Stop Doing Nothing Show

How to Raise Smart Kids

Earning a degree is crucial for growth and building a good future. But life can be unpredictable and throw you some curves. The truth is, there are many life lessons that simply can't be learned in school. As we face the hard knocks of life, we gain wisdom every single time.

In this week's episode, you'll learn about:

• The seven life lessons you can share with your kids for them to grow smart

Part One of 'How to Raise Smart Kids'

• Be a good communicator

Our kids should get good at communicating. You can get them involved in communication programs related to public speaking or something like toastmasters' program, so they can get over the nervousness of being in front of other people. At some point, you're going to want to be able to express your ideas without getting embarrassed and self-conscious.

"Protect your dream and nurture it more than anybody else." — Patrick Allmond (21:54-21:57)

• Give them a glimpse of adulthood reality

Second, talk to them about some adult stuff. Teach them not to rely too much on the government, pay their taxes in the future, and encourage them to have multiple streams of income. Tell them to spend their money wisely to avoid any debts and save money in case of any emergency.

• Teach them to avoid negative people

Third, don't be afraid to tell them that some people are going to screw them over which is a normal part of life. If they can learn how to avoid people like that, it will save them from any potential frustration or disappointment.

Part Two of 'How to Raise Smart Kids'

• Find a way to contribute

Fourth, you can teach them not to wander aimlessly and pick a path where everything becomes easier. You always have the choice of where to set the direction of your boat.

• Protect their dreams and missions

Fifth, nobody will work harder on your dream than you. If you run a business and you believe your business has a mission or your business has a goal, you're going to have to protect that and you're going to have to be the one that constantly reminds people of that dream. You have to protect your dream and nurture it more than anybody else. It's also important to know that even when you share it with other people, they either have dreams of their own, and they may not be highly interested in your goals.

"Hang around smart people." — Patrick Allmond (22:02-22:03)

• Sixth, hang around smart people.
• Stop making stupid people famous

Lastly, stop making stupid people famous. Some stupid people are famous because we make them famous. We feed their ego and make them think they're highly talented by watching their movies or buying their perfume.

About Patrick Allmond

Patrick Allmond is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement. Action is the great thing that separates the average from the great. Decide today which one you want to be. Business mastery, generating wealth, personal development, and many more. You get to pick your transformation! https://stopdoingnothing.com/

As we are going through 2020, start thinking about how you can look at your data and the results you bring to the people in your life. Do you want to live a more ambitious, better, and bigger life? You have the power to become a community playmaker who doesn't just sit around and talk about things. Instead, you get up like a warrior and put things into action. In this week's episode, Patrick Allmond talks about the importance of selling the hole versus selling drill.

Part One of 'SDN EP86 Don't Sell the Drill, Sell the Hole'

Some people go into a business based on talent or a skill that they have. Whether you're a software developer, or you're someone who's good at accounting, financial planning or financial forecasting, you can start a business because you want to sell more of that thing that you are good at. When you reach a certain maturity level in your business, and you keep talking about tactics, you don't really stand out. You don't convince someone emotionally that they should pick your business over another business. Your business is just the same as everybody else's business. What you have to start doing to sell your business better is flip that mindset and begin selling the hole and not the drill.

"It is crucial to address your client's pain points." — Patrick Allmond (09:57-10:06)

As you're selling your products and services to people, you want to convince people that it's in their best interest to invest the right amount of money with you and not in the interest of you just taking their money. Make sure when you're talking to somebody about your products or services, that you're addressing them from an emotional standpoint, that you're addressing their emotional needs and their stress points.

Part Two of 'SDN EP86 Don't Sell the Drill, Sell the Hole'

Pay attention to people's body language. This is one of the reasons it's so great to sell in person or talk to someone in person before you pitch them something is because you can see how they react. And you can see when you mention certain things, how you have to alter the way you talk to them based on what they say. You can sell over text messaging, Facebook messenger, or even via email, but selling in person and talking to someone about their needs before you try to sell something is the best way to sell something. We can take advantage of today's modern technology, but selling in person is always the best way.

"Avoid ambiguous words. Use words that are quantifiable and definite." — Patrick Allmond (15:01-15:07)

When you use the word investment, and when you speak of people investing with you, it gives you a higher perceived value. It also makes people feel better about bringing over a cheque to you or giving you their sixteen digits credit card numbers. Majority of people like specific numbers and timeframes for them to know you have a plan. That's why using ambiguous words does not make people feel confident about working with you and about doing things with you and about investing in your service-based business.

