LIVE FROM NEW YORK! Its Still Unsponsored! This one is a bit of a wreak. We struggle with a new audio setup that turn out also be a terrible analogue radio receiver. Still we press on and talk the virtues of aged beef in New York City, which sports ball ads have long term staying power and what dumbasses are trying to kill youtube monetization this week (hint: its the same guy). Finally we go deep into view through conversion and how you should think about them. 

0:00 - Intro

2:32 - NYC Steak

4:18 - Super Bowl Ads

8:39 - Logan Paul Screws Up Again

16:00 - How to think about View Through Conversions

24:43 - Tangent on GDPR

25:42 - Closing

Steak Revolution / Peter Luger 

Logan Paul Stories

APRS

Warning, don't gorge on breakfast tacos before recording if you want to make an energetic and engaging podcast. In this episode we lazily discuss: the possibility of Amazon coming to Austin, Twitter telling people they interacted with Russian trolls, Superbowl advertising, and YouTube booting people off monetization.

0:00 - Opening

1:18 - Amazon’s New HQ

6:20 - Twitter to tell people they interacted with Russian Trolls

13:28 - Super Bowl advertising

17:00 - YouTube booting creators

21:16 - Closing

Due to travel schedules and other engagments we will be back on next week.

We blast through this one so we can examine the dark side of social media. Does using a robot help your accounts? If you were going to do it what would you do? We also look at Facebook's "Nuclear" announcement, YouTube drama and the Virtual Assistant landscape. 

QuickLinks:

0:00 - Opening

1:30 - Facebook

7:00 - Logan Paul

9:00 - Virtual Assistants

19:44 - Roboganic Growth

• Zuck's Announcement

Episode Summary:

This time on the show we discuss how Apple screwed themselves while trying to deliver a better customers experience. Then how Logan Paul's trip to Japan's "Suicide Forrest" will impact creators and advertisers and how you can mitigate these problems. Chrome is the new Internet Explorer???? We talk about Chrome's dominance causing generalized internet pain. Finally we tell you everything you need to know to successfully hire a kickass designer.

Question of the Show: What is the best audience engagement trick you have heard on a podcast or on YouTube? 

• Think about what customers are going to think of the solution.

• Designers are artists, they will be different from your other employees

0:00 - Intro / Winter Travel

2:10 - Show Overview

3:03 - Apple’s Questionable Product Marketing Decisions

10:48 - Dumb YouTubers, What you need to be thinking about

18:40 - Chrome, The new Internet Explorer?

24:50 - How to hire a designer.

39:10 - Closing

0:00 - Intro

1:55 - Patreon

7:54 - Net Neutrality

16:00 - Review 2017 Predictions / 2018 Predictions

Predictions:

• Still Unsponsored survives another year

Links:

• Patreon links

• AVE

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Go back to your families already!

This time we discuss #SleepingGiants and other activist movements. These guys are trying to kill sites they don't like by getting brands to pull ads. Unfortunately they are typically complaining about retargeting while padding the stats of the shitty websites.

Then we go in on Tai Lopez. Definitely a smart and successful guy. But definitely in the 'get rich quick' zone. Check out the disclaimer on StillUnsponsored.com. We will save you from the retargeting he runs.

Finally, we discuss how to turn around customers that are really, really mad. Generally if we are talking to the customer, its on social or in person at a trade show, this means they have been holding on to the issue for a while. Or they are upset enough to cause a PR issue.

Outline:

0:00 - Intro

0:30 - #SleepingGiants

3:20 - Tai Lopez

9:21 - Making the most out of bad customer situations

 Full Show Notes and links to video versions at StillUnsponsored.com

We dive into several stories we found interesting. Retailers dropping storytelling, but not really. Also they want you to please save them from the Amazon apocalypse. Apple ruining internet marketer's lives by killing cookies after 24 hrs. Can you survive with just a smart watch? Finally a follow up from last episode, Google is in fact using data rules to make their advertising product look better.

Outline:

0:00 - Intro

1:38 - Retailers Dropping Storytelling

4:07 - A/B Testing Conundrums and Webtests for Retailers

6:45 - Retailers Competing with Amazon in the short term.

12:27 - Apple blocking Cookies after 24 Hours

19:35 - Prepare for a post handset world

24:11 - Bungie releases Destiny Skill on Alexa

25:28 - Google tweaking data in GA to benefit its own products

28:37 - Chris gets mad bro

29:58 - Closing

Full Show Notes and links to video versions at StillUnsponsored.com

Data Scientist Elliott Whitling joins us to discuss how marketing attribution vendors probably work behind the scenes. He outlines why you should ask the vendor how the vendor's algorithm learns and why you need to ask about identifying false positives. Then we look at what big data means for your anonymity. Finally, we dive into the differences between data scientists, data engineers and data analysts. 

• How does the algorithm learn? Is the vendor using supervised or unsupervised learning?

0:00 - Intro / Introductions

1:02 - The data science of marketing attribution vendors

17:36 - Differential Privacy: Protecting privacy in large datasets.

28:40 - Data Scientist vs Data Engineer

34:08 - What is a large data set?

36:05 - Closing

Elliott's Blog

Differential Privacy

Apple and Differential Privacy 

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