillunsponsored
Periscope: https://www.pscp.tv/StillUnsponsored/
Email Us: StillUnsponsored at Gmail
Instagram: https://www.instagram.com/stillunsponsored/
Twitter: https://twitter.com/StillUnsponsord
Gear We Use:
Restream.io - https://restream.io/join/MvOq5
Logitech Webcam - https://amzn.to/2ZvGema
Sony a5100 - https://amzn.to/2WlH2I9
Elgato Key Light - https://amzn.to/2Wk5aeg
Streamdeck OBS
Elgato Wave 3 Mic - https://amzn.to/308FFxv
Zoom H5 Audio Recorder - https://amzn.to/2CzedRC
Newer Microphones - https://amzn.to/2OmxwQE
53 min - Marketing Tools We Hate
Still Unsponsored is a podcast and live steam for the professional marketer who wants actionable advice from a community of real players. Unlike other channels Still Unsponsored is not for n00bs wanting to get rich quick or filled with content that has no actual value.
Watch Us Live:
Youtube: https://www.youtube.com/channel/UC83mH41fhH4Dn17LDLhyDRQ
Facebook: https://www.facebook.com/stillunsponsored/
Twitch: https://www.twitch.tv/stillunsponsored
Periscope: https://www.pscp.tv/StillUnsponsored/
Email Us: StillUnsponsored at Gmail
Instagram: https://www.instagram.com/stillunsponsored/
Twitter: https://twitter.com/StillUnsponsord
Gear We Use:
Restream.io - https://restream.io/join/MvOq5
Logitech Webcam - https://amzn.to/2ZvGema
Sony a5100 - https://amzn.to/2WlH2I9
Elgato Key Light - https://amzn.to/2Wk5aeg
Streamdeck OBS
Elgato Wave 3 Mic - https://amzn.to/308FFxv
Zoom H5 Audio Recorder - https://amzn.to/2CzedRC
Newer Microphones - https://amzn.to/2OmxwQE
34 min - Proving the Live Steam Concept and Traveling During Lockdown
Watch Us Live:
Youtube: https://www.youtube.com/channel/UC83mH41fhH4Dn17LDLhyDRQ
Facebook: https://www.facebook.com/stillunsponsored/
Twitch: https://www.twitch.tv/stillunsponsored
Periscope: https://www.pscp.tv/StillUnsponsored/
Email Us: StillUnsponsored at Gmail
Instagram: https://www.instagram.com/stillunsponsored/
Twitter: https://twitter.com/StillUnsponsord
31 min - Finding and Plugging Your Performance Holes
Zach and Chris breakdown the tools and techniques they use to monitor and fix performance.
42 min - Build Your Battle Station! Managing yourself and others while working from home.
Zach and Chris discuss the chaos caused by lockdowns, how different organizations have handled the new reality, and what you can do to make yourself successful while working from home.
47 min - Ep 23: Pivoting To Deal With Coronavirus
In the midst of a global pandemic, Zach and Chris discuss how they are navigating their teams through the crisis. This episode focuses on what we are seeing in the marketplace and what we are doing about it.
20 min - Ep 22: Everything You Need To Know About Launching A Product
Show Overview:
0:00 - Intro
2:15 - Product Launches and Post Launch Optimization
8:30 - Awkward Silence
8:40 - More Product Launch Talk
10:50 - Goal-Seek Marketing
12:43 - Facebook / Cambridge Analytica / User-based Retargeting
21:40 - Closing
Key Takeaways for Launching a product:
- Plan your launches and keep notes on what does not go well for future launches.
- Successful launches are all about optimization.
- Your optimization team should be multi-disciplinary but in the war room people are essentially roll-less.
- Plan out what analytics packages you will need before hand. (Obviously)
- Build a model of what you expect to happen. This provides a benchmark.
24 min - Ep 21: The End Is Near, if you are running unsecure content or are Snapchat.
0:00 - Intro
2:40 - Chrome punishing sites for autoplaying
4:28 - Zach and I argue about Google Analytics integration
8:00 - Twitter’s war on spam - Tweetdecking
10:23 - Instagram allowing API access to posting
13:15 - Drake breaks Twitch records
17:00 - Snapchat again
22:00 - Closing
Links:
- Chrome change to Auto Plan and SSL: https://developers.google.com/web/updates/2017/09/autoplay-policy-changes
- Twitters war on spam: http://www.newsweek.com/tweetdecking-why-twitter-suspended-multiple-accounts-840031
- Drake live streams on twitch: https://www.theverge.com/2018/3/15/17123424/ninja-drake-fortnite-twitch-stream-record-travis-scott-juju
- Snapchat is fuuuuuuucked: https://mashable.com/2018/03/12/snapchat-ad-slap-rihanna-punch-chris-brown/#Pkw6BxhT6gqq
- Instagram allowing posting from 3rd parties: Buffer.com
25 min - Ep 20: Influencer Marketing Works, Unless you are Snapchat.
Oh hey, we are still doing this. Back from NYC we discuss: Instacart still being alive and well funded apparently, SNAP being killed by a single tweet, Companies ranked by NPS score and KUIU a hunting company trying to build the best gear while keeping prices under control.
Full Show Notes at StillUnsponsored.com
Show Overview:0:00 - Intro
0:18. - NYC Episode
2:00 - Instacart
12:40 - SNAP is Dead
21:20 - NPS scores compared
26:00 - KUIU
Links:Amazon is building a $1.5 billion hub for its own cargo airline
HEB Acquires Favor
Ikea Augmented Reality App
Dropbox IPO
KUIU Backstory and Business Model
Sitka purchased by Gore-Tex
25 min
About Still Unsponsored - Marketing Podcast
From the publisher's feed
Chris W and Zach K explore leading teams of marketers, marketing trends, management conundrums and other random topics.