You have to start using words that are more quantifiable and definite. Quantifiable numbers can make people feel more confident about the results that you're going to give them. As part of your business plan, review your monthly goals, your six-month goals, and your one-year goals. Some people lay out their daily goals, but often looking from a day-to-day perspective doesn't work. There are very few times when that's a good idea. It's possible, but it's not a good idea to look at stuff from a daily perspective.

About Patrick Allmond

Patrick Allmond is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement. Action is the great thing that separates the average from the great. Decide today which one you want to be. Business mastery, generating wealth, personal development, and many more. You get to pick your transformation! https://stopdoingnothing.com/

How to Exercise Better Self Talk

One of the biggest lessons we have to understand is that 'language matters'. It is not just about the language we use to other people but how we talk to ourselves.

In this episode, we will share with you some proven and tested techniques on how you can exercise better self-talk.

Part One of How to Exercise Better Self Talk

Some of us believe that our internal dialogue is not essential. But it plays a huge role because it somehow forms our vision and how we see things. Just by changing a single word or two can make things better or make things worse.

Remember, the words you say to yourself can shape your attitude.

"Stop using words and sentences that indicate ambiguity." - Patrick Allmond (05:09 - 05:13)

Let's avoid non-committal words. For example, someone asks you about your goal for the year. You don't answer them with, "I have no idea." Instead, you must identify a clear purpose.

You must commit to a number. Brilliant CEOs and successful people always have a number in their head. Perhaps, say, "I plan to earn $700,000 in 2020."

Ask yourself now, "How much do I want to charge for my business?" Around 90% of people, if not more, do not have an idea of how much they need to charge for their products and services. This can make you lose more money.

Some of us are scared to share the numbers, but we recommend that you put it somewhere that you can continuously monitor it. You can put it on your wall or your desk.

And what if someone asks you do to something you do not have an idea about? Instead of saying, "I'm not sure," respond with, "I will find a way to do that."

It's time to stop using soft language.

Part Two of How to Exercise Better Self Talk

Another thing that can help you with better self-talk is to focus on Plan A. We see a lot of people talking about Plan B, and that makes them lose focus on their original business plan.

Don't get us wrong. Plan Bs are OK, but you shouldn't focus on them. If you talk about your Plan B all the time, it distracts you from doing your original plan.

You also have to give quantifiable dates when planning. You can use Google calendar as a productivity tool. Or you can maximize a countdown timer app so you can easily monitor how much time you left to complete a task. You have to be conscious of your time.

And we encourage you to be obsessed. And by obsessing, we mean that you are going deep. You have to keep your eyes on the prize. You do everything to the best of your ability to get that prize.

Say NO to people who want to talk you down. - Patrick Allmond (18:26 - 18:29)

In summary, you need to use the right language. Be committed. Use quantifiable numbers, timeframes, and dates. And accept that there are things that you do not know, but make sure to find ways to learn it.

About Patrick Allmond

Patrick is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement. Action is the great thing that separates the average from the great. Decide today which one you want to be. Business mastery, generating wealth, personal development, and many more. You get to pick your transformation! https://stopdoingnothing.com/

Only Distracted Suckers Are Going to TikTok

"Facebook has a lot more cash sitting around than TikTok or Snapchat." - Patrick Allmond

We've seen a lot of people nowadays using TikTok. Even social media gurus swear that it's the next big thing.

For business owners, should you jump into the bandwagon and create content in TikTok? Or should you stick with your current platform?

In this episode, we'll talk about the TikTok craze, our behavior with new social media platforms, and if we should use it for our business.

Part One of Only Distracted Suckers Are Going to Tiktok

Most of us quickly get fascinated with some of the new social media sites out there. But let me remind you that this is just a cycle that we go through now and then. Remember, years ago, when we had Snapchat?

So one company will get the influx of money, develop an app that allows you to do animations on your face, or cool loops, and even silly GIFs. Naturally, people will flock to it insanely, and they will say that Facebook and YouTube are dead.

"Don't forget to focus on the stuff that works." - Patrick Allmond

Are they?

There's nothing new on TikTok that we haven't seen on Facebook. There's nothing new on Snapchat that Facebook doesn't do. What these other sites are doing is providing additional feature ideas to older sites like Facebook.

Now, the developers from Facebook will quickly adopt these features to the platform. When that happens, the conversation is over.

Part Two of Only Distracted Suckers Are Going to Tiktok

Recently, a lot of people in my social feed talked about how to use TikTok for business versus using Facebook pages. But you know what, the key is to FOCUS. We have to focus on the core platforms. Things like Facebook pages and YouTube.

Do not get distracted by TikTok. Again, just focus.

Facebook is still effective for business because of its targeting features, and you have to take advantage of that.

You should still upload your content to different platforms. For example, you can do live videos and upload the same to YouTube. Have an MP3 version and turn it into a podcast.

"The best trick for content production is to press the red record button and start talking" - Patrick Allmond

Lastly, do content production regularly. If you can do a live video on Facebook every single day, then do so. It doesn't matter if you have the equipment to shoot professional videos. All you need to do is click that record button and start talking. You can figure it out along the way.

About Patrick Allmond

Patrick Allmond is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement. Action is the great thing that separates the average from the great. Decide today which one you want to be. Business mastery, generating wealth, personal development, and many more. You get to pick your transformation! https://stopdoingnothing.com/

Ever ask yourself what value you can bring to this world? What problems do you want to solve? Starting your own business can be thrilling, but there are many ways you can get your first business up and running.

In case you don't have a clearly defined path yet, you're not reading this by accident. Some people know absolutely nothing but want to know something, and that's what you're here for. In this week's episode, Patrick Allmond talks about how you can start your first business.

Part One of 'How to Start Your First Business'

Calling yourself an entrepreneur, in general, doesn't tell the world much about what you do. First of all, having the mindset of what you can offer the world is crucial to getting started. Traditionally, it takes creating a business plan outline, sketching out everything, and how you're going to market.

The process of planning has gone by the wayside. It may be true you have funding upfront or specific business models. But most of the people nowadays have no plan. Their business is on the back of a napkin, or they fall in the business accidentally.

You need a variation in your income. More often than not, the people that want to go into business for themselves are people who are stuck and set aside money. When the time is right, they start their business.

Maybe they've got six months of income float. In this case, they are starting a business to get their income back. That is the way people usually start a business.

"There are people who know absolutely nothing but want to know something." — Patrick Allmond

If you have no idea what you want to start, but you know you want to start something, here's something to consider. There are so many skills and products in the world already. There's almost no new skill or product in the world.

Society is developing brand new cars and brand-new space vehicles. But there's nothing new under the sun. Imagine, you are somebody who wants to teach other people how to run a dog grooming business because you specialize in it. There are people out there who don't know anything about dog grooming, but they know what needs to be done to keep your dog healthy and safe.

There's bad knowledge for every skill set out there. Those people are sometimes more dangerous than the people that know nothing. People who have a basic grasp think they know a lot. They're doing it wrong. There are also advanced individuals who are excellent teachers and communicators.

For example, if you've been doing dog grooming for a while, you're probably good at it. There are people out there who know a field remarkably well who are not necessarily really good communicators.

Teaching, consulting, and speaking is separate skill sets from actually doing the task at hand. When you keep in mind what you want to do, these types of people could be your target market.

There are many other people out there with business knowledge who are capable of sharing. You may be one of them. There's always somebody out there who wants to learn what you know. It doesn't have to be a lot of people for you to make a decent amount of money at it.

Think about the number of people in your city or your state. You could be a dog groomer that just focuses on a particular city or state, probably a particular city. You can make a killing at it because you don't need a lot of people. Often when people go into business, they think about having a huge audience and a vast customer base. You don't need that.

Part Two of 'How to Start Your First Business'

If you've been doing something longer than somebody else, that makes you one step ahead. If you have more knowledge than somebody, that person will pay you to teach them. Again, if you've been dog grooming for five years or even a year, you're halfway good at it. Now, it's time to come up with a way to sell this to somebody.

Don't try to label yourself as an ordinary dog groomer, but call yourself something that makes you stand out a little bit. Don't lump yourself in with everybody else who does the same thing. You must give your potential clients a real strong motivation to choose you.

For example, instead of calling yourself a dog groomer, you can call it a dog beautification service. When somebody calls you to inquire for your service, make the person over the phone realize that they're talking to someone different than an average dog groomer.

They're talking with someone who cares about the animal, who cares about the process, and who has a great plan for them, with real outcomes. Trying to come up with the way where you label yourself is just a commodity.

"Be careful about getting distracted by anything that seem to make a lot of money if they don't fulfill what you're meant to do." — Patrick Allmond

When you know what you're good at and how to make money, that's how you become an employee. Which is perfectly fine. When it comes to starting a business, please do not get distracted by easy money schemes online.

Be careful about getting distracted by things that seem to make a lot of money. Especially if they don't align with something you want to do and what you're good at. Develop your branding, marketing, mission, and value statement before you sell anything.

How To Connect

Patrick Allmond is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement. Action is the great thing that separates the average from the great. Decide today which one you want to be. Business mastery, generating wealth, personal development, and many more. You get to pick your transformation! https://stopdoingnothing.com/

Have you ever wondered what would happen if you had to start over in business? In this week's episode, Patrick Allmond talks about what you need to know to start over in business (even during a recession).

Part One of 'If I Could Start Over in Business'

If you are starting up a business, or if you've been in business for a little while, you want to focus on scaling. You want to make sure that things get done right. If you cannot stand playing with the numbers, find yourself a good accountant.

As you learn to develop maturity in business, you learn to focus on the bigger things. Again, find a local accountant maybe for the big stuff like the tax reporting and payroll. If you want to get started on it today, basically find an online service that does it for you.

When you first go into business, you have to do everything. You'll be taking out the trash, making your coffee, creating your video shows, building your websites, marketing, booking travel, and more. That's how it is for most people that go into business as a solo person. That's just the realistic part of it.

"I wish in my marketing I had gone deeper into videos sooner." — Patrick Allmond

Starting a business is always a significant risk. We have a big issue in our society of people having different personas online and offline. That happens a hundred percent of the time. There are risks when it comes to marketing. You risk looking like a fool and embarrassing yourself, possibly embarrassing your company a little bit.

But what can also happen is massive growth opportunities. When you're speaking, traveling, coaching, or consulting, you need to be comfortable in your clothes. The more comfortable you are, the better value you deliver to your clients.

Part Two of 'If I Could Start Over in Business'

Ever wished that you had gone deeper into video marketing the moment you discovered social media? There are many tools that you can purchase at a reasonable price to market your business through online videos.

Most of the successful people we look up to nowadays took advantage of the internet sooner. Every single time you see a platform that offers a new video function or a new way to do video, don't hesitate to jump on it.

"The tools to do marketing video are cheap. There's no financial excuse not to do it." — Patrick Allmond

Marketing wise, it scales you up and puts you at a level above anybody out there doing blogging or podcasts. Nowadays, you have the option to use tools like Wordpress to simplify your blogging. If speaking in person is your best modality, use tools like Zoom.

Getting comfortable with your method of communication is essential for business success. There's something about it that pushes you to be the best version of yourself.

How to Get Involved

Patrick Allmond is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement. Action is the great thing that separates the average from the great. Decide today which one you want to be. Business mastery, generating wealth, personal development, and many more. You get to pick your transformation! https://stopdoingnothing.com/

Struggling to reach your business objectives? Find yourself wasting time on projects with little chance of success? It's time to stop doing nothing. It's time to identify your business goals clearly through planning. In this week's episode, Patrick Allmond provides a simple guideline for easy planning.

Part One of 'Strategic Planning for Lazy People'

Planning is the road map that guides you. We often underestimate this crucial step of the process. There are ways to do it without stealing a massive amount of your time. We all have a lot of things we need to accomplish on a daily basis. You need to discover the right tools and tricks to simplify the planning stage.

"Long term planning is really important." — Patrick Allmond

If you're into lead generation, there are online tools that you can use to make your business life more comfortable. We live in a digital age that helps you expand your network and organize the things that require your immediate attention.

Part Two of 'Strategic Planning for Lazy People'

The best time to start planning for your business is now. The right information will save you from making poor decisions. If you are a lazy planner and you don't want to overthink things, consider getting a physical calendar. Perhaps you're currently using a digital calendar or planner. There is simplicity and peace of mind that comes from having your plans on a physical calendar.

"If you're stressing out daily about getting things done in your business, then consider doing it weekly and quarterly." — Patrick Allmond

If you're stressing out daily about getting things done in your business, then consider scheduling weekly and quarterly. Consider putting measurement points or specific a timeframe for you to accomplish your written goals.

How To Connect

Patrick Allmond is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement. Action is the great thing that separates the average from the great. Decide today which one you want to be. Business mastery, generating wealth, personal development, and many more. You get to pick your transformation! https://stopdoingnothing.com/

It is time to step back a little bit from the hype with the ongoing pandemic. If you have specific skills and talents to share with other people, that's already a huge blessing! Are you thankful for the small things in life, like having a family and good health? In this week's episode, Patrick Allmond talks about gratitude.

Part One of 'Thankful'

If you're alive today, it's an opportunity for you to be thankful. If your business is somehow going halfway decent despite the coronavirus outbreak, be grateful. The year 2020 may have started a little bit awful, but we must all believe it's going to end awesome!

"Take the time to reset yourself and don't get too ingrained in the privileges that you have in life." — Patrick Allmond

Many homeless people are struggling, especially in freezing temperatures, while you still have the privilege to buy an expensive coffee and eat multiple times a day. Take this moment to reflect and realize that you have the fundamentals you need in this world and how lucky you are to have things above and beyond the very basics.

Part Two of 'Thankful'

We have to be thankful for everything, despite the disasters and tragedies in life, as much as they suck. Be the kind of person that doesn't get too ingrained in the privileges that you have. Do yourself a favor by taking the time to reset and appreciate the basics.

"Always be kind to people no matter what their job is." — Patrick Allmond

Your level of gratitude also affects how you treat other people. If you're shopping or eating somewhere, please treat people in the retail and food business with respect. Please do your best to be thankful for their contribution. Don't look down on them.

Their industry has one of the lowest-paying rates. Their duties are highly demanding. They work long hours at an ungodly rate. You have no idea what they're going through. Be thankful for the fact that they're bringing you hot food, hot beverages, or any services that bring you convenience.

How to Get Involved

Patrick Allmond is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement.

Action is the great thing that separates the average from the great. Decide today which one you want to be. Business mastery, generating wealth, personal development, and many more. You get to pick your transformation! https://stopdoingnothing.com/

Are you planning to start a company? Ready to build a killer brand in 2020? Perhaps you already have an existing business, and you need guidance to take your brand to the next level? Have you ever asked yourself what it means to build your brand and what it's not supposed to be?

Sometimes the message behind your brand is defining what you are not, rather than what you are. Patrick Allmond, the host of Stop Doing Nothing podcast, is here to share his extensive experience when it comes to successful branding.

Part One of 'Branding'

When you're running a business, building a brand happens by default. The misconception that everybody is your prospect says a lot about who you are. Perfect clients are not the majority.

There are billions of people on this planet. Not everybody is going to have the financial capacity to buy what you're selling. In the business world, it's crucial to find your tribe. It's the primary purpose of marketing and branding.

"Once you find your people, the consistency behind your brand's message builds trust." — Patrick Allmond (07:15-07:16)

Once you find your people, the consistent message behind your brand builds trust. If you can build confidence in business, online or offline, you can sell anybody just about anything. Trust-building means that you stand for a particular thing. That you will deliver your promised service. In everything you do, you should always be working on building trust because it's going to reflect on your brand.

There are brands out there that you don't trust. There are brands out there that you hate. That you have sworn to never buy from. We all have them out there. The trust you earn from your clients can also get you more referrals. This is a form of free marketing.

It could be simple people sharing your brand on social media. Telling their friends how much they love it. That's what trust can get you. If you've built a good brand, then people are going to refer you automatically. Referrals are the best kind of marketing.

Part Two of 'Branding'

If someone is willing to spend two hundred dollars with you and adore you, they trust you. When you sell them your products at higher prices, it becomes more manageable. Especially if your relationships with your clients are strengthened by trust. Regardless of the marketing strategies, people will always invest in a trusted brand.

"People will always invest in a trusted brand." — Patrick Allmond (11:56-11:59)

Branding is a lot more than colors and logos. Branding is a presence. It's how you speak. It's how you look. Be okay with being one hundred percent yourself. You might lose some people. It's going to help you find the right people.

The people you lose might be friends. They won't like your brand. But you can succeed. It's a scary path to build your brand, but don't let fear stop you. Do it for those people whose lives you want to improve.

How to Get Involved

Patrick Allmond is a multi-decade entrepreneur, veteran, pilot, and ABC/CBS/NBC/FOX Contributor. He is also the founder of Focus Digital Marketing Agency and the StopDoingNothing movement. Action is the great thing that separates the average from the great. Decide today which one you want to be. Business mastery, generating wealth, personal development, and many more. You get to pick your transformation! https://stopdoingnothing.com/

They say life begins at the edge of your comfort zone. It's time for you to come in like a wrecking ball and blow past all of that.